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[Form 4] NATURES SUNSHINE PRODUCTS INC Insider Trading Activity

Filing Impact
(Low)
Filing Sentiment
(Neutral)
Form Type
4
Rhea-AI Filing Summary

Nature’s Sunshine Products (NATR)11/04/2025. Two performance-based RSU tranches vested after the company achieved an adjusted EBITDA milestone of $46.2M over a rolling 12-month period.

The officer acquired 230 and 1,566 common shares upon vesting (code M, price $0). To cover taxes, 79 and 535 shares were withheld at $13.75 (code F). Following these transactions, he directly holds 51,233 common shares. Half of each award vests upon achieving the target and the remaining half one year later.

Positive
  • None.
Negative
  • None.
SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Lanoy Jonathan David

(Last) (First) (Middle)
2901 W. BLUEGRASS BLVD.
STE 500

(Street)
LEHI UT 84043

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
NATURES SUNSHINE PRODUCTS INC [ NATR ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director 10% Owner
X Officer (give title below) Other (specify below)
SVP, Chief Accounting Officer
3. Date of Earliest Transaction (Month/Day/Year)
11/04/2025
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Common Shares 11/04/2025 M 230 A $0 50,281(1) D
Common Shares 11/04/2025 F 79 D $13.75 50,202(2) D
Common Shares 11/04/2025 M 1,566 A $0 51,768(3) D
Common Shares 11/04/2025 F 535 D $13.75 51,233(2) D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Explanation of Responses:
1. These shares are vested shares resulting from the achievement of an adjusted EBITDA milestone of $46.2M over a rolling 12-month period pursuant to a July 21, 2022, performance-based restricted stock unit grant to the reporting person. As a result, half of the target vests upon achievement of the target and another half will vest one year following the achievement of such milestone.
2. Represents shares of NATR common stock withheld to pay taxes upon vesting of restricted stock units granted to the reporting person on November 4, 2025. The number of shares withheld was determined on November 4, 2025, based on the closing price of NATR common stock on that date.
3. These shares are vested shares resulting from the achievement of an adjusted EBITDA milestone of $46.2M over a rolling 12-month period pursuant to an April 20, 2023, performance-based restricted stock unit grant to the reporting person. As a result, half of the target vests upon achievement of the target and another half will vest one year following the achievement of such milestone.
Remarks:
/s/ Nathan G. Brower as attorney-in-fact for Jonathan D. Lanoy 11/06/2025
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What insider transactions did NATR report on Form 4?

Performance-based RSUs vested into 230 and 1,566 shares (code M, $0), with tax withholding of 79 and 535 shares at $13.75 (code F).

How many NATR shares does the reporting person now own?

Following the transactions, the officer directly holds 51,233 common shares.

What triggered the RSU vesting for NATR’s CAO?

Vesting was tied to achieving an adjusted EBITDA milestone of $46.2M over a rolling 12-month period, per the RSU grants.

When did the transactions occur for NATR (NATR)?

The earliest transaction date reported is 11/04/2025.

What price was used for NATR tax withholding on vested shares?

Shares were withheld to pay taxes based on the $13.75 closing price on 11/04/2025.

What is the reporting person’s role at NATR?

Jonathan D. Lanoy is NATR’s SVP, Chief Accounting Officer.
Nature’S Sun

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249.19M
16.42M
5.77%
81.27%
1.07%
Packaged Foods
Pharmaceutical Preparations
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United States
LEHI