STOCK TITAN

[Form 4] Salesforce, Inc. Insider Trading Activity

Filing Impact
(Low)
Filing Sentiment
(Neutral)
Form Type
4
Rhea-AI Filing Summary

Insider report: Donald Arnold W, a Salesforce (CRM) director, reported transactions on 08/22/2025. He acquired 274 shares through conversion of restricted stock units that vested and were issued at no cash cost, and he disposed of 161 shares the same date. After the reported transactions he beneficially owns 4,257 shares indirectly through the Arnold W. Donald Rev Trust. The filing was submitted on 08/25/2025 and signed by an attorney-in-fact.

Segnalazione insider: Donald Arnold W, direttore di Salesforce (CRM), ha dichiarato operazioni effettuate il 22/08/2025. Ha acquisito 274 azioni mediante la conversione di unità di azioni vincolate (RSU) maturate e assegnate senza alcun esborso in denaro, e ha venduto lo stesso giorno 161 azioni. Dopo le operazioni dichiarate detiene indirettamente la proprietà beneficiaria di 4.257 azioni tramite l'Arnold W. Donald Rev Trust. Il deposito è stato presentato il 25/08/2025 e firmato da un procuratore.

Informe de insider: Donald Arnold W, director de Salesforce (CRM), informó transacciones el 22/08/2025. Adquirió 274 acciones mediante la conversión de unidades restringidas de acciones que vencieron y se emitieron sin costo en efectivo, y el mismo día enajenó 161 acciones. Tras las operaciones reportadas posee beneficiosamente de forma indirecta 4.257 acciones a través del Arnold W. Donald Rev Trust. La presentación se presentó el 25/08/2025 y fue firmada por un apoderado.

내부자 보고: Salesforce(CRM) 이사인 Donald Arnold W는 2025-08-22에 거래를 보고했습니다. 그는 베스팅되어 현금 비용 없이 발행된 제한부 주식 단위(RSU)의 전환을 통해 274주를 취득했으며 같은 날 161주를 처분했습니다. 보고된 거래 후 그는 Arnold W. Donald Rev Trust를 통해 간접적으로 4,257주를 실질 보유하고 있습니다. 서류는 2025-08-25에 제출되었고 법정대리인이 서명했습니다.

Rapport d'initié : Donald Arnold W, directeur chez Salesforce (CRM), a déclaré des transactions le 22/08/2025. Il a acquis 274 actions par conversion d'unités d'actions restreintes (RSU) qui ont été attribuées sans contrepartie en espèces, et a cédé le même jour 161 actions. Après ces opérations, il détient à titre bénéficiaire indirect 4 257 actions via l'Arnold W. Donald Rev Trust. Le dépôt a été soumis le 25/08/2025 et signé par un mandataire.

Insider-Meldung: Donald Arnold W, Direktor bei Salesforce (CRM), meldete Transaktionen am 22.08.2025. Er erwarb 274 Aktien durch Umwandlung von Restricted Stock Units, die vesteten und ohne Barzahlung ausgegeben wurden, und veräußerte am selben Tag 161 Aktien. Nach den gemeldeten Transaktionen besitzt er wirtschaftlich indirekt 4.257 Aktien über den Arnold W. Donald Rev Trust. Die Einreichung erfolgte am 25.08.2025 und wurde von einem bevollmächtigten Vertreter unterzeichnet.

Positive
  • 274 shares acquired via RSU conversion at $0 reflects compensation vesting rather than an open-market purchase
  • Beneficial ownership disclosed (4,257 shares indirectly) and trust ownership clearly stated
Negative
  • 161 shares disposed on the same date, reducing immediate holdings
  • Sale price or proceeds not disclosed in this filing, leaving transaction economics unclear

Insights

TL;DR: Routine insider vesting and small net change in holdings, limited market impact.

The Form 4 shows standard compensation vesting: 274 restricted stock units converted one-for-one into common shares at a $0 price, reflecting equity compensation vesting rather than open-market purchases. A disposition of 161 shares occurred the same date, leaving an indirect beneficial position of 4,257 shares. The sizes involved are small relative to Salesforce's market capitalization, so this filing is informational and unlikely to materially affect valuation or market dynamics.

TL;DR: Filing documents expected director compensation-related vesting and a routine sale; governance disclosure requirements met.

The report identifies the reporting person as a director and discloses both the vesting-related acquisition and a contemporaneous disposal. The filing includes the trustee/beneficial ownership structure (Arnold W. Donald Rev Trust) and a signature via attorney-in-fact, which satisfy Section 16 disclosure norms. There are no indications of unusual timing, accelerations, or related-party transactions disclosed in this Form 4.

