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Build-A-Bear (NYSE: BBW) completes CEO succession and expands CFO duties

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(Moderate)
Filing Sentiment
(Neutral)
Form Type
8-K

Rhea-AI Filing Summary

Build-A-Bear Workshop reported key leadership and compensation updates. The company completed a planned CEO succession, with Chris Hurt assuming the role of Chief Executive Officer effective June 11, 2026, while former CEO Sharon Price John remains on the Board of Directors. Hurt has more than 11 years of leadership experience at the company, most recently as Chief Operations and Experience Officer.

The company also promoted Chief Financial Officer Voin Todorovic to the additional role of Chief Administrative Officer, effective June 11, 2026. His amended employment agreement provides an annual base salary of not less than $500,000 and an annual target bonus opportunity of not less than 70% of earned base pay. The press release notes that Build-A-Bear generated $529.8 million in total revenues for fiscal 2025, marking its fifth consecutive year of record results.

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Insights

Planned CEO succession and expanded CFO role signal continuity.

Build-A-Bear Workshop completed a planned CEO transition, with Chris Hurt becoming CEO and former CEO Sharon Price John remaining on the Board. This structure supports continuity of strategy while refreshing day-to-day leadership.

The company also broadened CFO Voin Todorovic’s responsibilities by naming him Chief Administrative Officer, with a base salary of at least $500,000 and a target bonus of at least 70% of base pay. Concentrating finance and administrative duties in an experienced executive may streamline decision-making, but also increases key-person reliance.

The press release highlights total revenues of $529.8 million for fiscal 2025, described as the fifth consecutive year of record results. Future company filings may provide more detail on how the new leadership structure aligns with growth, margin performance and capital allocation priorities.

Item 5.02 Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers Governance
Key personnel changes including departures, elections, or appointments of directors and executive officers.
Item 9.01 Financial Statements and Exhibits Exhibits
Financial statements, pro forma financial information, and exhibit attachments filed with this report.
CFO base salary minimum $500,000 per year Annual base salary for Voin Todorovic under amended agreement
CFO target bonus 70% of base pay Minimum annual target bonus opportunity for Voin Todorovic
Fiscal 2025 total revenues $529.8 million Total revenues for fiscal 2025, fifth consecutive record year
CEO transition effective date June 11, 2026 Date Chris Hurt assumed Chief Executive Officer role
CFO/CAO promotion effective date June 11, 2026 Effective date of Voin Todorovic promotion to CFO and CAO
CFO tenure at company Since September 2014 Period Voin Todorovic has served as Chief Financial Officer
Chief Administrative Officer financial
"promoted Voin Todorovic, to the additional role of Chief Administrative Officer"
Second Amended and Restated Employment Agreement financial
"the Company entered into a Second Amended and Restated Employment Agreement with Mr. Todorovic"
record results financial
"reported $529.8 million in total revenues for fiscal 2025, representing the company's 5th consecutive year of record results"
forward-looking statements regulatory
"This press release contains certain statements that are, or may be considered to be, “forward-looking statements”"
Forward-looking statements are predictions or plans that companies share about what they expect to happen in the future, like estimating sales or profits. They matter because they help investors understand a company's outlook, but since they are based on guesses and assumptions, they can sometimes be wrong.
risk factors regulatory
"including those factors discussed under the captions entitled “Risk Factors” and “Forward-Looking Statements” in our Annual Report"
Risk factors are elements or conditions that could cause an investment's value to decrease or lead to potential losses. They are like warning signs or obstacles that can affect the success of an investment, making it uncertain or more unpredictable. Recognizing risk factors helps investors understand the possible challenges and make more informed decisions.
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false 0001113809 0001113809 2026-06-11 2026-06-11
 
UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, DC 20549
 
FORM 8-K
 
CURRENT REPORT
Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934
 
Date of Report (Date of earliest event reported): June 11, 2026
 
Build-A-Bear Workshop, Inc.
-------------------------------------------------
(Exact Name of Registrant as Specified in Its Charter)
 
Delaware
---------------------------
(State or Other Jurisdiction
of Incorporation)
001-32320
-------------------
(Commission
File Number)
43-1883836
---------------------------
(IRS Employer
Identification No.)
 
