COCO Form 144: Affiliate Sells Multiple 25,000-Share Lots

Rhea-AI Filing Summary

Company: COCO. This Form 144 notifies proposed sales of common stock by Martin F. Roper and a brokerage holder. The excerpt lists multiple sale dates in April 2026, including repeated 25,000-share transactions and one 4,456-share transaction, with reported proceeds per line. The sales are reported as cash transactions and an option-derived sale appears dated 09/19/2019 (granted).

Insights

Insider Transactions Compliance

Routine affiliate sales disclosed; multiple April 2026 trades by the same reporting person.

The filing lists a series of proposed or completed dispositions of Common Stock by Martin F. Roper on specific April 2026 dates, primarily 25,000-share lots and one 4,456-share lot, with cash consideration recorded per line.

These listings are procedural notices under Rule 144; cash‑flow treatment to recipients is shown per transaction lines. Timing and any trading-plan details are not provided in the excerpt.

Key Figures

Repeated sale size: 25,000 shares Single smaller sale: 4,456 shares Example cash proceeds: $1,250,000.00 +2 more

5 metrics

Repeated sale size 25,000 shares Multiple entries on April 2026

Single smaller sale 4,456 shares Sale dated 04/13/2026

Example cash proceeds $1,250,000.00 Recorded alongside several 25,000-share entries in April 2026

Option grant date 09/19/2019 Listed as 'Option Granted' associated with a 25,000-share line

Broker listed 25,000 shares Fidelity Brokerage Services LLC line dated 04/28/2026

Key Terms

Form 144, Option Granted, Cash, Brokerage

4 terms

Form 144 regulatory

"Notice of proposed sale of securities by an affiliate"

Form 144 is a document that investors must file with the government when they plan to sell a large number of shares of a company's stock. It helps ensure transparency so everyone knows how many shares are being sold and when, which can impact the stock's price.

Option Granted financial

"Option Granted - 09/19/2019"

Cash financial

"Sale method listed as Cash for 04/28/2026"

Brokerage market

"Fidelity Brokerage Services LLC listed with share line"

A brokerage is a firm or online platform that carries out buy and sell orders for stocks, bonds and other investments on behalf of clients, and typically holds accounts, provides market data, trading tools and optional services such as research or margin lending. It matters to investors because the brokerage’s fees, speed of execution, available markets and safety of client assets directly affect investment costs, potential returns and how easily you can act on opportunities—think of it as the vehicle and driver that get your money where it needs to go.

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What does COCO's Form 144 disclose about Martin F. Roper?

The filing lists multiple proposed or completed sales of Common Stock by Martin F. Roper in April 2026, including several 25,000-share transactions and one 4,456-share transaction, each with cash amounts reported.

How many shares did Martin F. Roper report selling in April 2026 on COCO's Form 144?

The excerpt shows several entries of 25,000 shares on multiple April 2026 dates and one entry of 4,456 shares; each line includes a cash amount recorded as proceeds for that date.

Are the proceeds from the COCO sales shown on the Form 144?

Yes; each transaction line in the excerpt includes a cash figure (for example, $1,250,000.00 or similar amounts) listed next to the share quantity and date for April 2026.

Does the Form 144 show how the shares were acquired before sale?

The excerpt includes an entry indicating an Option Granted - 09/19/2019 tied to a 25,000-share line, suggesting some shares relate to an option grant, but full acquisition history is not detailed in the provided text.

Is there a broker or other holder listed on the COCO Form 144?

Yes; the excerpt lists Fidelity Brokerage Services LLC with an address and a 25,000-share line, indicating broker involvement in at least one reported transaction on 04/28/2026.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Accepted by SEC EDGAR 04/28/2026 - 09:57 AM Learn about SEC filing dates

Form 144 Filer Information	UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Form 144 NOTICE OF PROPOSED SALE OF SECURITIES PURSUANT TO RULE 144 UNDER THE SECURITIES ACT OF 1933
FORM 144

144: Filer Information

Filer CIK	0001206513
Filer CCC	XXXXXXXX
Is this a LIVE or TEST Filing?	LIVE TEST
Submission Contact Information
Name
Phone
E-Mail Address