Segnalazione insider: Donald Arnold W, direttore di Salesforce (CRM), ha dichiarato operazioni effettuate il 22/08/2025. Ha acquisito 274 azioni mediante la conversione di unità di azioni vincolate (RSU) maturate e assegnate senza alcun esborso in denaro, e ha venduto lo stesso giorno 161 azioni. Dopo le operazioni dichiarate detiene indirettamente la proprietà beneficiaria di 4.257 azioni tramite l'Arnold W. Donald Rev Trust. Il deposito è stato presentato il 25/08/2025 e firmato da un procuratore.

Informe de insider: Donald Arnold W, director de Salesforce (CRM), informó transacciones el 22/08/2025. Adquirió 274 acciones mediante la conversión de unidades restringidas de acciones que vencieron y se emitieron sin costo en efectivo, y el mismo día enajenó 161 acciones. Tras las operaciones reportadas posee beneficiosamente de forma indirecta 4.257 acciones a través del Arnold W. Donald Rev Trust. La presentación se presentó el 25/08/2025 y fue firmada por un apoderado.

내부자 보고: Salesforce(CRM) 이사인 Donald Arnold W는 2025-08-22에 거래를 보고했습니다. 그는 베스팅되어 현금 비용 없이 발행된 제한부 주식 단위(RSU)의 전환을 통해 274주를 취득했으며 같은 날 161주를 처분했습니다. 보고된 거래 후 그는 Arnold W. Donald Rev Trust를 통해 간접적으로 4,257주를 실질 보유하고 있습니다. 서류는 2025-08-25에 제출되었고 법정대리인이 서명했습니다.

Rapport d'initié : Donald Arnold W, directeur chez Salesforce (CRM), a déclaré des transactions le 22/08/2025. Il a acquis 274 actions par conversion d'unités d'actions restreintes (RSU) qui ont été attribuées sans contrepartie en espèces, et a cédé le même jour 161 actions. Après ces opérations, il détient à titre bénéficiaire indirect 4 257 actions via l'Arnold W. Donald Rev Trust. Le dépôt a été soumis le 25/08/2025 et signé par un mandataire.

Insider-Meldung: Donald Arnold W, Direktor bei Salesforce (CRM), meldete Transaktionen am 22.08.2025. Er erwarb 274 Aktien durch Umwandlung von Restricted Stock Units, die vesteten und ohne Barzahlung ausgegeben wurden, und veräußerte am selben Tag 161 Aktien. Nach den gemeldeten Transaktionen besitzt er wirtschaftlich indirekt 4.257 Aktien über den Arnold W. Donald Rev Trust. Die Einreichung erfolgte am 25.08.2025 und wurde von einem bevollmächtigten Vertreter unterzeichnet.

SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
DONALD ARNOLD W

(Last) (First) (Middle)
415 MISSION STREET
3RD FLOOR

(Street)
SAN FRANCISCO CA 94105

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
Salesforce, Inc. [ CRM ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
X Director 10% Owner
Officer (give title below) Other (specify below)
3. Date of Earliest Transaction (Month/Day/Year)
08/22/2025
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Common Stock 08/22/2025 M 274 A $0 4,257 I By Arnold W. Donald Rev Trust
Common Stock 161 D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Restricted Stock Units $0(1) 08/22/2025 M 274 02/22/2025(2) 11/22/2025 Common Stock 274 $0 274 D
Explanation of Responses:
1. Restricted Stock Units convert to shares of common stock on a one-for-one basis.
2. These restricted stock units vest as to 25% of the original grant on each of February 22, 2025, May 22, 2025, August 22, 2025, and November 22, 2025.
Remarks:
Exhibit 24 - Power of Attorney
/s/ Sarah Dale, Attorney-in-Fact for Arnold Donald 08/25/2025
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What transactions did Donald Arnold W report on Form 4 for CRM?

He reported the acquisition of 274 shares from restricted stock unit conversion and the disposition of 161 shares, both dated 08/22/2025.

How many CRM shares does Arnold Donald beneficially own after these transactions?

The filing shows he beneficially owns 4,257 shares indirectly through the Arnold W. Donald Rev Trust.

Were the acquired shares purchased or issued as compensation?

The 274 shares were issued from restricted stock units that vested and convert one-for-one to common stock at a $0 conversion price.

When was the Form 4 signed and filed?

The filing shows a signature by an attorney-in-fact on 08/25/2025 and reports transactions dated 08/22/2025.

Does the Form 4 disclose the sale price for the 161 shares disposed?

No. The Form 4 lists the disposition of 161 shares but does not disclose a sale price or proceeds.
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