STOCK TITAN

PFG (NYSE: PFG) Asia & Middle East head sells 1,080 shares

Filing Impact
(High)
Filing Sentiment
(Negative)
Form Type
4

Rhea-AI Filing Summary

Principal Financial Group executive Cheong Wee Yee, President - Asia & Middle East, reported an open-market sale of 1,080 shares of common stock. The weighted average sale price was about $101 per share, with actual trades occurring between $101.00 and $101.02.

After this transaction, Cheong directly holds 91,108 shares of Principal Financial Group common stock. This total includes 1,763 shares previously acquired through the company’s Employee Stock Purchase Plan.

Positive

  • None.

Negative

  • None.
Insider Cheong Wee Yee
Role President - Asia & Middle East
Sold 1,080 shs ($109K)
Type Security Shares Price Value
Sale Common Stock 1,080 $101.00 $109K
Holdings After Transaction: Common Stock — 91,108 shares (Direct, null)
Footnotes (1)
  1. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $101.00 to $101.02, inclusive. The reporting person undertakes to provide Principal Financial Group, Inc., any security holder of Principal Financial Group, Inc., or the staff of the Securities Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. Includes 1,763 shares acquired pursuant to the Principal Financial Group, Inc. Employee Stock Purchase Plan.
Shares sold 1,080 shares Open-market sale on 2026-04-29
Weighted average sale price $101.00/share Common stock sale range $101.00–$101.02
Shares held after transaction 91,108 shares Direct ownership following sale
ESPP shares included 1,763 shares Acquired under Employee Stock Purchase Plan
open-market sale financial
"reported an open-market sale of 1,080 shares of common stock"
An open-market sale is when a shareholder sells existing shares directly on a public exchange to any willing buyer, rather than through a private deal. Think of it like putting goods on a busy market stall where price is set by supply and demand; for investors it matters because such sales increase available supply, can put short-term downward pressure on the stock price, and signal changes in liquidity or investor confidence.
weighted average price financial
"The price reported in Column 4 is a weighted average price."
Weighted average price is the average price of a security where each trade or component is counted according to its size, so bigger trades pull the average more than smaller ones. Think of it like calculating the average cost of a grocery haul where items you bought more of have greater influence on the final per-item cost. Investors use it to understand the true average price paid or received, judge execution quality, and compare trading performance against market movement.
Employee Stock Purchase Plan financial
"Includes 1,763 shares acquired pursuant to the Principal Financial Group, Inc. Employee Stock Purchase Plan."
An employee stock purchase plan is a company program that lets workers buy shares through small payroll deductions, often at a discount to the market price and after a set offering period. Think of it like a workplace savings plan that turns into ownership: it encourages employees to share in the company’s success and can create predictable buying or selling of stock that investors watch because it affects supply, demand and employee incentives.
common stock financial
"open-market sale of 1,080 shares of common stock"
Common stock represents ownership shares in a company, giving investors a stake in its success and a say in important decisions through voting rights. It is the most common type of stock traded on markets and can provide income through dividends, as well as potential for value growth. For investors, holding common stock means sharing in the company’s profits and risks.
SEC Form 4
FORM 4UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number:3235-0287
Estimated average burden
hours per response:0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Cheong Wee Yee

(Last)(First)(Middle)
711 HIGH STREET

(Street)
DES MOINES IOWA 50392

(City)(State)(Zip)

UNITED STATES

(Country)
2. Issuer Name and Ticker or Trading Symbol
PRINCIPAL FINANCIAL GROUP INC [ PFG ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director10% Owner
XOfficer (give title below)Other (specify below)
President - Asia & Middle East
2a. Foreign Trading Symbol
3. Date of Earliest Transaction (Month/Day/Year)
04/29/2026
6. Individual or Joint/Group Filing (Check Applicable Line)
XForm filed by One Reporting Person
Form filed by More than One Reporting Person
4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year)2A. Deemed Execution Date, if any (Month/Day/Year)3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeVAmount(A) or (D)Price
Common Stock04/29/2026S1,080D$101(1)91,108(2)D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year)3A. Deemed Execution Date, if any (Month/Day/Year)4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year)7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeV(A)(D)Date ExercisableExpiration DateTitleAmount or Number of Shares
Explanation of Responses:
1. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $101.00 to $101.02, inclusive. The reporting person undertakes to provide Principal Financial Group, Inc., any security holder of Principal Financial Group, Inc., or the staff of the Securities Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
2. Includes 1,763 shares acquired pursuant to the Principal Financial Group, Inc. Employee Stock Purchase Plan.
Chris Agbe-Davies as Attorney-in-Fact04/30/2026
** Signature of Reporting PersonDate
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)

FAQ

What did PFG executive Cheong Wee Yee report in the latest Form 4?

Cheong Wee Yee reported an open-market sale of 1,080 shares of Principal Financial Group common stock. The weighted average sale price was about $101 per share, with trades executed between $101.00 and $101.02.

How many PFG shares does Cheong Wee Yee hold after this transaction?

After the reported sale, Cheong Wee Yee directly holds 91,108 shares of Principal Financial Group common stock. This figure represents total direct ownership immediately following the transaction disclosed in the Form 4 filing.

At what prices were the PFG shares sold in Cheong Wee Yee’s Form 4?

The reported 1,080 shares were sold at prices ranging from $101.00 to $101.02 per share. The filing lists a weighted average price of about $101 for these open-market sale transactions.

Does Cheong Wee Yee’s PFG holding include Employee Stock Purchase Plan shares?

Yes. The Form 4 indicates that Cheong Wee Yee’s post-transaction balance of 91,108 shares includes 1,763 shares acquired through the Principal Financial Group Employee Stock Purchase Plan, as noted in a footnote.

What role does Cheong Wee Yee hold at Principal Financial Group (PFG)?

Cheong Wee Yee serves as President - Asia & Middle East at Principal Financial Group. This senior executive role is disclosed in the Form 4 filing alongside the reported open-market sale of common stock.