Every Form 4 that Direct Digital Holdings, Inc. (DRCT) has filed with the SEC in the last 12 months is listed below, newest first, and each one links through to the document itself with the summary and the scores our analysis gives it.
A Form 4 covers the transactions officers, directors and large holders report, so if you follow DRCT and want that one kind of document rather than the whole filing history, this is the page to keep. The company's other filings, of every form, are on the full DRCT filings page.
Direct Digital Holdings, Inc. (DRCT) disclosed that Chairman and CEO Mark D. Walker, through AJN Energy & Transport Ventures, LLC, sold a total of 2,136 shares of Class A Common Stock on September 1–2, 2026, in open-market transactions, and separately reports 221 shares held directly in his own name. No Rule 10b5-1 trading plan is reported for these sales.
Direct Digital Holdings, Inc. (DRCT) reported that Chairman and CEO Mark D. Walker, through entities he is associated with, converted 10,000 Class A Common Units of Direct Digital Holdings LLC into 10,000 shares of Class A Common Stock on August 27, 2026. Following the conversion, 11,279 Class A Common Units remain indirectly held through Direct Digital Management, LLC, and 10,000 Class A shares are indirectly held through AJN Energy & Transport Ventures, LLC, in addition to 221 Class A shares held directly. Footnotes state that the units are exchangeable one-for-one into Class A stock with related Class B shares cancelled, and that these holdings had been adjusted to reflect prior 55-to-1 and 4-to-1 reverse stock splits in 2026.
Direct Digital Holdings director Antoinette Renee Leatherberry reported routine equity compensation activity and related tax sales. She exercised restricted stock units that converted into 286 shares of Class A Common Stock at a conversion price of $0.00 per share, reflecting vesting of prior grants. On June 9, 2026 and June 12, 2026, 90 shares were sold at prices between $2.91 and $2.96, with footnotes stating these shares were sold solely to satisfy tax liabilities from the RSU vesting. After these transactions, she directly owned 531 shares of Class A Common Stock, with all amounts adjusted for the company’s prior reverse stock splits.
Direct Digital Holdings director Richard Cohen reported a combination of RSU vesting, share issuances, and related share sales. On June 9 and June 12, 2026, he sold a total of 101 shares of Class A Common Stock at prices of about $2.96 and $2.91 per share. Footnotes state these shares were sold solely to satisfy tax liabilities from vesting restricted stock units.
Cohen also exercised restricted stock units converting into 286 Class A shares on those dates and on January 24, 2026, at a stated conversion price of $0.00 per unit on a one-for-one basis. After giving effect to completed 55-to-1 and 4-to-1 reverse stock splits and these transactions, he beneficially owns 501 Class A shares directly.
Direct Digital Holdings Chief Technology Officer Anu Pillai reported routine equity compensation activity, mainly RSU vesting and a new stock option grant. On January 24, 2026, March 20, 2026, and April 1, 2026, restricted stock units converted into a total of 145 shares of Class A common stock, with 53 shares withheld to cover tax liabilities rather than sold on the market.
Separately, on March 24, 2026, Pillai received 4,375 employee stock options with a $3.32 exercise price, scheduled to vest in three equal annual installments beginning on March 24, 2027 and expiring on March 24, 2036. After the latest reported transaction, Pillai directly holds 189 shares of Class A common stock. All share and option amounts were adjusted to reflect a 55-to-1 reverse stock split on January 12, 2026 and a 4-to-1 reverse stock split on April 27, 2026.
Direct Digital Holdings director and CEO Mark D. Walker reported several routine equity transactions. On June 12, 2026, AJN Energy & Transport Ventures, LLC, an entity associated with him, sold 1,363 shares of Class A common stock in an open-market trade under a pre-arranged Rule 10b5-1 plan at a weighted average price of $2.80 per share. Earlier in 2026, restricted stock units vested and were converted into small blocks of common shares, with 95 shares withheld across multiple dates to cover tax liabilities. Walker also received an award of 8,750 employee stock options with an exercise price of $3.32 per share expiring in 2036, providing additional long-term equity exposure. As of the latest reported dates, he held a modest number of shares directly, while the LLC’s reported indirect holding for this transaction was reduced to zero.
Direct Digital Holdings, Inc. President W. Keith Smith reported routine equity compensation activity, including restricted stock unit (RSU) vesting, related tax withholding, and a new stock option grant. On January 24, 2026, he exercised 204 RSUs into Class A Common Stock and 61 shares were withheld to cover tax liabilities, leaving 505 directly held shares. On March 20, 2026, he exercised 45 additional RSUs into shares, with 14 shares withheld for taxes, and on April 1, 2026, 67 RSUs vested into shares at an adjusted price of $3.29 per share, bringing his direct holdings to 542 shares. Separately, on March 24, 2026, he received an award of 8,750 employee stock options with a $3.32 exercise price, scheduled to vest in three equal annual installments beginning on March 24, 2027. The filing also shows 2,114 shares of Class A Common Stock held indirectly through SKW Financial LLC. Share and award amounts have been adjusted to reflect prior reverse stock splits.