415 South 18th St., St. Louis, Missouri
----------------------------------------------------
(Address of Principal Executive Offices)
63103
------------------
(Zip Code)
 
(314) 423-8000
------------------------------------------
(Registrant’s Telephone Number, Including Area Code)
 
Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions (see General Instruction A.2. below):
 
Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)
 
Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)
 
Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))
 
Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))
 
Securities registered pursuant to Section 12(b) of the Act:
 
Title of each class
Trading Symbol(s)
Name of each exchange on which registered
Common Stock, par value $0.01 per share
BBW
New York Stock Exchange
 
 
Indicate by check mark whether the registrant is an emerging growth company as defined in Rule 405 of the Securities Act of 1933 (§230.405 of this chapter) or Rule 12b-2 of the Securities Exchange Act of 1934 (§240.12b-2 of this chapter).
 
Emerging growth company
 
If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act. ☐
 
 

 
Item 5.02. Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers.
 
On June 12, 2026, Build-A-Bear Workshop, Inc. (the “Company”) announced that the Company had promoted Voin Todorovic, to the additional role of Chief Administrative Officer effective as of June 11, 2026 (the “Promotion Effective Date”), while he will continue to serve as Chief Financial Officer of the Company.
 
Prior to the promotion to serve as both Chief Financial Officer and Chief Administrative Officer, Mr. Todorovic, age 51, had served as our Chief Financial Officer since joining the Company in September 2014. Prior to joining the Company, Mr. Todorovic was employed at Wolverine World Wide, Inc., a leading global footwear and apparel company, where since September 2013 he had served as the head of finance and operations for its Lifestyle Group, which includes a portfolio of iconic brands such as Sperry Top-Sider®, Hush Puppies®, Keds®, and Stride Rite®. From 2011 to 2013 Mr. Todorovic was Vice President—Finance and Administration of the Stride Rite Children’s Group business, operating in wholesale, direct to consumer and international franchising, and from 2010 to 2011 Mr. Todorovic was Vice President of the Performance + Lifestyle Group. Prior to his tenure at Wolverine World Wide he held positions of increasing responsibility at Collective Brands, Inc. and Payless ShoeSource.
 
On June 11, 2026, the Company entered into a Second Amended and Restated Employment Agreement with Mr. Todorovic (the “Amended Employment Agreement”) to reflect (i) his promotion to both Chief Financial Officer and Chief Administrative Officer and (ii) his current compensation arrangements with the Company, including an annual base salary of not less than $500,000 and an annual target bonus opportunity in any fiscal year to not less than 70% of his earned annual base pay for such fiscal year. Except as described herein, the material terms of Mr. Todorovic’s prior employment agreement remain unchanged. The description of Mr. Todorovic’s prior employment agreement under the heading “Executive Employment and Severance Agreements—Executive Employment Agreements” in the Company’s proxy statement, dated April 30, 2026 is hereby incorporated by reference herein.
 
The foregoing summary of the Amended Employment Agreement is a summary of its material terms, does not purport to be complete, and is qualified in its entirety by reference to the Amended Employment Agreement, a copy of which is being filed as Exhibit 10.1 to this Current Report on Form 8-K and is incorporated herein by reference.
 
On June 12, 2026, the Company issued a press release announcing Mr. Todorovic’s promotion. A copy of this press release is filed as Exhibit 99.1 to this Current Report on Form 8-K and incorporated herein by reference.
 
Item 9.01 Financial Statements and Exhibits.
 
(d) Exhibits
 
 
Exhibit
Number
Description of Exhibit
   
10.1
Second Amended and Restated Employment, Confidentiality and Noncompete Agreement, effective as of June 11, 2026 by and between Voin Todorovic and Build-A-Bear Workshop, Inc.
99.1
Press Release dated June 12, 2026
104
Cover Page Interactive Data File (embedded within the Inline XBRL document)
 
 

 
SIGNATURES
 
Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.
 
