EA (NASDAQ: EA) CEO’s family trust sells 2,240 shares under 10b5-1 plan
Rhea-AI Filing Summary
Electronic Arts Inc. Chairman & CEO Andrew Wilson, through the Wilson Family 2015 Trust, reported an open-market sale of 2,240 shares of common stock on May 18, 2026 at a weighted average price of $201.108 per share. The sale was carried out under a pre-arranged Rule 10b5-1 trading plan established by Mr. Wilson and the Wilson Family Trust. After this transaction, the Wilson Family 2015 Trust held 39,951 shares, and a separate trust for Mr. Wilson's descendants held 41,045 shares over which he maintains investment control.
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Insights
Routine 10b5-1 sale by CEO’s family trust with sizeable holdings retained.
The filing shows a 2,240-share open-market sale of Electronic Arts common stock at a weighted average of $201.108 per share. The transaction is attributed to the Wilson Family 2015 Trust, with Mr. Wilson holding investment control and pecuniary interest.
The sale occurred under a Rule 10b5-1 trading plan established in August 2025, indicating it was pre-scheduled rather than opportunistic. Following the transaction, the family trust still holds 39,951 shares, and another trust for Mr. Wilson’s descendants holds 41,045 shares, so a substantial indirect position remains.
This pattern is consistent with routine, pre-planned liquidity rather than a major shift in exposure. Future company filings may provide additional context if Wilson or related trusts change their trading patterns or overall holdings meaningfully.
Insider Trade Summary
| Type | Security | Shares | Price | Value |
|---|---|---|---|---|
| Sale | Common Stock | 2,240 | $201.108 | $450K |
| holding | Common Stock | -- | -- | -- |
| holding | Common Stock | -- | -- | -- |
Footnotes (4)
- F1. This sale was effected pursuant to a 10b5-1 trading plan established by Mr. Wilson and the Wilson Family Trust on August 1, 2025.
- F2. Weighted average sale price for common stock sold. Actual sales price for shares sold ranged from $200.93 to $201.46. Electronic Arts Inc. undertakes to provide to the staff of the S.E.C. or a security holder full information regarding the number of shares purchased or sold at each separate price.
- F3. Shares are held by the Wilson Family 2015 Trust. Mr. Wilson has investment control over, and pecuniary interest in, all shares held by the Wilson Family 2015 Trust.
- F4. Shares are held in trust for the benefit of Mr. Wilson's descendants. Mr. Wilson maintains investment control over the shares held in this trust.
Key Figures
Key Terms
Rule 10b5-1 trading plan financial
weighted average sale price financial
pecuniary interest financial
indirect ownership financial
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