Direct Digital enacts 55-for-1 reverse stock split

Direct Digital Holdings, Inc. approved and implemented a 55-to-1 reverse stock split of its Series A and Series B common stock.

Rhea-AI Filing Summary

Direct Digital Holdings, Inc. approved and implemented a 55-to-1 reverse stock split of its Series A and Series B common stock. Stockholders had previously authorized the board on December 30, 2025 to choose a reverse split ratio between 2-to-1 and 250-to-1, and the board set the ratio at 55-to-1.

Effective 12:01 a.m. on January 12, 2026, every 55 pre-split shares were combined into one share of the same class. Proportionate voting and other rights remain the same, except that no fractional shares are issued. Holders entitled to fractions will receive a cash payment based on the Nasdaq closing price at the effective time. The Class A common stock now trades on Nasdaq on a post-split basis under a new CUSIP (25461T204), with par value and other terms unchanged.

8-K Event Classification

4 items: 3.03, 5.03, 8.01, 9.01

4 items

Item 3.03 Material Modification to Rights of Security Holders Securities

A change was made that materially affects the rights of existing shareholders (e.g., dividend rights, voting rights).

Item 5.03 Amendments to Articles of Incorporation or Bylaws; Change in Fiscal Year Governance

The company amended its charter documents, bylaws, or changed its fiscal year.

Item 8.01 Other Events Other

Voluntary disclosure of events the company deems important to shareholders but not covered by other items.

Item 9.01 Financial Statements and Exhibits Exhibits

Financial statements, pro forma financial information, or exhibit attachments filed with this report.

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What corporate action did Direct Digital Holdings (DRCT) disclose in this 8-K?

Direct Digital Holdings disclosed that it implemented a 55-to-1 reverse stock split of its Series A and Series B common stock through a Certificate of Amendment filed in Delaware.

When did Direct Digital’s 55-to-1 reverse stock split become effective?

The reverse stock split became effective at 12:01 a.m. on January 12, 2026, and the Class A common stock began trading on a post-split basis that same day.

How does the Direct Digital (DRCT) reverse stock split affect existing shareholders?

Every 55 pre-split shares of common stock were combined into one share. Proportionate voting and other rights stay the same, but no fractional shares are issued; instead, affected holders receive a cash payment for any fractional share.

Did Direct Digital shareholders approve the reverse stock split?

Yes. At a Special Meeting on December 30, 2025, stockholders approved the reverse stock split and authorized the board to select a ratio between 2-to-1 and 250-to-1. The board then chose 55-to-1.

Did the Direct Digital (DRCT) reverse stock split change the company’s par value or other stock terms?

No. The filing states that the par value and other terms of the common stock were not affected by the 55-to-1 reverse stock split.

What is the new CUSIP for Direct Digital’s post-split Class A common stock?

The post-reverse stock split Class A common stock has a new CUSIP number 25461T204, while continuing to trade on the Nasdaq Capital Market.

Who is handling the exchange of Direct Digital stock certificates after the reverse split?

Equiniti Trust Company is acting as the exchange and paying agent for the reverse stock split and will send instructions to stockholders of record on exchanging certificates, if applicable.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Accepted by SEC EDGAR 01/12/2026 - 04:05 PM EST Learn about SEC filing dates

FALSE000188061312/3100018806132025-10-142025-10-14

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549

FORM 8-K

CURRENT REPORT

PURSUANT TO SECTION 13 OR 15(D)

OF THE SECURITIES EXCHANGE ACT OF 1934

Date of Report (Date of earliest event reported): January 8, 2026

Direct Digital Holdings, Inc.

(Exact name of registrant as specified in its charter)

Delaware			001-41261			87-2306185
(State or other jurisdiction of incorporation)			(Commission File Number)			(IRS Employer Identification No.)

