STOCK TITAN

Cricut (CRCT) CEO Ashish Arora sells 60,000 shares under 10b5-1 plan

Filing Impact
(High)
Filing Sentiment
(Negative)
Form Type
4

Rhea-AI Filing Summary

Cricut, Inc. Chief Executive Officer Ashish Arora reported an open-market sale of 60,000 shares of Class A common stock at a weighted average price of $3.9785 per share. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Following the sale, Arora directly holds 4,341,592 shares, indicating the sale represents a small portion of his overall stake.

Positive

  • None.

Negative

  • None.
Insider Ashish Arora
Role Chief Executive Officer
Sold 60,000 shs ($239K)
Type Security Shares Price Value
Sale Class A Common Stock 60,000 $3.9785 $239K
Holdings After Transaction: Class A Common Stock — 4,341,592 shares (Direct, null)
Footnotes (1)
  1. The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on August 20, 2025. The price reported in column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $3.9400 to $4.0050, inclusive. The reporting person undertakes to provide to Cricut Inc., any security holder of Cricut Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
Shares sold 60,000 shares Class A Common Stock sold in open-market transaction on May 22, 2026
Average sale price $3.9785 per share Weighted average price for 60,000 shares sold
Post-sale holdings 4,341,592 shares Directly owned Class A Common Stock after the transaction
Price range $3.94 to $4.005 per share Range of individual trade prices within the reported sale
Net shares sold 60,000 shares Net-sell direction from transaction summary
Rule 10b5-1 trading plan regulatory
"The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on August 20, 2025."
A Rule 10b5-1 trading plan is a pre-arranged schedule that allows company insiders to buy or sell stock at specific times, even if they have inside information. It helps prevent accusations of unfair trading by making these transactions look planned and transparent, rather than sneaky or illegal.
weighted average price financial
"The price reported in column 4 is a weighted average price."
Weighted average price is the average price of a security where each trade or component is counted according to its size, so bigger trades pull the average more than smaller ones. Think of it like calculating the average cost of a grocery haul where items you bought more of have greater influence on the final per-item cost. Investors use it to understand the true average price paid or received, judge execution quality, and compare trading performance against market movement.
open-market sale financial
"transaction_action: open-market sale"
An open-market sale is when a shareholder sells existing shares directly on a public exchange to any willing buyer, rather than through a private deal. Think of it like putting goods on a busy market stall where price is set by supply and demand; for investors it matters because such sales increase available supply, can put short-term downward pressure on the stock price, and signal changes in liquidity or investor confidence.
Class A Common Stock financial
"security_title: Class A Common Stock"
Class A common stock is a category of a company’s shares that carries a specific set of ownership rights—most commonly defined voting power and claims on dividends—set out in the company’s charter. For investors it matters because the class determines how much influence you have over corporate decisions, the share’s likely dividend and trading behavior, and how it compares in value to other share classes, like choosing a particular seat with different privileges at the company’s decision-making table.
SEC Form 4
FORM 4UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number:3235-0287
Estimated average burden
hours per response:0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
X
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Ashish Arora

(Last)(First)(Middle)
C/O CRICUT, INC.
10855 SOUTH RIVER FRONT PARKWAY

(Street)
SOUTH JORDAN UTAH 84095

(City)(State)(Zip)

UNITED STATES

(Country)
2. Issuer Name and Ticker or Trading Symbol
Cricut, Inc. [ CRCT ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
XDirectorX10% Owner
XOfficer (give title below)Other (specify below)
Chief Executive Officer
2a. Foreign Trading Symbol
3. Date of Earliest Transaction (Month/Day/Year)
05/22/2026
6. Individual or Joint/Group Filing (Check Applicable Line)
XForm filed by One Reporting Person
Form filed by More than One Reporting Person
4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year)2A. Deemed Execution Date, if any (Month/Day/Year)3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeVAmount(A) or (D)Price
Class A Common Stock05/22/2026S60,000(1)D$3.9785(2)4,341,592D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year)3A. Deemed Execution Date, if any (Month/Day/Year)4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year)7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeV(A)(D)Date ExercisableExpiration DateTitleAmount or Number of Shares
Explanation of Responses:
1. The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on August 20, 2025.
2. The price reported in column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $3.9400 to $4.0050, inclusive. The reporting person undertakes to provide to Cricut Inc., any security holder of Cricut Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
Remarks:
/s/ Lauren Curtin, by power of attorney05/26/2026
** Signature of Reporting PersonDate
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)

FAQ

What insider transaction did Cricut (CRCT) CEO Ashish Arora report?

Ashish Arora reported an open-market sale of 60,000 shares of Cricut Class A common stock. The sale was disclosed on Form 4 and reflects a routine insider transaction under a trading plan, rather than a newly established position or purchase of additional shares.

At what price did the Cricut (CRCT) CEO sell his shares?

The reported weighted average sale price was $3.9785 per share for the 60,000 shares. Footnote disclosure states the shares were sold in multiple trades, with individual prices ranging from $3.94 to $4.005 per share during the transaction date.

How many Cricut (CRCT) shares does the CEO hold after this sale?

After the reported sale, Ashish Arora directly holds 4,341,592 shares of Cricut Class A common stock. This indicates the 60,000 shares sold represent a relatively small portion of his total direct ownership position reported in the Form 4 filing.

Was the Cricut (CRCT) CEO’s stock sale under a Rule 10b5-1 plan?

Yes. A footnote explains the sale was effected pursuant to a Rule 10b5-1 trading plan adopted by Ashish Arora on August 20, 2025. Such pre-arranged plans are designed to allow scheduled trading independent of short-term market conditions.

What does the price range in the Cricut (CRCT) CEO sale mean?

The Form 4 notes that the weighted average price reflects multiple trades executed between $3.94 and $4.005 per share. The CEO has committed to provide, upon request, detailed breakdowns of the number of shares sold at each specific price within that range.