Date: June 12, 2026   
BUILD-A-BEAR WORKSHOP, INC.  
 
By:
/s/ Yevgeny Fundler
Name:
Yevgeny Fundler
Title:
Chief Legal Officer and Secretary
                                        
 

Exhibit 99.1

 

 

logomed01.jpg

 

BUILD-A-BEAR WORKSHOP COMPLETES PLANNED CEO SUCCESSION

Announces Leadership Updates to Support Continued Business Evolution

 

ST. LOUIS, MO June 12, 2026 Build-A-Bear Workshop, Inc. (NYSE: BBW) today announced that Chris Hurt has assumed the role of Chief Executive Officer (CEO), effective June 11, 2026. The transition follows the planned succession of Sharon Price John, who led the company for 13 years and will remain on the Board of Directors.

 

Hurt, a seasoned executive with more than 11 years of leadership experience at Build-A-Bear, most recently served as Chief Operations and Experience Officer. During his tenure, he played an integral role in strengthening Build-A-Bear’s global operations, enhancing guest experience, and advancing key strategic initiatives across the business.

 

“I am honored to step into the Chief Executive Officer role and build upon the company’s current position of strength,” said Hurt. “With a clear strategy focused on profitable growth, our powerful brand, and a talented global team, we are dedicated to continuing to advance the experiences, partnerships and opportunities for innovation to ensure Build-A-Bear remains a beloved and distinctive company for years to come.”

 

“On behalf of the Board of Directors, we thank Sharon for her extraordinary leadership and lasting impact on the business,” said Craig Leavitt, Chairman of the Board. “We have tremendous confidence in Chris as he leads the company forward, building on proven strategies and unlocking the next chapter of value for this iconic brand.”

 

Executive Leadership Updates

 

In conjunction with the completion of the CEO transition, the company also announced updates to its executive leadership structure, effective immediately:

 

 

Voin Todorovic, current Chief Financial Officer, has also assumed the role of Chief Administrative Officer, expanding his responsibilities to include enterprise-wide administrative oversight in addition to financial leadership.

 

 

Dave Henderson, previously Chief Revenue Officer, has been appointed Chief Growth Officer, reflecting an expanded focus on driving long-term global growth, revenue diversification, and strategic expansion initiatives.

 

These leadership updates further align the organization around its evolved strategic initiatives and key business priorities, including disciplined financial management, operational efficiency, and accelerating growth across channels and markets.

 

 

 

About BuildABear Workshop, Inc. 

 

Founded in 1997, Build‑A‑Bear is a leading global retailtainment brand on a mission to add a little more heart to life. At Build-A-Bear, guests are invited to create personalized furry friends through a unique stuffing, dressing, accessorizing and naming process, accentuated by a memorable "heart ceremony" that creates moments of connection for people of all ages. 

 

Over the years, Build‑A‑Bear has grown into a multi‑generational phenomenon, positioned at the intersection of pop‑culture trends. Beyond its signature retail experience, the brand also offers pre‑stuffed plush, gifting, partnerships with best‑in‑class licensed and collectible characters, and original storytelling through Build‑A‑Bear Entertainment, LLC.  Build‑A‑Bear’s current brand platform and message, “The Stuff You Love,” crosses ages and cultures while celebrating nearly 30 years of helping people mark life’s meaningful moments. 

 

Today, Build‑A‑Bear operates more than 650 company-owned, partner-operated and franchise experience locations across more than 30 countries, complemented by buildabear.com. Build‑A‑Bear Workshop, Inc. (NYSE: BBW) reported $529.8 million in total revenues for fiscal 2025, representing the company's 5th consecutive year of record results. Learn more at the Investor Relations section of buildabear.com. 

