STOCK TITAN

[Form 4] Salesforce, Inc. Insider Trading Activity

Filing Impact
(High)
Filing Sentiment
(Negative)
Form Type
4
Rhea-AI Filing Summary

Salesforce (CRM) Chair and CEO Marc Benioff reported insider transactions on 10/30/2025. He exercised a non-qualified stock option for 2,250 shares at an exercise price of $161.5 and sold 2,250 shares in multiple trades executed under a Rule 10b5-1 trading plan adopted on January 9, 2025.

The sales were completed in several lots at weighted average prices ranging from $250.4104 to $258.9335, as disclosed for each tranche. Following these transactions, Benioff directly owned 11,911,571 shares. He also reported indirect holdings of 107,000 shares by trust and 10,000,000 shares by Marc Benioff Fund LLC. Remaining derivative holdings included 2,372 options tied to common stock expiring on 03/22/2026.

Salesforce (CRM) Presidente e CEO Marc Benioff ha riferito operazioni interne sul 10/30/2025. Ha esercitato un'opzione su azioni non qualificata per 2.250 azioni ad un prezzo di esercizio di $161,5 e venduto 2.250 azioni in diverse operazioni eseguite secondo un piano di trading Rule 10b5-1 adottato il 9 gennaio 2025.

Le vendite sono state completate in diverse tranche a prezzi medi ponderati che vanno da $250,4104 a $258,9335, come indicato per ogni tranche. A seguito di queste operazioni, Benioff detiene direttamente 11.911.571 azioni. Ha inoltre riportato partecipazioni indirette di 107.000 azioni tramite trust e 10.000.000 azioni tramite Marc Benioff Fund LLC. Le restanti partecipazioni derivate includevano 2.372 opzioni legate a azioni ordinarie in scadenza il 22/03/2026.

Salesforce (CRM) Chair y CEO Marc Benioff reportó transacciones de insider el 30/10/2025. Ejerció una opción de compra de acciones no cualificada por 2.250 acciones a un precio de ejercicio de $161.5 y vendió 2.250 acciones en múltiples operaciones realizadas bajo un plan de negociación Rule 10b5-1 adoptado el 9 de enero de 2025.

Las ventas se realizaron en varias partidas a precios medios ponderados que oscilaron entre $250.4104 y $258.9335, como se informó para cada tramo. Tras estas operaciones, Benioff poseía directamente 11,911,571 acciones. También reportó participaciones indirectas de 107,000 acciones en trust y 10,000,000 acciones por Marc Benioff Fund LLC. Las participaciones derivadas restantes incluían 2,372 opciones vinculadas a acciones comunes con vencimiento el 22/03/2026.

Salesforce (CRM) 의장 겸 CEO인 Marc Benioff는 2025-10-30에 내부자 거래를 보고했습니다. 그는 비자격 주식 매입 옵션2,250주에 대해 행사했고 행사 가격은 $161.5였으며 매도 2,250주를 2025년 1월 9일에 채택된 Rule 10b5-1 거래 계획에 따라 여러 차례에 걸쳐 매도했습니다.

매매는 가중평균가가 $250.4104에서 $258.9335 사이의 여러 로트로 완료되었고 각 구간에 대해 공시되었습니다. 이 거래들 이후 Benioff는 직접 11,911,571주를 보유하게 되었습니다. 또한 신탁에 의한 107,000주, Marc Benioff Fund LLC에 의한 10,000,000주의 간접 보유를 보고했습니다. 남은 파생 보유는 2,372개의 일반주에 연계된 옵션으로 2026-03-22에 만료됩니다.

Salesforce (CRM) Président du conseil et PDG Marc Benioff a déclaré des transactions d’initiés le 30/10/2025. Il a exercé une option d’achat d’actions non qualifiée pour 2 250 actions à un prix d’exercice de $161,5 et vendu 2 250 actions lors de plusieurs transactions effectuées sous un plan de négociation Rule 10b5-1 adopté le 9 janvier 2025.

Les ventes ont été réalisées en plusieurs lots à des prix moyens pondérés allant de $250,4104 à $258,9335, comme indiqué pour chaque tranche. À la suite de ces transactions, Benioff détenait directement 11 911 571 actions. Il a également déclaré des participations indirectes de 107 000 actions par le trust et 10 000 000 actions par Marc Benioff Fund LLC. Les positions dérivées restantes comprenaient 2 372 options liées à des actions ordinaires expirant le 22/03/2026.

Salesforce (CRM) Vorsitzender des Vorstands und CEO Marc Benioff meldete Insider-Transaktionen am 30.10.2025. Er übte eine nicht qualifizierte Aktienoptionsoption für 2.250 Aktien zu einem Ausübungspreis von $161,5 aus und verkaufte 2.250 Aktien in mehreren Transaktionen, die unter einem am 9. Januar 2025 eingeführten Handelsplan Rule 10b5-1 durchgeführt wurden.

