STOCK TITAN

Natures Sunshine Products (NATR) EVP sells 9,713 shares, holds 47,276

Filing Impact
(High)
Filing Sentiment
(Negative)
Form Type
4

Rhea-AI Filing Summary

Natures Sunshine Products executive Daniel C. Norman, EVP & President, Asia, sold 9,713 Common Shares in an open-market transaction at $20.64 per share. After this sale, he directly holds 47,276 Common Shares, indicating he retains a substantial ongoing equity stake in the company.

Positive

  • None.

Negative

  • None.
Insider Norman Daniel C
Role EVP & President, Asia
Sold 9,713 shs ($200K)
Type Security Shares Price Value
Sale Common Shares 9,713 $20.64 $200K
Holdings After Transaction: Common Shares — 47,276 shares (Direct, null)
Footnotes (1)
Shares sold 9,713 shares Open-market sale of Common Shares
Sale price $20.64 per share Price for the 9,713 Common Shares sold
Shares held after transaction 47,276 shares Direct ownership after the sale
Net shares sold 9,713 shares Net-sell direction in transaction summary
Common Shares financial
"security_title: "Common Shares""
Common shares are the basic units of ownership in a company that give holders a claim on profits and a right to vote on key matters, like electing the board. Think of them as membership cards in a club: they let you share in successes and losses, but in a bankruptcy or liquidation they are paid after creditors and preferred shareholders, so their value can swing more and matters for assessing risk and potential return.
open-market sale financial
"transaction_action: "open-market sale""
An open-market sale is when a shareholder sells existing shares directly on a public exchange to any willing buyer, rather than through a private deal. Think of it like putting goods on a busy market stall where price is set by supply and demand; for investors it matters because such sales increase available supply, can put short-term downward pressure on the stock price, and signal changes in liquidity or investor confidence.
transaction code "S" regulatory
"transaction_code: "S" for sale in open market"
Form 4 regulatory
"INSIDER FILING DATA (Form 4)"
Form 4 is a official document that company insiders, such as executives or major shareholders, file with regulators whenever they buy or sell company shares. It provides transparency about how those with inside knowledge are trading, helping investors see if insiders are confident in the company's prospects or may be selling for personal reasons. This information can influence investor decisions by revealing insiders' perspectives on the company's value.
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SEC Form 4
FORM 4UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number:3235-0287
Estimated average burden
hours per response:0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Norman Daniel C

(Last)(First)(Middle)
2901 WEST BLUEGRASS BLVD.

(Street)
LEHI UTAH 84043

(City)(State)(Zip)

UNITED STATES

(Country)
2. Issuer Name and Ticker or Trading Symbol
NATURES SUNSHINE PRODUCTS INC [ NATR ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director10% Owner
XOfficer (give title below)Other (specify below)
EVP & President, Asia
2a. Foreign Trading Symbol
3. Date of Earliest Transaction (Month/Day/Year)
06/01/2026
6. Individual or Joint/Group Filing (Check Applicable Line)
XForm filed by One Reporting Person
Form filed by More than One Reporting Person
4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year)2A. Deemed Execution Date, if any (Month/Day/Year)3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeVAmount(A) or (D)Price
Common Shares06/01/2026S9,713D$20.6447,276D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year)3A. Deemed Execution Date, if any (Month/Day/Year)4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year)7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeV(A)(D)Date ExercisableExpiration DateTitleAmount or Number of Shares
Explanation of Responses:
Remarks:
/s/ Nathan G. Brower as attorney-in-fact for Daniel C. Norman06/03/2026
** Signature of Reporting PersonDate
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)

FAQ

What did NATR executive Daniel C. Norman do in this Form 4 filing?

Daniel C. Norman reported an open-market sale of 9,713 Common Shares. The transaction reflects routine portfolio activity, with the executive retaining 47,276 shares afterward, showing continued direct ownership in Natures Sunshine Products Inc.

How many NATR shares did Daniel C. Norman sell and at what price?

He sold 9,713 Common Shares at a price of $20.64 per share. This was an open-market transaction, as reflected by the “S” transaction code and the description stating it was a sale in the open market.

How many NATR shares does Daniel C. Norman hold after the reported sale?

Following the sale, Daniel C. Norman directly holds 47,276 Common Shares. This post-transaction figure shows his remaining equity interest in Natures Sunshine Products Inc after disposing of 9,713 shares.

Was the NATR insider transaction a purchase or a sale of shares?

The transaction was a sale of shares. The filing classifies it as an open-market sale with transaction code “S” and a transaction_direction of “sell,” confirming that shares were disposed of rather than acquired.

Does the Form 4 for NATR show any option exercises or derivative transactions?

No derivative transactions are listed in this filing. The derivativeSummary section is empty, and the only reported activity is a non-derivative sale of 9,713 Common Shares in the open market.