ASB Form 144: Insider files to sell 4,000 shares

4,000 shares of Common Stock are listed for sale on a Form 144 notice.

Rhea-AI Filing Summary

4,000 shares of Common Stock are listed for sale on a Form 144 notice. The filing names Fidelity Brokerage Services LLC as the broker and shows the NYSE as the trading market with a filing date entry of 04/28/2026. The notice also records prior restricted stock vesting of 464 shares (02/01/2020) and 3,536 shares (02/01/2021), and discloses that John B. Williams sold 2,325 shares on 02/03/2026 for $65,204.63.

Insights

Insider Trading / Compliance Analyst

Form 144 lists a proposed resale of 4,000 common shares and prior insider sales.

The notice identifies 4,000 shares as the securities to be sold through Fidelity Brokerage Services LLC and records a prior sale of 2,325 shares on 02/03/2026 for $65,204.63. This filing is a routine notice under resale rules and does not itself execute a trade.

Timing and execution details beyond the broker name and the listed quantities are not provided in the excerpt; subsequent transaction reports would confirm whether the listed 4,000 shares are sold. Capital‑flow treatment is not specified in the provided excerpt.

Key Figures

Offered shares: 4,000 shares Recent sale reported: 2,325 shares Proceeds reported: $65,204.63 +2 more

5 metrics

Offered shares 4,000 shares listed as securities to be sold (Form 144)

Recent sale reported 2,325 shares sold by John B. Williams on 02/03/2026

Proceeds reported $65,204.63 aggregate value for the 2,325-share sale on 02/03/2026

Vested shares (2020) 464 shares Restricted Stock Vesting on 02/01/2020

Vested shares (2021) 3,536 shares Restricted Stock Vesting on 02/01/2021

Key Terms

Form 144, Restricted Stock Vesting, Fidelity Brokerage Services LLC

3 terms

Form 144 regulatory

"lists securities to be sold and broker information"

Form 144 is a document that investors must file with the government when they plan to sell a large number of shares of a company's stock. It helps ensure transparency so everyone knows how many shares are being sold and when, which can impact the stock's price.

Restricted Stock Vesting financial

"Restricted Stock Vesting | Issuer | 464 | 02/01/2020"

Restricted stock vesting is the timetable and conditions under which shares granted to employees or insiders become fully owned and can be sold, typically requiring continued work or meeting performance goals. It matters to investors because large blocks of shares can become tradable at once, which can change share supply and price, and because vesting aligns insiders’ incentives with the company’s long‑term performance—think of it like a timed unlock that both rewards and locks in key people.

Fidelity Brokerage Services LLC other

"Fidelity Brokerage Services LLC 900 Salem Street Smithfield RI"

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What does ASB's Form 144 disclose about shares to be sold?

It lists 4,000 shares of Common Stock proposed for resale via Fidelity Brokerage Services LLC. The notice names the broker, the NYSE as the market, and includes prior vesting and a recent sale.

How many shares did John B. Williams recently sell per the filing (ASB)?

John B. Williams sold 2,325 shares on 02/03/2026. The filing records the sale amount as $65,204.63, indicating the aggregate value reported for that transaction.

Does the Form 144 show when the proposed 4,000 shares will be sold (ASB)?

No specific sale execution date is provided for the 4,000 shares in the excerpt. The filing lists the quantity, broker, and market but does not state the timing of any completed resale.

Are any vested restricted shares mentioned in ASB's Form 144?

Yes. The filing records restricted stock vesting of 464 shares on 02/01/2020 and 3,536 shares on 02/01/2021. These vesting entries are included in the securities information section.

Does the Form 144 indicate who receives proceeds from the proposed sale (ASB)?

The excerpt does not specify who receives proceeds from the proposed resale. The filing lists the broker and quantities but does not describe the destination or use of sale proceeds.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Accepted by SEC EDGAR 04/28/2026 - 04:33 PM Learn about SEC filing dates

Form 144 Filer Information	UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Form 144 NOTICE OF PROPOSED SALE OF SECURITIES PURSUANT TO RULE 144 UNDER THE SECURITIES ACT OF 1933
FORM 144

144: Filer Information

Filer CIK	0001291523
Filer CCC	XXXXXXXX
Is this a LIVE or TEST Filing?	LIVE TEST
Submission Contact Information
Name
Phone
E-Mail Address

144: Issuer Information

Name of Issuer	ASSOCIATED BANC-CORP
SEC File Number	001-31343
Address of Issuer	433 MAIN STREET GREEN BAY WISCONSIN 54301
Phone	920-491-7500
Name of Person for Whose Account the Securities are To Be Sold	WILLIAMS JOHN B
See the definition of "person" in paragraph (a) of Rule 144. Information is to be given not only as to the person for whose account the securities are to be sold but also as to all other persons included in that definition. In addition, information shall be given as to sales by all persons whose sales are required by paragraph (e) of Rule 144 to be aggregated with sales for the account of the person filing this notice.
Relationship to Issuer	Director

144: Securities Information

Title of the Class of Securities To Be Sold	Name and Address of the Broker	Number of Shares or Other Units To Be Sold	Aggregate Market Value	Number of Shares or Other Units Outstanding	Approximate Date of Sale	Name the Securities Exchange
Common	Fidelity Brokerage Services LLC 900 Salem Street Smithfield RI 02917	4000	112700.01	165941629	04/28/2026	NYSE

Furnish the following information with respect to the acquisition of the securities to be sold and with respect to the payment of all or any part of the purchase price or other consideration therefor:

144: Securities To Be Sold

Title of the Class	Date you Acquired	Nature of Acquisition Transaction	Name of Person from Whom Acquired	Is this a Gift?	Date Donor Acquired	Amount of Securities Acquired	Date of Payment	Nature of Payment *
Common	02/01/2020	Restricted Stock Vesting	Issuer			464	02/01/2020	Compensation
Common	02/01/2021	Restricted Stock Vesting	Issuer			3536	02/01/2021	Compensation

* If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note thereto the nature of the consideration given. If the consideration consisted of any note or other obligation, or if payment was made in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.

Furnish the following information as to all securities of the issuer sold during the past 3 months by the person for whose account the securities are to be sold.

144: Securities Sold During The Past 3 Months

Name and Address of Seller	Title of Securities Sold	Date of Sale	Amount of Securities Sold	Gross Proceeds
John B. Williams 433 Main Street Green Bay WI 54301	Common	02/03/2026	2325	65204.63

144: Remarks and Signature

Remarks
Date of Notice	04/28/2026
ATTENTION:
The person for whose account the securities to which this notice relates are to be sold hereby represents by signing this notice that he does not know any material adverse information in regard to the current and prospective operations of the Issuer of the securities to be sold which has not been publicly disclosed. If such person has adopted a written trading plan or given trading instructions to satisfy Rule 10b5-1 under the Exchange Act, by signing the form and indicating the date that the plan was adopted or the instruction given, that person makes such representation as of the plan adoption or instruction date.
Signature	/s/ Gerardo Ibarra-Munoz, as a duly authorized representative of Fidelity Brokerage Services LLC, as attorney-in-fact for John B. Williams
ATTENTION: Intentional misstatements or omission of facts constitute Federal Criminal Violations (See 18 U.S.C. 1001)