1177 West Loop South, Suite 1310 Houston, Texas			77027
(Address of principal executive offices)			(Zip Code)

Registrant’s telephone number, including area code: (832) 402-1051

Not Applicable

(Former name or former address, if changed since last report)

Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions:

☐			Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)
☐			Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)
☐			Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))
☐			Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))

Securities registered pursuant to Section 12(b) of the Exchange Act:

Title of each class

Trading Symbol(s)

Name of each exchange on which registered

Class A Common Stock, par value $0.001 per share

DRCT

The Nasdaq Stock Market LLC

Indicate by check mark whether the registrant is an emerging growth company as defined in Rule 405 of the Securities Act of 1933 (§230.405 of this chapter) or Rule 12b-2 of the Securities Exchange Act of 1934 (the “Exchange Act”) (§240.12b-2 of this chapter).

Emerging growth company ☒

If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act. ☐

Item 3.03 Material Modification to Rights of Security Holders.

On January 9, 2026, Direct Digital Holdings, Inc. (the “Company”) filed a Certificate of Amendment (the “Amendment”) to its Amended and Restated Certificate of Incorporation, as amended, with the Secretary of State of the State of Delaware to effect a 55-to-1 reverse stock split (the “Reverse Stock Split”) of the Company’s shares of Series A common stock, $0.001 par value and Series B common stock, $0.001 par value.

The Company’s stockholders approved the Reverse Stock Split at a Special Meeting of Stockholders held December 30, 2025, granting the Company’s board of directors (the “Board”) the authority to determine whether to implement one or more reverse stock splits each at a ratio ranging from any whole number between and including 2-to-1 and 250-to-1. On December 30, 2025, the Board determined to implement the Reverse Stock Split at a ratio of 55-to-1.

As a result of the Reverse Stock Split, every 55 shares of the Company’s pre-Reverse Stock Split classes of common stock will be combined and reclassified as one share of the applicable class of common stock. Proportionate voting rights and other rights of common stockholders will not be affected by the Reverse Stock Split, other than as a result of the payment in lieu of issuance of fractional shares. No fractional shares will be issued in connection with the Reverse Stock Split. Stockholders who would otherwise be entitled to receive fractional shares because they hold a number of shares of common stock that is not evenly divided by the reverse split ratio, will be entitled to receive a cash payment, without interest or deduction, rounded to the nearest cent, in an amount equal to the product obtained by multiplying (a) the closing price per share of our common stock as reported on the Nasdaq Stock Market as of the date of the Effective Time of the Reverse Stock Split, by (b) the fraction of one share owned by the stockholder.

The Reverse Stock Split became effective at 12:01am on January 12, 2026, and the Class A common stock was quoted on the Nasdaq Capital Market on a post-Reverse Stock Split basis at the open of business on January 12, 2026. The Company’s post-Reverse Stock Split Class A common stock has a new CUSIP number, 25461T204, but the par value and other terms of the common stock were not affected by the Reverse Stock Split. The Company’s transfer agent, Equiniti Trust Company, is acting as exchange and paying agent for the Reverse Stock Split and will send instructions to stockholders of record regarding the exchange of certificates for common stock as applicable.

The foregoing description of the Amendment and the Reverse Stock Split set forth above does not purport to be complete and is qualified in its entirety by reference to the Amendment and the proxy statement on Schedule 14A filed with the Securities and Exchange Commission on December 15, 2025. A copy of the Amendment is being filed as Exhibit 3.1 to this Current Report on Form 8-K and is incorporated herein by reference.

Item 5.03 Amendments to Articles of Incorporation or Bylaws; Change in Fiscal Year.

The disclosures set forth in Item 3.03 of this Current Report on Form 8-K are incorporated into this Item 5.03 by reference.

Item 8.01 Other Events.

On January 8, 2026, the Company issued a press release announcing the Reverse Stock Split. A copy of such press release is being furnished as Exhibit 99.1 to this report.

Item 9.01 Financial Statements and Exhibits.

(d) Exhibits

EXHIBIT INDEX

Exhibit No.						Description
3.1						Certificate of Amendment to the Amended and Restated Certificate of Incorporation, as amended, of Direct Digital Holdings, Inc.
99.1						Press release.
104						Cover Page Interactive Data File (formatted as Inline XBRL and contained in Exhibit 101).

SIGNATURE

Pursuant to the requirements of the Securities Exchange Act of 1934, the Registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.

January 12, 2026 (Date)			Direct Digital Holdings, Inc. (Registrant)
			/s/ DIANA P. DIAZ
			Diana P. Diaz Chief Financial Officer