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  4. [144] APPFOLIO INC SEC Filing

AppFolio stockholder Duca proposes $4.78M share sale

Morgan Stanley Smith Barney LLC is listed as broker, and Nasdaq as the exchange for the proposed sale.

Available on EDGAR Accepted by SEC EDGAR
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(Neutral)
Filing Sentiment

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Form Type
144

Rhea-AI Filing Summary

A Rule 144 notice concerning AppFolio, Inc. lists a proposed sale of 20,193 common shares for the account of Maurice Duca, trustee of IGSB Money Purchase Pension Trust FBO Suzanne Duca; the listed aggregate market value is $4,782,712.05. It identifies Maurice Duca as a 10% stockholder, names Morgan Stanley Smith Barney LLC as broker, lists Nasdaq as the exchange, and gives November 5, 2026 as the approximate sale date. It also lists multiple prior three-month transactions as 10b5-1 sales.

Proposed sale 20,193 common shares For the account of Maurice Duca, trustee of IGSB Money Purchase Pension Trust FBO Suzanne Duca
Aggregate market value $4,782,712.05 For the proposed sale of 20,193 common shares
Prior 10b5-1 sale 2,200 shares; $528,262.46 Maurice Duca J. Roth IRA, November 4, 2026
Rule 144 regulatory
"paragraph (a) of Rule 144"
Rule 144 is a U.S. securities regulation that sets conditions under which restricted or insider-held shares can be legally resold to the public, such as required holding periods, availability of public information, limits on how much can be sold at once, and certain filing requirements. For investors it matters because it determines when previously locked-up shares can enter the market — like a release valve that can increase supply, affect share price, and signal insider intent.
10b5-1 Sales regulatory
"10b5-1 Sales"
10b5-1 sales are pre-arranged stock-trading plans that let company insiders automatically buy or sell shares according to a fixed schedule or formula, even if they later learn confidential information. Think of it as setting up an automatic thermostat for trades: it creates a clear, documented path that can protect insiders from insider-trading accusations and gives investors a signal about predictable insider activity—though it can also simply be a way for insiders to diversify or raise cash.
10% Stockholder regulatory
"10% Stockholder"

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

How many APPF shares is Maurice Duca proposing to sell?
The notice lists a proposed sale of 20,193 common shares for the account of Maurice Duca, trustee of IGSB Money Purchase Pension Trust FBO Suzanne Duca, with an aggregate market value of $4,782,712.05.

What prior APPF sales are listed?
Past-three-month entries are labeled 10b5-1 sales for Maurice Duca J. Roth IRA, The Maurice J. Duca Family Trust dated March 25, 1981, and Maurice Duca, trustee of IGSB Money Purchase Plan FBO Suzanne Duca. The listed transaction dates run from August 6 through November 4, 2026.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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144: Filer Information

144: Issuer Information

144: Securities Information



Furnish the following information with respect to the acquisition of the securities to be sold and with respect to the payment of all or any part of the purchase price or other consideration therefor:

144: Securities To Be Sold


* If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note thereto the nature of the consideration given. If the consideration consisted of any note or other obligation, or if payment was made in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.



Furnish the following information as to all securities of the issuer sold during the past 3 months by the person for whose account the securities are to be sold.

144: Securities Sold During The Past 3 Months

144: Remarks and Signature

Source: View Original Filing on SEC EDGAR

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