Amazon (AMZN) CEO Andrew Jassy sells 31,000 shares under 10b5-1 plan
Filing Impact
Filing Sentiment
Form Type
4
Rhea-AI Filing Summary
Amazon.com, Inc. President and CEO Andrew R. Jassy reported an open-market sale of 31,000 shares of Amazon common stock at $255.00 per share on April 17, 2026. The filing notes this transaction was carried out under a pre-arranged Rule 10b5-1 trading plan.
After this sale, Jassy directly held 2,207,118 shares of Amazon common stock. He also reported indirect holdings of 9,922.775 shares in an Amazon.com 401(k) plan account and 65,500 shares held in trust as of the same date.
Positive
- None.
Negative
- None.
Insider Trade Summary 10b5-1
Net Seller: 31,000 shares ($7,905,000)
Net Sell
3 txns
Insider
Jassy Andrew R
Role
President and CEO
Sold
31,000 shs ($7.91M)
| Type | Security | Shares | Price | Value |
|---|---|---|---|---|
| Sale | Common Stock, par value $.01 per share | 31,000 | $255.00 | $7.91M |
| holding | Common Stock, par value $.01 per share | -- | -- | -- |
| holding | Common Stock, par value $.01 per share | -- | -- | -- |
Holdings After Transaction:
Common Stock, par value $.01 per share — 2,207,118 shares (Direct, null);
Common Stock, par value $.01 per share — 65,500 shares (Indirect, In trust)
Footnotes (1)
- [object Object]
Key Figures
Shares sold: 31,000 shares
Sale price: $255.00 per share
Direct holdings after sale: 2,207,118 shares
+2 more
5 metrics
Shares sold
31,000 shares
Open-market sale on April 17, 2026
Sale price
$255.00 per share
Price for 31,000 shares sold
Direct holdings after sale
2,207,118 shares
Directly owned common stock after transaction
401(k) indirect holdings
9,922.775 shares
Amazon.com 401(k) plan account as of April 17, 2026
Trust indirect holdings
65,500 shares
Shares held in trust as of April 17, 2026
Key Terms
Rule 10b5-1 trading plan, open-market sale, Amazon.com 401(k) plan account, indirect ownership, +1 more
5 terms
Rule 10b5-1 trading plan financial
"This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted..."
A Rule 10b5-1 trading plan is a pre-arranged schedule that allows company insiders to buy or sell stock at specific times, even if they have inside information. It helps prevent accusations of unfair trading by making these transactions look planned and transparent, rather than sneaky or illegal.
open-market sale financial
"transaction_action": "open-market sale""
An open-market sale is when a shareholder sells existing shares directly on a public exchange to any willing buyer, rather than through a private deal. Think of it like putting goods on a busy market stall where price is set by supply and demand; for investors it matters because such sales increase available supply, can put short-term downward pressure on the stock price, and signal changes in liquidity or investor confidence.
Amazon.com 401(k) plan account financial
"nature_of_ownership": "Amazon.com 401(k) plan account""
indirect ownership financial
"ownership_type": "indirect""
transaction code S financial
"transaction_code": "S""
FAQ
What insider transaction did AMZN CEO Andrew Jassy report on this Form 4?
Andrew Jassy reported an open-market sale of 31,000 Amazon.com (AMZN) common shares at $255.00 per share on April 17, 2026. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan, indicating it was scheduled in advance.
What is the significance of the Rule 10b5-1 trading plan in this AMZN Form 4?
The footnote explains the sale was executed under a Rule 10b5-1 trading plan adopted by Jassy. Such plans pre-schedule trades, meaning the transaction’s timing was determined in advance and not based on day-to-day market conditions or new company-specific information.
How are Andrew Jassy’s indirect Amazon (AMZN) holdings reported?
The Form 4 lists 9,922.775 shares held indirectly through an Amazon.com 401(k) plan account and 65,500 shares held in trust. These are reported as indirect ownership entries separate from his direct holding of 2,207,118 shares.