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CXM Form 4: Chief Revenue Officer Awarded 725,709 Restricted Stock Units

Filing Impact
(Neutral)
Filing Sentiment
(Neutral)
Form Type
4

Rhea-AI Filing Summary

Sprinklr insider equity awards and holdings disclosed. Chief Revenue Officer Scott Millard was reported as the beneficial owner of 725,709 Class A common shares through two restricted stock unit awards. One award of 59,241 RSUs vests on a single future date, while a larger award of 666,468 RSUs vests 25% at first vesting and the remainder in equal monthly installments on recurring quarter-month dates thereafter, subject to continued service. The reported holdings are direct ownership and reflect equity-based compensation rather than open-market trades.

Positive

  • Large RSU grant totaling 725,709 shares aligns the Chief Revenue Officer with long-term company performance
  • Structured vesting schedule creates retention incentives through staged vesting

Negative

  • Potential dilution of 725,709 shares if RSUs are settled in stock
  • Filing does not state settlement method, so immediate accounting or dilutive impact is unclear

Insights

TL;DR: A sizable, structured RSU grant to the CRO aligns pay with continued service and performance metrics.

The disclosure shows a two-part RSU grant totaling 725,709 shares with time-based vesting. Such awards are commonly used to retain senior executives and link compensation to long-term shareholder outcomes. The staggered vesting schedule creates service-based retention incentives while deferring recognition of compensation expense over the vesting period. From a governance perspective, the award structure is typical for senior revenue leaders and signals management continuity.

TL;DR: The reported RSUs represent potential share issuance and should be monitored for dilution impact.

All disclosed RSUs are time-vested, direct awards that, when settled, will increase outstanding shares if settled in stock. The total of 725,709 underlying shares is a clear quantum of potential dilution to current shareholders; the timing of vesting determines when shares may be issued. The form does not indicate settlement mechanics (cash or stock), so the precise immediate accounting or dilution effect is not specified in the filing.

SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
1. Name and Address of Reporting Person*
Millard Scott Francis

(Last) (First) (Middle)
C/O SPRINKLR, INC.
441 9TH AVENUE, 12TH FLOOR

(Street)
NEW YORK NY 10001

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
Sprinklr, Inc. [ CXM ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director 10% Owner
X Officer (give title below) Other (specify below)
Chief Revenue Officer
3. Date of Earliest Transaction (Month/Day/Year)
09/25/2025
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Class A Common Stock 09/25/2025 A 725,709(1) A $0 725,709 D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Explanation of Responses:
1. Represents two restricted stock unit ("RSU") awards. 59,241 RSUs (the "First Grant") will vest on March 15, 2026. 666,468 RSUs (the "Second Grant") will vest one-fourth (1/4th) on September 15, 2026, and one-twelfth (1/12th) of the remaining RSUs will vest on each subsequent December 15, March 15, June 15, and September 15 thereafter. The vesting of each of the First Grant and Second Grant are subject to the Reporting Person's continuous service through each such vesting date.
/s/ Laura Acton, Attorney-in-Fact 09/26/2025
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What did the Form 4 for Sprinklr (CXM) disclose about insider holdings?

The Form 4 reports the Chief Revenue Officer beneficially owns 725,709 Class A shares via two restricted stock unit awards.

How are the RSU awards to the CRO structured?

One award of 59,241 RSUs vests on a single future date; the other 666,468 RSUs vests 25% at first vesting and the remainder in equal monthly installments on recurring quarter-month dates thereafter, subject to continued service.

Are the reported shares direct or indirect ownership on the Form 4?

The filing indicates direct ownership of the reported Class A common stock following the reported transaction.

Does the Form 4 state whether RSUs will be settled in cash or stock?

No. The filing does not specify the settlement method for the RSUs, so settlement in stock or cash is not disclosed.

Does the filing show any open-market purchases or sales by the insider?

No. The Form 4 reports acquisition of RSUs as equity awards, not open-market purchases or dispositions.
Sprinklr Inc

NYSE:CXM

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