Coca-Cola (NYSE: KO) EVP sells 23,984 shares under Rule 10b5-1 plan
Filing Impact
Filing Sentiment
Form Type
4
Rhea-AI Filing Summary
Coca-Cola Executive Vice President Jennifer K. Mann reported an open-market sale of 23,984 shares of common stock on June 10, 2026 at a weighted average price of $83.4137 per share. The sale was effected under a Rule 10b5-1 trading plan established by the reporting person on March 6, 2026.
Following the transaction, Mann directly holds 157,400 shares of Coca-Cola common stock. She also has 8,309 shares credited to her account under The Coca-Cola Company 401(k) Plan as of June 10, 2026, and 9,323 hypothetical shares in a supplemental 401(k) plan, each equal to one share of common stock.
Positive
- None.
Negative
- None.
Insider Trade Summary 10b5-1
Net Seller: 23,984 shares ($2,000,594)
Net Sell
3 txns
Insider
MANN JENNIFER K
Role
Executive Vice President
Sold
23,984 shs ($2.00M)
| Type | Security | Shares | Price | Value |
|---|---|---|---|---|
| Sale | Common Stock, $.25 Par Value | 23,984 | $83.4137 | $2.00M |
| holding | Hypothetical Shares | -- | -- | -- |
| holding | Common Stock, $.25 Par Value | -- | -- | -- |
Holdings After Transaction:
Common Stock, $.25 Par Value — 157,400 shares (Direct, null);
Hypothetical Shares — 9,323 shares (Indirect, By Supplemental 401(k) Plan);
Common Stock, $.25 Par Value — 8,309 shares (Indirect, By 401(k) Plan)
Footnotes (1)
- The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan established by the reporting person on March 6, 2026. The price is the weighted average sale price of the aggregate number of shares that were sold by the reporting person. These shares were sold in multiple transactions at prices ranging from $82.21 to $83.81. The reporting person undertakes to provide to the issuer, any security holder of the issuer or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price. Shares credited to the reporting person's account under The Coca-Cola Company 401(k) Plan, as of June 10, 2026. Each hypothetical share is equal to one share of common stock of The Coca-Cola Company. There is no data applicable with respect to the hypothetical shares. As of June 10, 2026.
Key Figures
Shares sold: 23,984 shares
Weighted average sale price: $83.4137 per share
Direct holdings after sale: 157,400 shares
+2 more
5 metrics
Shares sold
23,984 shares
Open-market sale on June 10, 2026
Weighted average sale price
$83.4137 per share
Common stock sale on June 10, 2026
Direct holdings after sale
157,400 shares
Common stock directly owned post-transaction
401(k) Plan holdings
8,309 shares
Shares credited under Coca-Cola 401(k) Plan as of June 10, 2026
Supplemental 401(k) hypothetical shares
9,323 hypothetical shares
Each equal to one share of common stock
Key Terms
Rule 10b5-1 trading plan, weighted average sale price, 401(k) Plan, hypothetical shares
4 terms
Rule 10b5-1 trading plan regulatory
"The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan established by the reporting person on March 6, 2026."
A Rule 10b5-1 trading plan is a pre-arranged schedule that allows company insiders to buy or sell stock at specific times, even if they have inside information. It helps prevent accusations of unfair trading by making these transactions look planned and transparent, rather than sneaky or illegal.
weighted average sale price financial
"The price is the weighted average sale price of the aggregate number of shares that were sold by the reporting person."
401(k) Plan financial
"Shares credited to the reporting person's account under The Coca-Cola Company 401(k) Plan, as of June 10, 2026."
A 401(k) plan is a workplace retirement account that lets employees set aside part of their pay into a tax-advantaged savings pot, often with employers adding matching contributions — like a workplace piggy bank for future income. It matters to investors because the amount people save and how employers fund these plans influence consumer spending, corporate payroll costs and the flow of money into financial markets, which can affect stock prices and company valuations.
FAQ
What did Coca-Cola (KO) Executive Vice President Jennifer K. Mann report in this Form 4?
Jennifer K. Mann reported an open-market sale of 23,984 shares of Coca-Cola common stock. The transaction occurred on June 10, 2026 at a weighted average price of $83.4137 per share, and was executed under a pre-established Rule 10b5-1 trading plan.
How is the sale price range for Jennifer K. Mann’s Coca-Cola (KO) trade described?
The filing explains that $83.4137 is a weighted average price for multiple trades. Individual sales occurred in a price range from $82.21 to $83.81 per share, and full trade-level details are available from the reporting person upon request, as noted in the footnote.