144: Issuer Information

Name of Issuer	Vita Coco Company, Inc.
SEC File Number	001-40950
Address of Issuer	111 5TH AVENUE 2ND FLOOR NEW YORK NEW YORK 10003
Phone	212-206-0763
Name of Person for Whose Account the Securities are To Be Sold	Roper Martin
See the definition of "person" in paragraph (a) of Rule 144. Information is to be given not only as to the person for whose account the securities are to be sold but also as to all other persons included in that definition. In addition, information shall be given as to sales by all persons whose sales are required by paragraph (e) of Rule 144 to be aggregated with sales for the account of the person filing this notice.
Relationship to Issuer	Officer
Relationship to Issuer	Director

144: Securities Information

Title of the Class of Securities To Be Sold	Name and Address of the Broker	Number of Shares or Other Units To Be Sold	Aggregate Market Value	Number of Shares or Other Units Outstanding	Approximate Date of Sale	Name the Securities Exchange
Common	Fidelity Brokerage Services LLC 900 Salem Street Smithfield RI 02917	25000	1278250.00	57082173	04/28/2026	NASDAQ

Furnish the following information with respect to the acquisition of the securities to be sold and with respect to the payment of all or any part of the purchase price or other consideration therefor:

144: Securities To Be Sold

Title of the Class	Date you Acquired	Nature of Acquisition Transaction	Name of Person from Whom Acquired	Is this a Gift?	Date Donor Acquired	Amount of Securities Acquired	Date of Payment	Nature of Payment *
Common	04/28/2026	Option Granted - 09/19/2019	Issuer			25000	04/28/2026	Cash

* If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note thereto the nature of the consideration given. If the consideration consisted of any note or other obligation, or if payment was made in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.

Furnish the following information as to all securities of the issuer sold during the past 3 months by the person for whose account the securities are to be sold.

144: Securities Sold During The Past 3 Months

Name and Address of Seller	Title of Securities Sold	Date of Sale	Amount of Securities Sold	Gross Proceeds
Martin F. Roper 111 Fifth Avenue Second Floor New York NY 10003	Common	04/07/2026	25000	1250000.00
Martin F. Roper 111 Fifth Avenue Second Floor New York NY 10003	Common	04/08/2026	25000	1273740.00
Martin F. Roper 111 Fifth Avenue Second Floor New York NY 10003	Common	04/10/2026	25000	1252680.00
Martin F. Roper 111 Fifth Avenue Second Floor New York NY 10003	Common	04/13/2026	4456	225248.13
Martin F. Roper 111 Fifth Avenue Second Floor New York NY 10003	Common	04/14/2026	25000	1250000.00
Martin F. Roper 111 Fifth Avenue Second Floor New York NY 10003	Common	04/15/2026	25000	1252680.00
Martin F. Roper 111 Fifth Avenue Second Floor New York NY 10003	Common	04/16/2026	25000	1250000.00
Martin F. Roper 111 Fifth Avenue Second Floor New York NY 10003	Common	04/24/2026	25000	1250000.00
Martin F. Roper 111 Fifth Avenue Second Floor New York NY 10003	Common	04/27/2026	25000	1250000.00

144: Remarks and Signature

Remarks
Date of Notice	04/28/2026
Date of Plan Adoption or Giving of Instruction, If Relying on Rule 10b5-1	12/10/2025
ATTENTION:
The person for whose account the securities to which this notice relates are to be sold hereby represents by signing this notice that he does not know any material adverse information in regard to the current and prospective operations of the Issuer of the securities to be sold which has not been publicly disclosed. If such person has adopted a written trading plan or given trading instructions to satisfy Rule 10b5-1 under the Exchange Act, by signing the form and indicating the date that the plan was adopted or the instruction given, that person makes such representation as of the plan adoption or instruction date.
Signature	/s/ Daniel Tucci, as a duly authorized representative of Fidelity Brokerage Services LLC, as attorney-in-fact for Martin Roper
ATTENTION: Intentional misstatements or omission of facts constitute Federal Criminal Violations (See 18 U.S.C. 1001)