Associated Banc-Corp EVP buys shares in stock plan

ASSOCIATED BANC-CORP (ASB) insider John A. Utz, an Executive Vice President, reported acquiring 41.8387 shares of common stock on 2026-08-17 through the issuer’s Employee Stock Purchase Plan at $32.2080 per share.

Rhea-AI Filing Summary

ASSOCIATED BANC-CORP (ASB) insider John A. Utz, an Executive Vice President, reported acquiring 41.8387 shares of common stock on 2026-08-17 through the issuer’s Employee Stock Purchase Plan at $32.2080 per share. Following this transaction, he directly holds 98,729.0061 shares and indirectly holds 15,864.5700 shares through a 401(k) Plan.

Insider Trade Summary

Other: 41.8387 shares

Other 2 txns

Insider Utz John A.

Role Executive Vice President

Type	Security	Shares	Price	Value
Other	Common Stock $0.01 Par Value F1	41.8387	$32.208	$1K
holding	Common Stock $0.01 Par Value	--	--	--

Holdings After Transaction: Common Stock $0.01 Par Value — 98,729.0061 shares (Direct); Common Stock $0.01 Par Value — 15,864.57 shares (Indirect, 401(k) Plan)

Footnotes (1)

1. F1. Shares were purchased within the Issuer's Employee Stock Purchase Plan.

Key Figures

Shares acquired: 41.8387 shares Purchase price per share: $32.2080 Direct holdings after transaction: 98,729.0061 shares +1 more

4 metrics

Shares acquired 41.8387 shares Common Stock $0.01 Par Value acquired on 2026-08-17 via Employee Stock Purchase Plan

Purchase price per share $32.2080 Price per share for ESPP acquisition on 2026-08-17

Direct holdings after transaction 98,729.0061 shares Directly owned ASB common stock following 2026-08-17 acquisition

Indirect holdings (401(k) Plan) 15,864.5700 shares Indirectly owned ASB common stock through 401(k) Plan after 2026-08-17

Key Terms

Employee Stock Purchase Plan, Common Stock $0.01 Par Value, 401(k) Plan, Other acquisition or disposition

4 terms

Employee Stock Purchase Plan financial

"Shares were purchased within the Issuer's Employee Stock Purchase Plan"

An employee stock purchase plan is a company program that lets workers buy shares through small payroll deductions, often at a discount to the market price and after a set offering period. Think of it like a workplace savings plan that turns into ownership: it encourages employees to share in the company’s success and can create predictable buying or selling of stock that investors watch because it affects supply, demand and employee incentives.

Common Stock $0.01 Par Value financial

"security_title: Common Stock $0.01 Par Value"

401(k) Plan financial

"Indirect ownership nature listed as 401(k) Plan"

A 401(k) plan is a workplace retirement account that lets employees set aside part of their pay into a tax-advantaged savings pot, often with employers adding matching contributions — like a workplace piggy bank for future income. It matters to investors because the amount people save and how employers fund these plans influence consumer spending, corporate payroll costs and the flow of money into financial markets, which can affect stock prices and company valuations.

Other acquisition or disposition financial

"transaction_code_description: Other acquisition or disposition"

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What insider transaction did ASB executive John A. Utz report?

John A. Utz reported acquiring 41.8387 shares of ASSOCIATED BANC-CORP common stock on 2026-08-17 through the company’s Employee Stock Purchase Plan at $32.2080 per share, increasing his directly held position.

How many ASB shares does John A. Utz directly own after this Form 4?

After the reported transaction, John A. Utz directly owns 98,729.0061 shares of ASSOCIATED BANC-CORP common stock. This figure reflects his direct holdings immediately following the Employee Stock Purchase Plan acquisition on 2026-08-17.

Does John A. Utz have indirect holdings of ASB stock?

Yes. In addition to his direct holdings, John A. Utz indirectly holds 15,864.5700 shares of ASSOCIATED BANC-CORP common stock through a 401(k) Plan, as reported in the same Form 4 filing.

What price did John A. Utz pay per ASB share in the reported purchase?

The shares acquired by John A. Utz under the Employee Stock Purchase Plan were priced at $32.2080 per share. This per-share price is specifically tied to the 41.8387 shares purchased on 2026-08-17.

Was the ASB insider transaction made under a Rule 10b5-1 trading plan?

No. The filing indicates the Rule 10b5-1 checkbox is not affirmed, and a footnote specifies that the 41.8387 shares were purchased within the issuer’s Employee Stock Purchase Plan, not under a pre-arranged trading plan.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Available on EDGAR 08/18/2026 - 02:57 PM Accepted by SEC EDGAR 08/18/2026 - 02:56 PM Learn about SEC filing dates

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Utz John A.

(Last) (First) (Middle)

ASSOCIATED BANC-CORP

433 MAIN STREET

(Street)

GREEN BAY WISCONSIN 54301

(City) (State) (Zip)

UNITED STATES

(Country)

2. Issuer Name and Ticker or Trading Symbol
ASSOCIATED BANC-CORP [ ASB ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

	Director		10% Owner
X	Officer (give title below)		Other (specify below)
	Executive Vice President

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
08/17/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock $0.01 Par Value	08/17/2026		J(1)	V	41.8387	A	$32.208	98,729.0061	D
Common Stock $0.01 Par Value								15,864.57	I	401(k) Plan

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. Shares were purchased within the Issuer's Employee Stock Purchase Plan.

	/s/ Lynn M. Floeter, attorney-in-fact for John A. Utz	08/18/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)