Freshpet insider plans $140K sale after option
Freshpet, Inc. (FRPT) is the issuer for which William B. Cyr, an officer and director, has filed a notice to sell 1,886 shares of common stock on or after 08/21/2026 following a Stock Option Exercise.
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Form Type
144
Rhea-AI Filing Summary
Freshpet, Inc. (FRPT) is the issuer for which William B. Cyr, an officer and director, has filed a notice to sell 1,886 shares of common stock on or after 08/21/2026 following a Stock Option Exercise. The notice also lists multiple sales of Freshpet common stock over the prior three months by William B. Cyr, his spouse Linda W. Cyr, and related irrevocable trusts, with transactions executed through Fidelity Brokerage Services LLC.
Key Figures
Planned shares to be sold: 1,886 shares
Aggregate market value of planned sale: $140,205.24
Shares sold 05/22/2026 by William B. Cyr: 42,495 shares for $2,168,388.94
+5 more
8 metrics
Planned shares to be sold
1,886 shares
Common stock to be sold on or after 08/21/2026 following a Stock Option Exercise
Aggregate market value of planned sale
$140,205.24
Market value shown for 1,886 common shares in the securities information section
Shares sold 05/22/2026 by William B. Cyr
42,495 shares for $2,168,388.94
Sale of Freshpet common stock reported for the past three months
Shares sold 08/14/2026 by William B. Cyr
41,203 shares for $2,987,294.86
Past three months sale of Freshpet common stock
Shares sold 08/17/2026 by William B. Cyr
41,022 shares for $2,988,723.44
Past three months sale of Freshpet common stock
Shares sold 08/19/2026 by William B. Cyr
41,028 shares for $3,069,107.63
Past three months sale of Freshpet common stock
Shares sold 05/22/2026 by Linda W. Cyr
923 shares for $47,239.14
Past three months sale from spouse account
Shares sold 05/22/2026 by The Linda W Cyr 2020 Irrevocable Trust For Descendants
1,593 shares for $81,529.74
Past three months sale from related irrevocable trust
Key Terms
Rule 144, Stock Option Exercise, Irrevocable Trust, aggregate market value
4 terms
Rule 144 regulatory
"See the definition of "person" in paragraph (a) of Rule 144."
Rule 144 is a U.S. securities regulation that sets conditions under which restricted or insider-held shares can be legally resold to the public, such as required holding periods, availability of public information, limits on how much can be sold at once, and certain filing requirements. For investors it matters because it determines when previously locked-up shares can enter the market — like a release valve that can increase supply, affect share price, and signal insider intent.
Stock Option Exercise financial
"Common | 08/21/2026 | Stock Option Exercise | Issuer"
A stock option exercise is the act of using a previously granted right to buy shares of a company's stock at a specific, predetermined price by paying that price and receiving the shares. It matters to investors because exercising changes who owns the shares (which can dilute existing ownership), can trigger taxable events and shift potential gains or losses, and affects voting power and the company’s outstanding share count—like turning a voucher into an actual product that becomes part of circulating supply.
Irrevocable Trust financial
"The Linda W Cyr 2020 Irrevocable Trust For Descendants"
An irrevocable trust is a legal arrangement where an owner transfers assets into a separate entity managed by a trustee and gives up the power to modify or reclaim those assets. For investors it matters because putting stock or other holdings into such a trust can change who controls and benefits from the assets, affect taxes and creditor protection, and influence how easy it is to sell or value those holdings—like placing valuables in a locked safe overseen by someone else.
aggregate market value financial
"Common | ... | 1886 | 140205.24 | 48058074 | 08/21/2026"
Aggregate market value is the combined price you would pay to buy all outstanding shares of a company or all companies in a group at current market prices — essentially the sum of each stock’s market capitalization. It matters to investors because it shows the overall size and weight of an investment or sector (like the total cost to buy every piece of a puzzle), helps compare scale across companies or markets, and influences index composition and risk exposure.
FAQ
AI-generated questions and answers. How Rhea-AI works. Not financial advice.
What is being disclosed about FRPT in this Form 144 filing?
The notice states that an account for William B. Cyr plans to sell 1,886 shares of Freshpet, Inc. common stock, tied to a Stock Option Exercise on 08/21/2026, and lists several prior sales of Freshpet common stock over the past three months by related accounts.
Which Freshpet (FRPT) insider is associated with this Form 144?
The Form 144 is filed for the account of William B. Cyr, identified as an officer and director of Freshpet, Inc. The filing also references his spouse Linda W. Cyr and related irrevocable trusts as accounts through which sales have occurred.
What prior FRPT stock sales are reported for the past three months?
Reported past three-month sales include William B. Cyr’s transactions such as 42,495 shares for $2,168,388.94 on 05/22/2026, 41,203 shares for $2,987,294.86 on 08/14/2026, 41,022 shares for $2,988,723.44 on 08/17/2026, and 41,028 shares for $3,069,107.63 on 08/19/2026, plus smaller trust and spouse sales.
AI-generated analysis. How Rhea-AI works. Not financial advice.
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