STOCK TITAN

BREAD FINANCIAL (BFH) director receives 1,638-share restricted stock grant

Filing Impact
(Neutral)
Filing Sentiment
(Neutral)
Form Type
4

Rhea-AI Filing Summary

BREAD FINANCIAL HOLDINGS, INC. director Praniti Lakhwara received an equity grant of 1,638 shares of common stock in the form of restricted stock units at no cash cost. These units are scheduled to vest on June 15, 2027, meaning they convert into shares if the vesting conditions are met.

After this grant, Lakhwara beneficially owns a total of 7,260 shares, consisting of 5,622 unrestricted shares and the 1,638 new restricted stock units. This filing reflects a routine compensation-related award rather than an open-market stock purchase or sale.

Positive

  • None.

Negative

  • None.
Insider Lakhwara Praniti
Role null
Type Security Shares Price Value
Grant/Award Common Stock 1,638 $0.00 --
Holdings After Transaction: Common Stock — 7,260 shares (Direct, null)
Footnotes (1)
  1. The new grant is for 1,638 shares of common stock represented by restricted stock units, which will vest on June 15, 2027. The total amount of securities beneficially owned includes: (a) 5,622 unrestricted shares; and (b) the new grant for 1,638 restricted stock units.
RSU grant size 1,638 shares Restricted stock units granted to director on June 15, 2026
Grant price $0.0000 per share Equity award granted at no cash cost to insider
Vesting date June 15, 2027 Scheduled vesting date for 1,638 restricted stock units
Total beneficial ownership 7,260 shares Shares beneficially owned by Praniti Lakhwara after the grant
Unrestricted shares 5,622 shares Unrestricted BFH shares beneficially owned by the director
restricted stock units financial
"The new grant is for 1,638 shares of common stock represented by restricted stock units, which will vest on June 15, 2027."
Restricted stock units are a type of company reward where employees are promised shares of stock, but they only fully own these shares after meeting certain conditions, like staying with the company for a set time. They matter because they can become valuable assets and are often used to motivate employees to help the company succeed.
beneficially owned financial
"The total amount of securities beneficially owned includes: (a) 5,622 unrestricted shares; and (b) the new grant for 1,638 restricted stock units."
Beneficially owned describes securities or assets where a person has the economic rights and control—such as the right to receive dividends and to direct voting—even if legal title is held in another name. Think of it like having the keys and using a car that’s registered to someone else: you get the benefits and make decisions. Investors care because beneficial ownership reveals who truly controls value and voting power, affecting corporate decisions and takeover dynamics.
unrestricted shares financial
"The total amount of securities beneficially owned includes: (a) 5,622 unrestricted shares; and (b) the new grant for 1,638 restricted stock units."
Grant, award, or other acquisition financial
"transaction_code_description: Grant, award, or other acquisition"
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SEC Form 4
FORM 4UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number:3235-0287
Estimated average burden
hours per response:0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Lakhwara Praniti

(Last)(First)(Middle)
3095 LOYALTY CIRCLE

(Street)
COLUMBUS OHIO 43219

(City)(State)(Zip)

UNITED STATES

(Country)
2. Issuer Name and Ticker or Trading Symbol
BREAD FINANCIAL HOLDINGS, INC. [ BFH ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
XDirector10% Owner
Officer (give title below)Other (specify below)
2a. Foreign Trading Symbol
3. Date of Earliest Transaction (Month/Day/Year)
06/15/2026
6. Individual or Joint/Group Filing (Check Applicable Line)
XForm filed by One Reporting Person
Form filed by More than One Reporting Person
4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year)2A. Deemed Execution Date, if any (Month/Day/Year)3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeVAmount(A) or (D)Price
Common Stock06/15/2026A(1)1,638A(1)7,260(2)D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year)3A. Deemed Execution Date, if any (Month/Day/Year)4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year)7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeV(A)(D)Date ExercisableExpiration DateTitleAmount or Number of Shares
Explanation of Responses:
1. The new grant is for 1,638 shares of common stock represented by restricted stock units, which will vest on June 15, 2027.
2. The total amount of securities beneficially owned includes: (a) 5,622 unrestricted shares; and (b) the new grant for 1,638 restricted stock units.
Remarks:
/s/ Benjamin L. Morgan, Attorney in Fact06/17/2026
** Signature of Reporting PersonDate
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)

FAQ

What insider transaction did BFH director Praniti Lakhwara report?

Praniti Lakhwara reported receiving 1,638 shares of BREAD FINANCIAL stock as restricted stock units. The award is a compensation-related grant at no cash cost, not an open-market purchase, and will vest into shares only if the specified vesting conditions are met.

When do Praniti Lakhwara’s newly granted BFH restricted stock units vest?

The 1,638 restricted stock units granted to Praniti Lakhwara are scheduled to vest on June 15, 2027. Vesting means the units convert into common shares if she satisfies the applicable service or other conditions stated in the company’s equity award terms.

How many BREAD FINANCIAL (BFH) shares does Praniti Lakhwara now beneficially own?

Following this grant, Praniti Lakhwara beneficially owns 7,260 BREAD FINANCIAL shares. That total includes 5,622 unrestricted shares plus 1,638 shares represented by the new restricted stock unit award expected to vest on June 15, 2027, if conditions are met.

Was Praniti Lakhwara’s BFH Form 4 transaction a stock purchase or sale?

The Form 4 shows an acquisition through a grant of 1,638 restricted stock units, not a market purchase or sale. The transaction code “A” reflects a grant or award, typically as part of director compensation rather than an open-market trading decision.

What does it mean that the BFH award is represented by restricted stock units?

Restricted stock units represent a promise to deliver shares in the future if vesting conditions are met. In this case, 1,638 BFH shares will be issued to Praniti Lakhwara on June 15, 2027, provided she satisfies the award’s requirements under the plan.