LOVE shareholder plans sale of 15,000 shares

A shareholder of LOVE has filed a Form 144 indicating an intention to sell up to 15,000 shares of common stock, with an aggregate market value of $249,150.00, through Morgan Stanley Smith Barney LLC on Nasdaq on 07/16/2026.

Rhea-AI Filing Summary

A shareholder of LOVE has filed a Form 144 indicating an intention to sell up to 15,000 shares of common stock, with an aggregate market value of $249,150.00, through Morgan Stanley Smith Barney LLC on Nasdaq on 07/16/2026. The notice also lists recent employee stock unit award transactions for Vineet Mehra classified as compensation-related common stock activity.

Key Figures

Common shares planned for sale: 15,000 shares Aggregate market value of planned sale: $249,150.00 Proposed sale date: 07/16/2026 +2 more

5 metrics

Common shares planned for sale 15,000 shares Indicated in the Form 144 securities to be sold section

Aggregate market value of planned sale $249,150.00 Market value for the 15,000 common shares to be sold

Proposed sale date 07/16/2026 Planned date of sale of common stock on Nasdaq

Recent award transaction 3,124 shares Employee Stock Unit Award(s) for Vineet Mehra dated 06/11/2025

Recent award transaction 4,996 shares Employee Stock Unit Award(s) for Vineet Mehra dated 06/01/2024

Key Terms

Form 144, Employee Stock Unit Award(s), compensation

3 terms

Form 144 regulatory

"144: Securities To Be Sold"

Form 144 is a document that investors must file with the government when they plan to sell a large number of shares of a company's stock. It helps ensure transparency so everyone knows how many shares are being sold and when, which can impact the stock's price.

Employee Stock Unit Award(s) financial

"Common Stock | 06/11/2025 | Employee Stock Unit Award(s)"

compensation financial

"06/01/2024 | Employee Stock Unit Award(s) | VINEET MEHRA | | | 4996 | 06/01/2024 | Compensation"

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What stock sale does LOVE's Form 144 report?

The Form 144 for LOVE reports a proposed sale of up to 15,000 shares of common stock with an aggregate market value of $249,150.00. These shares are identified under the section titled "Securities To Be Sold."

Who is the broker and where will LOVE shares be sold under this Form 144?

The proposed sale for LOVE is to be handled by Morgan Stanley Smith Barney LLC, with the securities listed for trading on Nasdaq. The broker’s office is shown at 245 Lytton Avenue, Suite 200, Palo Alto, CA 94301.

What is the proposed sale date for the 15,000 LOVE shares?

The Form 144 for LOVE shows a proposed sale date of 07/16/2026 for the 15,000 shares of common stock. This date appears alongside the Nasdaq listing information in the securities information section.

What recent employee stock unit award activity is disclosed for LOVE?

The notice lists several Employee Stock Unit Award(s) for Vineet Mehra, including awards tied to dates such as 06/11/2025 (3,124 shares) and 06/01/2024 (4,996 shares). Each entry is labeled as compensation-related common stock.

Who is named in LOVE's recent equity award transactions?

The Form 144 schedules identify Vineet Mehra in connection with multiple Employee Stock Unit Award(s) in common stock for LOVE, each described as compensation. These entries include various grant or activity dates across 2023, 2024, and 2025.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Accepted by SEC EDGAR 07/16/2026 - 06:27 PM EDT Learn about SEC filing dates

Form 144 Filer Information	UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Form 144 NOTICE OF PROPOSED SALE OF SECURITIES PURSUANT TO RULE 144 UNDER THE SECURITIES ACT OF 1933
FORM 144

144: Filer Information

Filer CIK	0001900501
Filer CCC	XXXXXXXX
Is this a LIVE or TEST Filing?	LIVE TEST
Submission Contact Information
Name
Phone
E-Mail Address

144: Issuer Information

Name of Issuer	Lovesac Co
SEC File Number	001-38555
Address of Issuer	421 Atlantic Street, Suite 201 Stamford CONNECTICUT 06901
Phone	888-636-1223
Name of Person for Whose Account the Securities are To Be Sold	Vineet Mehra
See the definition of "person" in paragraph (a) of Rule 144. Information is to be given not only as to the person for whose account the securities are to be sold but also as to all other persons included in that definition. In addition, information shall be given as to sales by all persons whose sales are required by paragraph (e) of Rule 144 to be aggregated with sales for the account of the person filing this notice.
Relationship to Issuer	Director

144: Securities Information

Title of the Class of Securities To Be Sold	Name and Address of the Broker	Number of Shares or Other Units To Be Sold	Aggregate Market Value	Number of Shares or Other Units Outstanding	Approximate Date of Sale	Name the Securities Exchange
Common Stock	Morgan Stanley Smith Barney LLC 245 Lytton Avenue Suite 200 Palo Alto CA 94301	15000	249150.00	14638148	07/16/2026	Nasdaq

Furnish the following information with respect to the acquisition of the securities to be sold and with respect to the payment of all or any part of the purchase price or other consideration therefor:

144: Securities To Be Sold

Title of the Class	Date you Acquired	Nature of Acquisition Transaction	Name of Person from Whom Acquired	Is this a Gift?	Date Donor Acquired	Amount of Securities Acquired	Date of Payment	Nature of Payment *
Common Stock	06/11/2025	Employee Stock Unit Award(s)	VINEET MEHRA			3124	06/11/2025	Compensation
Common Stock	07/01/2024	Employee Stock Unit Award(s)	VINEET MEHRA			940	07/01/2024	Compensation
Common Stock	03/02/2024	Employee Stock Unit Award(s)	VINEET MEHRA			456	03/02/2024	Compensation
Common Stock	07/01/2023	Employee Stock Unit Award(s)	VINEET MEHRA			2977	07/01/2023	Compensation
Common Stock	07/01/2023	Employee Stock Unit Award(s)	VINEET MEHRA			1567	07/01/2023	Compensation
Common Stock	07/01/2023	Employee Stock Unit Award(s)	VINEET MEHRA			940	07/01/2023	Compensation
Common Stock	06/01/2024	Employee Stock Unit Award(s)	VINEET MEHRA			4996	06/01/2024	Compensation

* If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note thereto the nature of the consideration given. If the consideration consisted of any note or other obligation, or if payment was made in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.

Furnish the following information as to all securities of the issuer sold during the past 3 months by the person for whose account the securities are to be sold.

144: Securities Sold During The Past 3 Months

Nothing to Report

144: Remarks and Signature

Remarks
Date of Notice	07/16/2026
ATTENTION:
The person for whose account the securities to which this notice relates are to be sold hereby represents by signing this notice that he does not know any material adverse information in regard to the current and prospective operations of the Issuer of the securities to be sold which has not been publicly disclosed. If such person has adopted a written trading plan or given trading instructions to satisfy Rule 10b5-1 under the Exchange Act, by signing the form and indicating the date that the plan was adopted or the instruction given, that person makes such representation as of the plan adoption or instruction date.
Signature	/s/ Vineet Mehra
ATTENTION: Intentional misstatements or omission of facts constitute Federal Criminal Violations (See 18 U.S.C. 1001)