Booking Holdings (BKNG) Form 4: Director Sale of 15 Shares

Rhea-AI Filing Summary

Booking Holdings Inc. (BKNG) director Vanessa Ames Wittman reported a sale of common stock. The Form 4 shows a transaction dated 09/15/2025 in which 15 shares were disposed (code S) for an amount listed as $5,500, leaving Ms. Wittman with 747 shares beneficially owned after the reported sale. The filing indicates the sale was made under a 10b5-1(c) plan adopted on 06/02/2025.

The Form 4 was filed as an individual report by one reporting person and signed by an attorney-in-fact, Vijay Iyer, on 09/16/2025. No derivative transactions or other security classes are reported in this filing.

Positive

• Transaction disclosed under a 10b5-1(c) plan, indicating the sale followed a documented trading arrangement adopted on 06/02/2025
• Filing completeness with attorney-in-fact signature dated 09/16/2025 and individual filing indicated

Negative

• Director sold shares (15 shares disposed), which may prompt investor questions despite small size

Insights

Securities Analyst

TL;DR: A small scheduled sale by a director under a 10b5-1 plan; immaterial to company capitalization.

The reported disposition of 15 shares for $5,500 on 09/15/2025 appears to be a routine insider sale executed under a pre-established 10b5-1(c) plan adopted 06/02/2025. Post-transaction beneficial ownership is 747 shares, and the filing was individually reported. Given the small share count relative to typical institutional holdings, this transaction is likely immaterial to Booking Holdings' overall equity structure. The filing is procedurally complete, including attorney-in-fact signature on 09/16/2025.

Corporate Governance Expert

TL;DR: Director sale followed a documented trading plan; disclosure and signature details are in order.

The Form 4 discloses a director-level sale (relationship checked as Director) executed under a 10b5-1(c) plan established 06/02/2025, which provides pre-clearance context for the transaction. The form is filed by one reporting person and includes a dated attorney-in-fact signature, satisfying filing formalities. No other material governance issues or multiple-class transactions are disclosed in this submission.

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

1. Name and Address of Reporting Person^*

WITTMAN VANESSA AMES

(Last) (First) (Middle)

BOOKING HOLDINGS INC.

800 CONNECTICUT AVENUE

(Street)

NORWALK CT 06854

(City) (State) (Zip)

2. Issuer Name and Ticker or Trading Symbol
Booking Holdings Inc. [ BKNG ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director		10% Owner
	Officer (give title below)		Other (specify below)

3. Date of Earliest Transaction (Month/Day/Year)
09/15/2025

4. If Amendment, Date of Original Filed (Month/Day/Year)

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock(1)	09/15/2025		S		15	D	$5,500	747	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. The 10b5-1(c) sales plan was adopted on June 2, 2025.

	/s/ Vijay Iyer, Attorney-in-Fact	09/16/2025
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What did Booking Holdings director Vanessa Ames Wittman report on Form 4 (BKNG)?

The Form 4 reports a sale of 15 shares on 09/15/2025, for an amount shown as $5,500, leaving 747 shares beneficially owned.

Was the sale by the director executed under a 10b5-1 plan for BKNG?

Yes. The filing states the 10b5-1(c) sales plan was adopted on 06/02/2025.

Who filed and signed the Form 4 for Vanessa Ames Wittman (BKNG)?

The Form 4 was filed as an individual report by one reporting person and is signed by Vijay Iyer, Attorney-in-Fact dated 09/16/2025.

Does the Form 4 show any derivative securities or other transactions?

No. The filing includes Table I non-derivative sale details and no derivative securities are reported in Table II.

What is the reporting person's relationship to Booking Holdings (BKNG)?

The reporting person, Vanessa Ames Wittman, is identified as a Director of Booking Holdings.