EHTH Form 4: CEO Withholds 357 Shares at $3.21 — Ownership 780,482

Form 4 summary: Reporting person Francis S. Soistman Jr.

Rhea-AI Filing Summary

Form 4 summary: Reporting person Francis S. Soistman Jr. (CEO and Director) filed a Form 4 for eHealth, Inc. (EHTH) reporting a tax-withholding share disposition on 08/02/2025.

• Transaction: Code F (withholding of shares to satisfy tax withholding).
• Shares withheld: 357.
• Price: $3.21 (per-share amount shown on the form).
• Beneficial ownership after transaction: 780,482 shares (direct).
• Filing signature/date: Signed by attorney-in-fact Sonwha Lee on 08/05/2025.

Insights

Financial Analyst

TL;DR: Routine tax-withholding disposition by the CEO; immaterial trading activity with no change in control indicated.

This Form 4 reports a Code F transaction where 357 shares were withheld to satisfy tax obligations at a reported price of $3.21 on 08/02/2025. The reporting person remains a direct beneficial owner of 780,482 shares. There is no indication of an open-market sale or additional derivatives activity. From a shareholder-value perspective, this is a non-dispositive, administrative transaction and is unlikely to affect valuation or trigger market reaction given the lack of a sale or acquisition signal.

Corporate Governance Expert

TL;DR: Administrative compliance filing reflecting tax-withholding; no governance or control change disclosed.

The filing identifies the reporting person as both a Director and the Chief Executive Officer. The disclosed withholding of 357 shares for taxes (Code F) is a customary post-compensation action and does not disclose any change in board composition, executive status, or related-party transactions. The signature by an attorney-in-fact on 08/05/2025 indicates proper execution of the filing. Categorize this event as not impactful for governance or strategic oversight.

Insider Trade Summary

Exercise Price or Tax Liability: 357 shares

Exercise Price or Tax Liability 1 txn

Insider SOISTMAN FRANCIS S JR

Role Chief Executive Officer

Type	Security	Shares	Price	Value
Exercise Price or Tax Liability	Common Stock	357	$3.21	$1K

Holdings After Transaction: Common Stock — 780,482 shares (Direct)

Footnotes (1)

1. F1. Represents the withholding of shares to satisfy tax withholding obligation.

FAQ

What transaction did the eHealth (EHTH) Form 4 report on 08/02/2025?

The Form 4 reports a Code F transaction (withholding of shares to satisfy tax withholding) executed on 08/02/2025.

How many shares were withheld by Francis S. Soistman Jr. according to the Form 4?

The filing shows 357 shares were withheld to satisfy tax obligations.

At what price were the withheld shares reported on the Form 4 for EHTH?

The Form 4 indicates a per-share price of $3.21 associated with the transaction.

What is Francis S. Soistman Jr.'s beneficial ownership after the reported transaction?

Following the reported withholding, he beneficially owns 780,482 shares (direct ownership).

Who signed the Form 4 and when was it signed?

The Form 4 was signed by Sonwha Lee as attorney-in-fact for Francis S. Soistman on 08/05/2025.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Accepted by SEC EDGAR 08/05/2025 - 04:12 PM Learn about SEC filing dates

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

SOISTMAN FRANCIS S JR

(Last) (First) (Middle)

C/O EHEALTH, INC.

13620 RANCH ROAD 620 N, SUITE A250

(Street)

AUSTIN TX 78717

(City) (State) (Zip)

2. Issuer Name and Ticker or Trading Symbol
eHealth, Inc. [ EHTH ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director		10% Owner
X	Officer (give title below)		Other (specify below)
	Chief Executive Officer

3. Date of Earliest Transaction (Month/Day/Year)
08/02/2025

4. If Amendment, Date of Original Filed (Month/Day/Year)

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock	08/02/2025		F(1)		357	D	$3.21	780,482	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. Represents the withholding of shares to satisfy tax withholding obligation.

Remarks:

Exhibit 24 - Power of Attorney

	/s/ Sonwha Lee as attorney-in-fact for Francis S. Soistman	08/05/2025
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.