Rockwell Automation (NYSE: ROK) SVP sells 377 shares under Rule 10b5-1 plan
Filing Impact
Filing Sentiment
Form Type
4
Rhea-AI Filing Summary
Rockwell Automation SVP Lifecycle Services Matthew W. Fordenwalt reported an open-market sale of company stock. He sold 377 shares of Common Stock at an average price of $460.51 per share in a transaction classified as an open-market sale pursuant to a Rule 10b5-1 plan entered into on 11/26/2025. After this sale, he held 4,437 Common Stock shares directly and 70.0720 shares represented by company stock fund units under the Company Savings Plan based on information from the plan administrator as of 3/31/2026.
Positive
- None.
Negative
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Insider Trade Summary 10b5-1
Net Seller: 377 shares ($173,612)
Net Sell
2 txns
Insider
Fordenwalt Matthew W.
Role
SVP Lifecycle Services
Sold
377 shs ($174K)
| Type | Security | Shares | Price | Value |
|---|---|---|---|---|
| Sale | Common Stock | 377 | $460.51 | $174K |
| holding | Common Stock | -- | -- | -- |
Holdings After Transaction:
Common Stock — 4,437 shares (Direct, null);
Common Stock — 70.072 shares (Indirect, By Savings Plan)
Footnotes (1)
- Sale of shares pursuant to Rule 10b5-1 plan entered into on 11/26/2025. Shares represented by Company stock fund units acquired under the Company Savings Plan based on information furnished by the Plan Administrator as of 3/31/2026.
Key Figures
Shares sold: 377 shares
Sale price: $460.51 per share
Direct holdings after sale: 4,437 shares
+1 more
4 metrics
Shares sold
377 shares
Open-market sale of Common Stock
Sale price
$460.51 per share
Average price for 377-share sale
Direct holdings after sale
4,437 shares
Common Stock held directly post-transaction
Savings Plan units
70.0720 shares
Represented by Company stock fund units as of 3/31/2026
Key Terms
Rule 10b5-1 plan, Company Savings Plan, open-market sale
3 terms
Rule 10b5-1 plan financial
"Sale of shares pursuant to Rule 10b5-1 plan entered into on 11/26/2025."
A Rule 10b5-1 plan is a prearranged, written schedule that lets corporate insiders buy or sell company stock at set times or amounts, even if they later learn material nonpublic information. Think of it like setting an automatic thermostat for trades: it creates a clear record that trades were planned in advance, reducing the risk of insider-trading accusations and helping investors trust that insider transactions are routine rather than based on secret information.
Company Savings Plan financial
"Shares represented by Company stock fund units acquired under the Company Savings Plan"
open-market sale financial
"transaction_action": "open-market sale""
An open-market sale is when a shareholder sells existing shares directly on a public exchange to any willing buyer, rather than through a private deal. Think of it like putting goods on a busy market stall where price is set by supply and demand; for investors it matters because such sales increase available supply, can put short-term downward pressure on the stock price, and signal changes in liquidity or investor confidence.
FAQ
What insider transaction did Rockwell Automation (ROK) report for Matthew W. Fordenwalt?
Rockwell Automation reported that SVP Lifecycle Services Matthew W. Fordenwalt sold 377 shares of Common Stock. The sale was an open-market transaction executed under a Rule 10b5-1 plan, indicating it followed a pre-established arrangement rather than a discretionary one-time trade.
Was the Rockwell Automation (ROK) insider trade made under a Rule 10b5-1 plan?
Yes. The filing states the 377-share sale was made pursuant to a Rule 10b5-1 plan entered into on 11/26/2025. This indicates the transaction followed a previously established trading arrangement rather than being initiated at the time of execution.
How is the Rockwell Automation (ROK) SVP’s indirect ownership reported in this filing?
Indirect ownership is reported through company stock fund units in the Company Savings Plan. The filing notes 70.0720 shares represented by these units, based on information furnished by the plan administrator as of 3/31/2026, and classifies this holding as indirect ownership by Savings Plan.