Direct Digital Holdings director Mistelle Locke reported multiple transactions in Class A Common Stock tied to restricted stock unit (RSU) vesting. She exercised or converted 320 RSUs into shares and 132 shares were sold in transactions coded as sales to cover tax liabilities, leaving her with 369 directly held shares after the most recent transaction. All amounts reflect the company’s January and April reverse stock splits.
Direct Digital Holdings, Inc. CFO Diana P. Diaz reported routine equity compensation activity. She exercised restricted stock units into 33 shares on April 1, 2026, and earlier 102 and 28 shares, while 10 and 31 shares of Class A Common Stock were withheld to cover tax liabilities. On March 24, 2026, she received 4,375 employee stock options at a $3.32 exercise price. After these transactions, she directly holds 169 shares of Class A Common Stock, 68 restricted stock units, and 4,375 stock options. All share amounts have been adjusted for the company’s January and April 2026 reverse stock splits.
Direct Digital Holdings, Inc. Chief Growth Officer Maria Vilchez reported routine equity compensation activity and related tax withholding transactions. She was granted 4,375 employee stock options on March 24, 2026 with an exercise price of $3.32 per share, each option covering one share of Class A Common Stock.
On several dates from August 22, 2025 through April 1, 2026, restricted stock units (RSUs) vested and were converted on a one-for-one basis into a total of 164 shares of Class A Common Stock, while 51 shares were withheld to cover tax liabilities. Following the most recent reported transaction, Vilchez directly holds 183 shares of Class A Common Stock and 4,375 stock options, with all figures adjusted for the company’s January and April reverse stock splits.
Direct Digital Holdings, Inc. (DRCT) reported insider stock transactions by Chairman, CEO, Director and 10% owner Mark Walker. A Form 4 shows that on 11/13/2025, an affiliated entity, AJN Energy & Transport Ventures, LLC, sold 27,492 shares of Class A common stock at a weighted average price of $0.37 per share. On 11/14/2025, the same entity sold a further 245,008 shares of Class A common stock at a weighted average price of $0.21 per share.
Both sales were executed in multiple trades, with prices ranging from $0.35 to $0.38 on 11/13/2025 and $0.20 to $0.24 on 11/14/2025. Following these transactions, AJN Energy & Transport Ventures, LLC no longer beneficially owns any DRCT Class A shares.
Direct Digital Holdings, Inc. (DRCT) reported insider share sales by President, director and 10% owner Keith W. Smith on Form 4. Through SKW Financial LLC, he sold 71,242 shares of Class A common stock on 11/13/2025 at a weighted average price of $0.37 per share, leaving 557,058 shares beneficially owned indirectly. On 11/14/2025, he sold a further 100,000 shares at a weighted average price of $0.21 per share, after which 457,058 shares were beneficially owned indirectly by SKW Financial LLC. The transactions were executed in multiple trades within disclosed price ranges, and the reporting person has undertaken to provide full trade details upon request.
Direct Digital Management, LLC reported changes in beneficial ownership of Direct Digital Holdings, Inc. (DRCT). On 09/11/2025 the reporting person completed two linked transactions: a conversion event (Code C) of 872,500 Class A Common Units into 872,500 shares of Class A Common Stock, and a distribution (Code J) by which 872,500 shares of Class A Common Stock were distributed to two members for no consideration. After these transactions the reporting person beneficially owns 9,575,500 shares of Class A Common Stock, held indirectly. The filing explains the Class A Common Units are exchangeable one-for-one for Class A shares under the LLC agreement and that corresponding Class B shares held by the reporting person, which have no economic value, are cancelled upon exchange.
Keith W. Smith, a Director, President and 10% owner of Direct Digital Holdings, Inc. (DRCT), reported an acquisition on 09/11/2025 of 600,000 Class A Common Units of Direct Digital Holdings LLC that are exchangeable one-for-one into Class A Common Stock. After the transaction Mr. Smith beneficially owned 628,300 Class A shares and disposed of 66,370 Class A shares in a separate reported disposition. The filing shows the units underlying the exchangeable interests represent 600,000 Class A shares and that 4,594,000 derivative-related Class A shares are beneficially owned indirectly by Direct Digital Management, LLC.
Mark D. Walker, Chairman and CEO of Direct Digital Holdings, Inc. (DRCT), reported on 09/11/2025 the acquisition of 272,500 Class A Common Units of Direct Digital Holdings LLC that are exchangeable one-for-one into Class A common stock. Following the reported transaction, the filing shows 4,981,500 shares of Class A Common Stock are beneficially owned indirectly by the reporting person through Direct Digital Management, LLC. The filing notes that exchanged units would result in cancellation of an equal number of the reporting person’s Class B common shares, which the filing states have no economic value and carry one vote per share.