Playboy director awarded 45K shares at $1.05

Playboy, Inc. (PLBY) reported that director and ten percent owner Gattyan Gyorgy had an indirect acquisition of 45,302 shares of common stock on September 1, 2026, as a grant or award at $1.05 per share.

Rhea-AI Filing Summary

Playboy, Inc. (PLBY) reported that director and ten percent owner Gattyan Gyorgy had an indirect acquisition of 45,302 shares of common stock on September 1, 2026, as a grant or award at $1.05 per share. After this award, entities associated with him hold 14,945,302 shares indirectly, and he also holds 164,516 shares directly. The indirectly held shares are owned through The Million S.a r.l., Byborg Enterprises S.A., and Docler Holding S.a r.l., and he disclaims beneficial ownership except to the extent of any pecuniary interest.

Insider Trade Summary

Grant/Award: 45,302 shares

Grant/Award 2 txns

Insider Gattyan Gyorgy

Role Director, 10% Owner

Type	Security	Shares	Price	Value
Grant/Award	Common Stock F1, F2	45,302	$1.05	$48K
holding	Common Stock	--	--	--

Holdings After Transaction: Common Stock — 14,945,302 shares (Indirect, See footnotes); Common Stock — 164,516 shares (Direct)

Footnotes (2)

1. F1. Held by The Million S.a r.l. ("The Million"). The Million is a wholly owned subsidiary of Byborg Enterprises S.A. ("Byborg"). Byborg is a subsidiary of Docler Holding S.a r.l ("Docler"). The Reporting Person is the Class A Manager and sole equity owner of Docler.
2. F2. The Reporting Person disclaims beneficial ownership of the reported securities except to the extent of any pecuniary interest therein, and this report shall not be deemed an admission that the reporting person is the beneficial owner of the securities for purposes of Section 16 or for any other purpose.

Key Figures

Shares acquired (indirect award): 45,302 shares Award price per share: $1.05 per share Indirect holdings after transaction: 14,945,302 shares +2 more

5 metrics

Shares acquired (indirect award) 45,302 shares Grant, award, or other acquisition on September 1, 2026

Award price per share $1.05 per share Price associated with the 45,302-share grant on September 1, 2026

Indirect holdings after transaction 14,945,302 shares Indirectly held common stock following the September 1, 2026 award

Direct holdings after transaction 164,516 shares Directly held common stock position reported as of September 1, 2026

Number of reporting persons 1 Single reporting person, director and ten percent owner Gattyan Gyorgy

Key Terms

beneficial ownership, pecuniary interest, Section 16, indirect ownership

4 terms

beneficial ownership regulatory

"The Reporting Person disclaims beneficial ownership of the reported securities"

Beneficial ownership means the person or entity that actually enjoys the benefits of owning shares or other assets — such as receiving dividends, voting rights, or price gains — even if the legal title is held in another name. For investors it matters because knowing who truly controls and profits from a company reveals who can influence decisions, exposes potential conflicts of interest or hidden concentration of power, and affects transparency and risk in the stock.

pecuniary interest financial

"except to the extent of any pecuniary interest therein"

Section 16 regulatory

"for purposes of Section 16 or for any other purpose"

Section 16 is a U.S. securities law rule that governs the trading and disclosure obligations of company insiders — typically officers, directors and large shareholders — to promote transparency and deter unfair profit-taking. It requires insiders to publicly report their stock trades and allows companies or the issuer to reclaim quick, short-term profits from certain insider trades, like a scoreboard and a refund policy that help investors see and limit possible insider advantage.

indirect ownership financial

"Held by The Million S.a r.l. ("The Million")."

FAQ

What insider transaction did PLBY director Gattyan Gyorgy report?

He reported an indirect grant or award of 45,302 shares of Playboy, Inc. common stock on September 1, 2026, at $1.05 per share, characterized as a grant, award, or other acquisition rather than a market purchase.

How many PLBY shares do entities associated with Gattyan Gyorgy hold after this Form 4?

After the reported award, entities associated with him hold 14,945,302 shares indirectly of Playboy, Inc. common stock, according to the post-transaction ownership line for the indirect holding entry.

What are Gattyan Gyorgy’s direct holdings of PLBY stock?

A separate holding line shows that Gattyan Gyorgy has 164,516 shares of Playboy, Inc. common stock held directly as of the same reporting date, in addition to his indirect holdings through affiliated entities.

Through which entities are the indirect PLBY shares held?

The indirectly reported shares are held by The Million S.a r.l., which is a wholly owned subsidiary of Byborg Enterprises S.A., which in turn is a subsidiary of Docler Holding S.a r.l.; Gattyan Gyorgy is the Class A Manager and sole equity owner of Docler.

Does Gattyan Gyorgy claim full beneficial ownership of the indirect PLBY shares?

No. He disclaims beneficial ownership of the reported indirect securities except to the extent of any pecuniary interest, and states that the report should not be deemed an admission of beneficial ownership for Section 16 or any other purpose.

Was the PLBY insider transaction made under a Rule 10b5-1 trading plan?

No Rule 10b5-1 trading plan is indicated. The filing’s plan-status indicator is unchecked, and there is no footnote stating that the transaction was made pursuant to a Rule 10b5-1 or similar pre-arranged trading plan.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Available on EDGAR 09/03/2026 - 05:26 PM Accepted by SEC EDGAR 09/03/2026 - 04:45 PM Learn about SEC filing dates

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Gattyan Gyorgy

(Last) (First) (Middle)

C/O DOCLER HOLDING S.A R.L.

5 RUE CHARLES DARWIN

(Street)

GRAND DUCHY OF LUXEMBOURG L-1433

(City) (State) (Zip)

LUXEMBOURG

(Country)

2. Issuer Name and Ticker or Trading Symbol
Playboy, Inc. [ PLBY ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director	X	10% Owner
	Officer (give title below)		Other (specify below)

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
09/01/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock	09/01/2026		A		45,302	A	$1.05	14,945,302	I	See footnotes(1)(2)
Common Stock								164,516	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. Held by The Million S.a r.l. ("The Million"). The Million is a wholly owned subsidiary of Byborg Enterprises S.A. ("Byborg"). Byborg is a subsidiary of Docler Holding S.a r.l ("Docler"). The Reporting Person is the Class A Manager and sole equity owner of Docler.

2. The Reporting Person disclaims beneficial ownership of the reported securities except to the extent of any pecuniary interest therein, and this report shall not be deemed an admission that the reporting person is the beneficial owner of the securities for purposes of Section 16 or for any other purpose.

	/s/ Gyorgy Gattyan	09/03/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)