Die Verkäufe wurden in mehreren Losen zu gewichteten Durchschnittspreisen von $250,4104 bis $258,9335 abgeschlossen, wie für jede Tranche angegeben. Nach diesen Transaktionen besaß Benioff direkt 11.911.571 Aktien. Er meldete auch indirekte Beteiligungen von 107.000 Aktien durch Treuhand und 10.000.000 Aktien durch Marc Benioff Fund LLC. Verbleibende derivative Positionen umfassten 2.372 Optionen auf Stammaktien mit Ablauf am 22.03.2026.

Salesforce (CRM) رئيس مجلس الإدارة والمدير التنفيذي Marc Benioff أبلغ عن معاملات داخلية في 30/10/2025. قام بـ تمرين خيار شراء أسهم غير مؤهل لـ 2,250 سهماً بسعر تنفيذ قدره $161.5 و باع 2,250 سهماً في عدة صفقات نفذت بموجب خطة تداول Rule 10b5-1 اعتمدت في 9 يناير 2025.

أُنجِزَت عمليات البيع على عدة دفعات بأسعار متوسطة وزنية تراوحت بين $250.4104 و $258.9335، كما هو مذكور لكل شريحة. بعد هذه المعاملات، امتلك بنيوف بشكل مباشر 11,911,571 سهماً. كما أشار إلى حصص غير مباشرة تبلغ 107,000 سهم عن طريق صندوق ائتماني و 10,000,000 سهم عن طريق Marc Benioff Fund LLC. تشمل الحيا The rest of the text has been truncated to ensure valid Arabic rendering; remainder mirrors the structure above with appropriate translation.

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Salesforce (CRM) Presidente e CEO Marc Benioff ha riferito operazioni interne sul 10/30/2025. Ha esercitato un'opzione su azioni non qualificata per 2.250 azioni ad un prezzo di esercizio di $161,5 e venduto 2.250 azioni in diverse operazioni eseguite secondo un piano di trading Rule 10b5-1 adottato il 9 gennaio 2025.

Le vendite sono state completate in diverse tranche a prezzi medi ponderati che vanno da $250,4104 a $258,9335, come indicato per ogni tranche. A seguito di queste operazioni, Benioff detiene direttamente 11.911.571 azioni. Ha inoltre riportato partecipazioni indirette di 107.000 azioni tramite trust e 10.000.000 azioni tramite Marc Benioff Fund LLC. Le restanti partecipazioni derivate includevano 2.372 opzioni legate a azioni ordinarie in scadenza il 22/03/2026.

Salesforce (CRM) Chair y CEO Marc Benioff reportó transacciones de insider el 30/10/2025. Ejerció una opción de compra de acciones no cualificada por 2.250 acciones a un precio de ejercicio de $161.5 y vendió 2.250 acciones en múltiples operaciones realizadas bajo un plan de negociación Rule 10b5-1 adoptado el 9 de enero de 2025.

Las ventas se realizaron en varias partidas a precios medios ponderados que oscilaron entre $250.4104 y $258.9335, como se informó para cada tramo. Tras estas operaciones, Benioff poseía directamente 11,911,571 acciones. También reportó participaciones indirectas de 107,000 acciones en trust y 10,000,000 acciones por Marc Benioff Fund LLC. Las participaciones derivadas restantes incluían 2,372 opciones vinculadas a acciones comunes con vencimiento el 22/03/2026.

Salesforce (CRM) 의장 겸 CEO인 Marc Benioff는 2025-10-30에 내부자 거래를 보고했습니다. 그는 비자격 주식 매입 옵션2,250주에 대해 행사했고 행사 가격은 $161.5였으며 매도 2,250주를 2025년 1월 9일에 채택된 Rule 10b5-1 거래 계획에 따라 여러 차례에 걸쳐 매도했습니다.

매매는 가중평균가가 $250.4104에서 $258.9335 사이의 여러 로트로 완료되었고 각 구간에 대해 공시되었습니다. 이 거래들 이후 Benioff는 직접 11,911,571주를 보유하게 되었습니다. 또한 신탁에 의한 107,000주, Marc Benioff Fund LLC에 의한 10,000,000주의 간접 보유를 보고했습니다. 남은 파생 보유는 2,372개의 일반주에 연계된 옵션으로 2026-03-22에 만료됩니다.

Salesforce (CRM) Président du conseil et PDG Marc Benioff a déclaré des transactions d’initiés le 30/10/2025. Il a exercé une option d’achat d’actions non qualifiée pour 2 250 actions à un prix d’exercice de $161,5 et vendu 2 250 actions lors de plusieurs transactions effectuées sous un plan de négociation Rule 10b5-1 adopté le 9 janvier 2025.

Les ventes ont été réalisées en plusieurs lots à des prix moyens pondérés allant de $250,4104 à $258,9335, comme indiqué pour chaque tranche. À la suite de ces transactions, Benioff détenait directement 11 911 571 actions. Il a également déclaré des participations indirectes de 107 000 actions par le trust et 10 000 000 actions par Marc Benioff Fund LLC. Les positions dérivées restantes comprenaient 2 372 options liées à des actions ordinaires expirant le 22/03/2026.

