Martin Roper proposes sale of 25,000 COCO shares

Martin Roper reported a proposed sale of 25,000 shares of Common Stock of COCO.

Accepted by SEC EDGAR 04/08/2026 - 10:39 AM EDT Learn about SEC filing dates

Rhea-AI Filing Summary

Martin Roper reported a proposed sale of 25,000 shares of Common Stock of COCO. The filing shows a sale dated 04/07/2026 with proceeds of $1,250,000.00 and a related broker entry for 25,000 shares through Fidelity Brokerage Services LLC on 04/08/2026. An option grant date of 09/19/2019 is noted.

Key Figures

Shares proposed for sale: 25,000 shares Proceeds from sale: $1,250,000.00 Broker: Fidelity Brokerage Services LLC +1 more

4 metrics

Shares proposed for sale 25,000 shares listed on Form 144

Proceeds from sale $1,250,000.00 sale dated 04/07/2026

Broker Fidelity Brokerage Services LLC broker entry dated 04/08/2026

Option grant date 09/19/2019 noted as 'Option Granted' in the securities row

Key Terms

Form 144, Option Granted, Issuer, Fidelity Brokerage Services LLC

4 terms

Form 144 regulatory

"Filer Information | 144: Filer Information"

Form 144 is a document that investors must file with the government when they plan to sell a large number of shares of a company's stock. It helps ensure transparency so everyone knows how many shares are being sold and when, which can impact the stock's price.

Option Granted financial

"Common | 04/08/2026 | Option Granted - 09/19/2019"

Issuer financial

"Option Granted - 09/19/2019 | Issuer"

Fidelity Brokerage Services LLC market

"Fidelity Brokerage Services LLC 900 Salem Street Smithfield RI"

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What did COCO's Form 144 disclose about the sale?

The Form 144 discloses a proposed sale of 25,000 shares by Martin Roper. The filing lists the sale date as 04/07/2026 and proceeds of $1,250,000.00, and a broker entry dated 04/08/2026 with Fidelity Brokerage Services LLC.

How much did Martin Roper receive from the reported transaction?

The filing shows proceeds of $1,250,000.00 tied to 25,000 shares sold. This figure appears on the Form 144 line for the sale dated 04/07/2026 in the provided excerpt.

Which broker handled the transaction in the COCO filing?

The transaction is associated with Fidelity Brokerage Services LLC at the Salem Street address. The broker entry in the excerpt lists 25,000 shares and a 04/08/2026 date.

Was the sale connected to options or grants in the filing?

The excerpt notes an Option Granted - 09/19/2019 entry linked to the 25,000 shares. The filing ties that grant date to the securities-to-be-sold rows in the provided content.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Form 144 Filer Information	UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Form 144 NOTICE OF PROPOSED SALE OF SECURITIES PURSUANT TO RULE 144 UNDER THE SECURITIES ACT OF 1933
FORM 144

144: Filer Information

Filer CIK	0001206513
Filer CCC	XXXXXXXX
Is this a LIVE or TEST Filing?	LIVE TEST
Submission Contact Information
Name
Phone
E-Mail Address

144: Issuer Information

Name of Issuer	Vita Coco Company, Inc.
SEC File Number	001-40950
Address of Issuer	111 5TH AVENUE 2ND FLOOR NEW YORK NEW YORK 10003
Phone	212-206-0763
Name of Person for Whose Account the Securities are To Be Sold	Roper Martin
See the definition of "person" in paragraph (a) of Rule 144. Information is to be given not only as to the person for whose account the securities are to be sold but also as to all other persons included in that definition. In addition, information shall be given as to sales by all persons whose sales are required by paragraph (e) of Rule 144 to be aggregated with sales for the account of the person filing this notice.
Relationship to Issuer	Officer
Relationship to Issuer	Director

144: Securities Information

Title of the Class of Securities To Be Sold	Name and Address of the Broker	Number of Shares or Other Units To Be Sold	Aggregate Market Value	Number of Shares or Other Units Outstanding	Approximate Date of Sale	Name the Securities Exchange
Common	Fidelity Brokerage Services LLC 900 Salem Street Smithfield RI 02917	25000	1273741.06	57082173	04/08/2026	NASDAQ

Furnish the following information with respect to the acquisition of the securities to be sold and with respect to the payment of all or any part of the purchase price or other consideration therefor:

144: Securities To Be Sold

Title of the Class	Date you Acquired	Nature of Acquisition Transaction	Name of Person from Whom Acquired	Is this a Gift?	Date Donor Acquired	Amount of Securities Acquired	Date of Payment	Nature of Payment *
Common	04/08/2026	Option Granted - 09/19/2019	Issuer			25000	04/08/2026	Cash

* If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note thereto the nature of the consideration given. If the consideration consisted of any note or other obligation, or if payment was made in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.

Furnish the following information as to all securities of the issuer sold during the past 3 months by the person for whose account the securities are to be sold.

144: Securities Sold During The Past 3 Months

Name and Address of Seller	Title of Securities Sold	Date of Sale	Amount of Securities Sold	Gross Proceeds
Martin Roper 111 Fifth Avenue Second Floor New York NY 10003	Common	04/07/2026	25000	1250000.00

144: Remarks and Signature

Remarks
Date of Notice	04/08/2026
Date of Plan Adoption or Giving of Instruction, If Relying on Rule 10b5-1	12/10/2025
ATTENTION:
The person for whose account the securities to which this notice relates are to be sold hereby represents by signing this notice that he does not know any material adverse information in regard to the current and prospective operations of the Issuer of the securities to be sold which has not been publicly disclosed. If such person has adopted a written trading plan or given trading instructions to satisfy Rule 10b5-1 under the Exchange Act, by signing the form and indicating the date that the plan was adopted or the instruction given, that person makes such representation as of the plan adoption or instruction date.
Signature	/s/ Gary Redman, as a duly authorized representative of Fidelity Brokerage Services LLC, as attorney-in-fact for Martin Roper
ATTENTION: Intentional misstatements or omission of facts constitute Federal Criminal Violations (See 18 U.S.C. 1001)