Asana insider to sell 63,374 RSU shares valued at $915,120 on NYSE

Rhea-AI Filing Summary

Asana, Inc. (ASAN) notice reports a proposed sale of 63,374 common shares through Morgan Stanley Smith Barney LLC, with an aggregate market value of $915,120.56, to be sold on 09/23/2025 on the NYSE. The shares were acquired as restricted stock units and recorded as acquired and paid on 09/20/2025. The filer discloses prior 10b5-1 sales during the past three months: 1,884 shares sold on 07/01/2025 generating $25,557.03. The form includes the seller’s representation that they are not aware of undisclosed material adverse information and references reliance on a trading plan or instructions if applicable.

Positive

• Disclosure of acquisition method: Shares were acquired as restricted stock units, clarifying compensation origin
• Brokered sale via major firm: Transaction is to be executed through Morgan Stanley Smith Barney LLC, indicating formal market handling
• Prior 10b5-1 sales disclosed: The filing lists a prior systematic sale of 1,884 shares, supporting transparency

Negative

• Insider share sale: Proposed sale of 63,374 common shares by an insider may be perceived negatively by some investors
• Concentration of sale value: Aggregate market value is $915,120.56, representing a single-day proposed disposal

Insights

Securities Analyst

TL;DR: Routine insider sale of RSUs via broker; not obviously material to ASAN's capital structure.

The filing documents a planned sale of 63,374 shares through Morgan Stanley Smith Barney at an aggregate value of $915,120.56. The shares were issued as restricted stock units and dated 09/20/2025, with the proposed sale dated 09/23/2025. Such filings commonly reflect compensation vesting and subsequent disposition rather than company operational changes. The disclosure of recent 10b5-1 sales (1,884 shares on 07/01/2025) indicates prior systematic selling activity. Impact appears routine and informational for shareholders monitoring insider transactions.

Corporate Governance Expert

TL;DR: Filing shows compliance with Rule 144 and 10b5-1 representations; procedural disclosure rather than a governance red flag.

The notice states the seller represents no undisclosed material adverse information and notes the securities were acquired as restricted stock units from the issuer. The use of a broker and the explicit remark about 10b5-1 plan adoption/instruction suggest adherence to trading-plan protocols. From a governance perspective, this is standard required disclosure of insider liquidity events and does not alone indicate governance concerns.

Form 144 Filer Information	UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Form 144 NOTICE OF PROPOSED SALE OF SECURITIES PURSUANT TO RULE 144 UNDER THE SECURITIES ACT OF 1933
FORM 144

144: Filer Information

Filer CIK
Filer CCC
Is this a LIVE or TEST Filing?	LIVE TEST
Submission Contact Information
Name
Phone
E-Mail Address

144: Issuer Information

Name of Issuer

SEC File Number

Address of Issuer

Phone

Name of Person for Whose Account the Securities are To Be Sold

See the definition of "person" in paragraph (a) of Rule 144. Information is to be given not only as to the person for whose account the securities are to be sold but also as to all other persons included in that definition. In addition, information shall be given as to sales by all persons whose sales are required by paragraph (e) of Rule 144 to be aggregated with sales for the account of the person filing this notice.

Relationship to Issuer

144: Securities Information

Title of the Class of Securities To Be Sold	Name and Address of the Broker	Number of Shares or Other Units To Be Sold	Aggregate Market Value	Number of Shares or Other Units Outstanding	Approximate Date of Sale	Name the Securities Exchange
Common	Morgan Stanley Smith Barney LLC Executive Financial Services 1 New York Plaza 8th Floor New York NY 10004	63374	915120.56	156685245	09/23/2025	NYSE

Furnish the following information with respect to the acquisition of the securities to be sold and with respect to the payment of all or any part of the purchase price or other consideration therefor:

144: Securities To Be Sold

Title of the Class	Date you Acquired	Nature of Acquisition Transaction	Name of Person from Whom Acquired	Is this a Gift?	Date Donor Acquired	Amount of Securities Acquired	Date of Payment	Nature of Payment *
Common	09/20/2025	Restricted Stock Units	Issuer			63374	09/20/2025	N/A

* If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note thereto the nature of the consideration given. If the consideration consisted of any note or other obligation, or if payment was made in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.

Furnish the following information as to all securities of the issuer sold during the past 3 months by the person for whose account the securities are to be sold.

144: Securities Sold During The Past 3 Months

Name and Address of Seller	Title of Securities Sold	Date of Sale	Amount of Securities Sold	Gross Proceeds
10b5-1 Sales for SONALEE PAREKH 633 FOLSOM STREET SUITE 100 SAN FRANCISCO CA 94107	Common	07/01/2025	1884	25557.03

144: Remarks and Signature

Remarks

Date of Notice

Date of Plan Adoption or Giving of Instruction, If Relying on Rule 10b5-1

ATTENTION:

The person for whose account the securities to which this notice relates are to be sold hereby represents by signing this notice that he does not know any material adverse information in regard to the current and prospective operations of the Issuer of the securities to be sold which has not been publicly disclosed. If such person has adopted a written trading plan or given trading instructions to satisfy Rule 10b5-1 under the Exchange Act, by signing the form and indicating the date that the plan was adopted or the instruction given, that person makes such representation as of the plan adoption or instruction date.

Signature

ATTENTION: Intentional misstatements or omission of facts constitute Federal Criminal Violations (See 18 U.S.C. 1001)

FAQ

What shares of ASAN are being sold under this Form 144?

The filing shows 63,374 shares of ASAN common stock to be sold.

Who is the broker handling the proposed sale for ASAN shares?

The broker listed is Morgan Stanley Smith Barney LLC located at 1 New York Plaza, New York, NY.

When were the shares acquired that are being sold?

The shares were acquired as restricted stock units on 09/20/2025.

What is the aggregate market value of the proposed ASAN sale?

The aggregate market value reported is $915,120.56.

Has the filer sold ASAN shares recently prior to this notice?

Yes, the filing discloses a prior 10b5-1 sale of 1,884 shares on 07/01/2025 for $25,557.03.