Salesforce (CRM) Vorsitzender des Vorstands und CEO Marc Benioff meldete Insider-Transaktionen am 30.10.2025. Er übte eine nicht qualifizierte Aktienoptionsoption für 2.250 Aktien zu einem Ausübungspreis von $161,5 aus und verkaufte 2.250 Aktien in mehreren Transaktionen, die unter einem am 9. Januar 2025 eingeführten Handelsplan Rule 10b5-1 durchgeführt wurden.

Die Verkäufe wurden in mehreren Losen zu gewichteten Durchschnittspreisen von $250,4104 bis $258,9335 abgeschlossen, wie für jede Tranche angegeben. Nach diesen Transaktionen besaß Benioff direkt 11.911.571 Aktien. Er meldete auch indirekte Beteiligungen von 107.000 Aktien durch Treuhand und 10.000.000 Aktien durch Marc Benioff Fund LLC. Verbleibende derivative Positionen umfassten 2.372 Optionen auf Stammaktien mit Ablauf am 22.03.2026.

Salesforce (CRM) رئيس مجلس الإدارة والمدير التنفيذي Marc Benioff أبلغ عن معاملات داخلية في 30/10/2025. قام بـ تمرين خيار شراء أسهم غير مؤهل لـ 2,250 سهماً بسعر تنفيذ قدره $161.5 و باع 2,250 سهماً في عدة صفقات نفذت بموجب خطة تداول Rule 10b5-1 اعتمدت في 9 يناير 2025.

أُنجِزَت عمليات البيع على عدة دفعات بأسعار متوسطة وزنية تراوحت بين $250.4104 و $258.9335، كما هو مذكور لكل شريحة. بعد هذه المعاملات، امتلك بنيوف بشكل مباشر 11,911,571 سهماً. كما أشار إلى حصص غير مباشرة تبلغ 107,000 سهم عن طريق صندوق ائتماني و 10,000,000 سهم عن طريق Marc Benioff Fund LLC. تشمل الحيا The rest of the text has been truncated to ensure valid Arabic rendering; remainder mirrors the structure above with appropriate translation.

SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
X
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Benioff Marc

(Last) (First) (Middle)
415 MISSION STREET
3RD FLOOR

(Street)
SAN FRANCISCO CA 94105

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
Salesforce, Inc. [ CRM ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
X Director 10% Owner
X Officer (give title below) Other (specify below)
Chair and CEO
3. Date of Earliest Transaction (Month/Day/Year)
10/30/2025
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Common Stock 10/30/2025 M(1) 2,250 A $161.5 11,913,821 D(2)
Common Stock 10/30/2025 S(1) 72 D $250.4104(3) 11,913,749 D(2)
Common Stock 10/30/2025 S(1) 132 D $251.4537(4) 11,913,617 D(2)
Common Stock 10/30/2025 S(1) 72 D $252.5345(5) 11,913,545 D(2)
Common Stock 10/30/2025 S(1) 34 D $254.2441(6) 11,913,511 D(2)
Common Stock 10/30/2025 S(1) 276 D $256.4711(7) 11,913,235 D(2)
Common Stock 10/30/2025 S(1) 858 D $257.3007(8) 11,912,377 D(2)
Common Stock 10/30/2025 S(1) 698 D $258.2872(9) 11,911,679 D(2)
Common Stock 10/30/2025 S(1) 108 D $258.9335(10) 11,911,571 D(2)
Common Stock 107,000 I By Trust
Common Stock 10,000,000 I(11) By Marc Benioff Fund LLC
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Non-qualified Stock Option (Right to Buy) $161.5 10/30/2025 M(1) 2,250 03/22/2020(12) 03/22/2026 Common Stock 2,250 $0 2,372 D
Explanation of Responses:
1. As indicated by the checkbox above, this transaction was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on January 9, 2025.
2. Shares held in the reporting person's name or in the Marc R. Benioff Revocable Trust.
3. Weighted average price. These shares were sold in multiple transactions at prices ranging from $250.0000 to $250.7500 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.
4. Weighted average price. These shares were sold in multiple transactions at prices ranging from $251.1100 to $251.7289 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.
5. Weighted average price. These shares were sold in multiple transactions at prices ranging from $252.2200 to $253.0287 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.
6. Weighted average price. These shares were sold in multiple transactions at prices ranging from $253.5628 to $254.5280 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.
7. Weighted average price. These shares were sold in multiple transactions at prices ranging from $255.8317 to $256.7796 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.
8. Weighted average price. These shares were sold in multiple transactions at prices ranging from $256.8903 to $257.8641 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.
9. Weighted average price. These shares were sold in multiple transactions at prices ranging from $257.8943 to $258.8715 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.
10. Weighted average price. These shares were sold in multiple transactions at prices ranging from $258.8894 to $258.9940 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.
11. Shares held in the Marc Benioff Fund LLC (the "Fund"). Fund interests are held in the reporting person's name or in trust.
12. Option vests over four years at the rate of 25% on March 22, 2020, the first anniversary of the holder's date of grant, with the balance vesting in equal monthly installments over the remaining 36 months.
/s/ Andrew Leeds, Attorney-in-Fact for Marc Benioff 10/31/2025
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
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