 

Forward-Looking Statements

 

This press release contains certain statements that are, or may be considered to be, “forward-looking statements” for the purpose of federal securities laws, including, but not limited to, statements that reflect our current views with respect to future events and financial performance. We generally identify these statements by words or phrases such as “may,” “might,” “should,” “expect,” “plan,” “anticipate,” “believe,” “estimate,” “intend,” “predict,” “future,” “potential” or “continue,” the negative or any derivative of these terms and other comparable terminology. All the information concerning our future liquidity, future revenues, margins and other future financial performance and results, achievement of operating of financial plans or forecasts for future periods, sources and availability of credit and liquidity, future cash flows and cash needs, success and results of strategic initiatives and other future financial performance or financial position, as well as our assumptions underlying such information, constitute forward-looking information.

 

These statements are based only on our current expectations and projections about future events. Because these forward-looking statements involve risks and uncertainties, there are important factors that could cause our actual results, level of activity, performance or achievements to differ materially from the results, level of activity, performance or achievements expressed or implied by these forward-looking statements, including those factors discussed under the captions entitled “Risk Factors” and “Forward-Looking Statements” in our Annual Report on Form 10-K filed with the Securities and Exchange Commission (“SEC”) on April 16, 2026, and other periodic reports filed with the SEC which are incorporated herein.

 

 

 

All our forward-looking statements are as of the date of this Press Release only. In each case, actual results may differ materially from such forward-looking information. We can give no assurance that such expectations or forward-looking statements will prove to be correct. An occurrence of or any material adverse change in one or more of the risk factors or other risks and uncertainties referred to in this Press Release or included in our other public disclosures or our other periodic reports or other documents or filings filed with or furnished to the SEC could materially and adversely affect our continuing operations and our future financial results, cash flows, available credit, prospects, and liquidity. Except as required by law, the Company does not undertake to publicly update or revise its forward-looking statements, whether as a result of new information, future events or otherwise.

 

All other brand names, product names, or trademarks belong to their respective holders.

 

Investor Relations Contact

 

Gary Schnierow, Vice President, Investor Relations & Corporate Finance

garys@buildabear.com

 

Media Relations Contact

 

pr@buildabear.com

 

 

FAQ

What leadership change did Build-A-Bear Workshop (BBW) announce in this 8-K?

Build-A-Bear Workshop announced that Chris Hurt became Chief Executive Officer, effective June 11, 2026. Former CEO Sharon Price John, who led the company for 13 years, remains on the Board of Directors to support continuity and governance stability.

What new role did Voin Todorovic assume at Build-A-Bear Workshop (BBW)?

Voin Todorovic was promoted to the additional role of Chief Administrative Officer while continuing as Chief Financial Officer. This expanded position increases his responsibilities over finance and administration as the company aligns leadership with strategic priorities and operational efficiency goals.

What are the key compensation terms for Voin Todorovic under the new agreement at BBW?

Under the Second Amended and Restated Employment Agreement, Voin Todorovic receives an annual base salary of at least $500,000 and an annual target bonus opportunity of at least 70% of earned base pay, reflecting his dual role as Chief Financial Officer and Chief Administrative Officer.

How did Build-A-Bear Workshop (BBW) describe its recent financial performance?

Build-A-Bear Workshop reported $529.8 million in total revenues for fiscal 2025. The company stated this marked its fifth consecutive year of record results, underscoring multi-year growth momentum alongside its evolving leadership and strategic initiatives.

Does Sharon Price John still have a role at Build-A-Bear Workshop (BBW)?

Yes. After completing the planned CEO succession, Sharon Price John stepped down from the Chief Executive Officer position but remains on the Board of Directors, providing continuity of experience and insight following her 13 years leading the company.

What is the purpose of the Second Amended and Restated Employment Agreement for BBW’s CFO?

The Second Amended and Restated Employment Agreement updates Voin Todorovic’s contract to reflect his promotion to both Chief Financial Officer and Chief Administrative Officer and to codify his current compensation terms, while leaving other material provisions of his prior agreement unchanged.

Filing Exhibits & Attachments

6 documents