Lamar Advertising (LAMR) director receives 542-share equity grant under plan

Rhea-AI Filing Summary

REIFENHEISER THOMAS V reported acquisition or exercise transactions in this Form 4 filing.

Lamar Advertising director Thomas V. Reifenheiser received a stock award of 542 shares of Class A Common Stock as director compensation. The shares were granted at no cash cost under the company’s 1996 Equity Incentive Plan. According to the vesting terms, 271 shares vested immediately on the grant date and 271 shares will vest on the last day of his one-year director term. Following this award, he directly holds 44,814 shares of Lamar Advertising Class A Common Stock.

Insider Trade Summary

1 transaction reported

Mixed 1 txn

Insider REIFENHEISER THOMAS V

Role null

Type	Security	Shares	Price	Value
Grant/Award	Class A Common Stock	542	$0.00	--

Holdings After Transaction: Class A Common Stock — 44,814 shares (Direct, null)

Footnotes (1)

1. [object Object]

Key Figures

Shares granted: 542 shares Immediate vesting portion: 271 shares Deferred vesting portion: 271 shares +2 more

5 metrics

Shares granted 542 shares Class A Common Stock award on grant date

Immediate vesting portion 271 shares Vested on grant date under 1996 Equity Incentive Plan

Deferred vesting portion 271 shares Vest on last day of one-year director term

Grant price $0.00 per share Equity compensation grant, non-cash

Holdings after transaction 44,814 shares Total direct Class A Common Stock after award

Key Terms

Class A Common Stock, 1996 Equity Incentive Plan, vest

3 terms

Class A Common Stock financial

"security_title: Class A Common Stock"

Class A common stock is a category of a company’s shares that carries a specific set of ownership rights—most commonly defined voting power and claims on dividends—set out in the company’s charter. For investors it matters because the class determines how much influence you have over corporate decisions, the share’s likely dividend and trading behavior, and how it compares in value to other share classes, like choosing a particular seat with different privileges at the company’s decision-making table.

1996 Equity Incentive Plan financial

"The securities reported were granted pursuant to the Issuer's 1996 Equity Incentive Plan."

vest financial

"271 shares were fully vested on the date of grant, and the remaining 271 shares vest on the last day"

A vest is the process by which an employee earns the right to receive certain benefits or ownership interests, such as stock or retirement funds, over time. It’s similar to earning a reward gradually, ensuring that the benefit becomes fully yours only after a set period or meeting specific conditions. This makes it important for investors because it determines when they can actually claim or use those benefits.

Form 4 Insider Transactions: What Each Field Means →

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

REIFENHEISER THOMAS V

(Last) (First) (Middle)

5321 CORPORATE BOULEVARD

(Street)

BATON ROUGE LOUISIANA 70808

(City) (State) (Zip)

UNITED STATES

(Country)

2. Issuer Name and Ticker or Trading Symbol
LAMAR ADVERTISING CO/NEW [ LAMR ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director		10% Owner
	Officer (give title below)		Other (specify below)

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
05/14/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Class A Common Stock	05/14/2026		A		542(1)	A	$0	44,814	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. The securities reported were granted pursuant to the Issuer's 1996 Equity Incentive Plan. 271 shares were fully vested on the date of grant, and the remaining 271 shares vest on the last day of the Reporting Person's one-year term as director of the Issuer.

	/s/ James McIlwain, at attorney-in-fact	05/18/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)

FAQ

What does the latest Form 4 for LAMAR ADVERTISING CO/NEW (LAMR) show for director Thomas V. Reifenheiser?

The Form 4 shows that director Thomas V. Reifenheiser received a grant of 542 shares of Class A Common Stock. This is an equity award under Lamar’s 1996 Equity Incentive Plan, structured as part of his compensation for serving as a director.

How many Lamar (LAMR) shares did Thomas V. Reifenheiser receive and at what price?

He received 542 shares of Lamar’s Class A Common Stock at $0.00 per share. The zero price indicates a compensation-related stock award, not an open-market purchase, consistent with grants made under an equity incentive plan for director service.

What is the vesting schedule for Thomas V. Reifenheiser’s new Lamar (LAMR) stock award?

Of the 542 granted shares, 271 vested immediately on the grant date. The remaining 271 shares are scheduled to vest on the last day of his one-year term as a director, tying full vesting to the completion of that service period.

How many Lamar (LAMR) shares does Thomas V. Reifenheiser hold after this Form 4 transaction?

After the award, he directly holds 44,814 shares of Lamar Class A Common Stock. This total includes the newly granted shares and provides a view of his ongoing equity stake as a company director, based on the information disclosed in the filing.

Did Lamar (LAMR) receive any cash from Thomas V. Reifenheiser’s reported Form 4 transaction?

No cash changed hands because the 542 shares were granted at $0.00 per share. This reflects a non-cash equity compensation grant under the company’s equity incentive plan, rather than a purchase where the company would receive proceeds.