ROKU Form 144: Insider Plans Sale of 3,000 Shares ($267K)

Summary of Form 144 filing for ROKU.

Accepted by SEC EDGAR 08/15/2025 - 04:17 PM EDT Learn about SEC filing dates

Rhea-AI Filing Summary

Summary of Form 144 filing for ROKU. The filer proposes to sell 3,000 shares of ROKU common stock through Morgan Stanley Smith Barney, with an aggregate market value of $267,210 and an approximate sale date of 08/15/2025 on NASDAQ. The filing shows 147,330,633 shares outstanding.

The shares were acquired as restricted stock from the issuer on 03/01/2024. The filer reported four sales in the past three months totaling $529,080.00 in gross proceeds across 5,000 shares sold on 06/16/2025, 07/10/2025 and 07/15/2025. The form includes the standard representation that the filer is not aware of undisclosed material adverse information.

Positive

• Transparent disclosure of planned insider sale and acquisition details in compliance with Rule 144
• Broker-dealer identified (Morgan Stanley Smith Barney) and market (NASDAQ) specified

Negative

• Insider plans to sell 3,000 shares with an aggregate market value of $267,210
• Recent sales in past 3 months produced $529,080.00 in gross proceeds across multiple transactions

Insights

Securities Analyst

TL;DR: Insider plans a 3,000-share sale worth $267,210, following recent insider sales totaling $529,080.

The filing documents a proposed sale of 3,000 restricted common shares to be executed via Morgan Stanley Smith Barney on NASDAQ. The disclosed acquisition date of the restricted shares is 03/01/2024. Recent dispositions by the same person generated $529,080 in gross proceeds over multiple transactions in June and July 2025. For investors, this is a transparent, routine insider liquidity notice; it does not by itself provide information about company operations or performance.

Corporate Governance Expert

TL;DR: Filing complies with Rule 144 disclosure; shows insider liquidity but no new operational disclosures.

The notice fulfills Rule 144 requirements by specifying class, broker, acquisition details, and planned sale date. The shares were granted as restricted stock by the issuer and the filer attests to lacking undisclosed material adverse information. This is a governance-level disclosure of insider selling activity; it signals personal liquidity events rather than corporate governance changes or operational developments.

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What does the ROKU Form 144 disclose about the planned sale?

The filing discloses a proposed sale of 3,000 common shares via Morgan Stanley Smith Barney with an aggregate market value of $267,210, approximate sale date 08/15/2025 on NASDAQ.

When and how were the shares to be sold acquired?

The 3,000 shares were acquired as restricted stock from the issuer on 03/01/2024.

How many shares does ROKU report outstanding in this filing?

The filing lists 147,330,633 shares outstanding.

What insider sales occurred in the past three months for the filer?

The filer reported sales on 06/16/2025, 07/10/2025, and two on 07/15/2025, totaling $529,080.00 in gross proceeds.

Does the filer claim knowledge of undisclosed material information?

By signing the notice, the filer represents they do not know any material adverse information about the issuer that has not been publicly disclosed.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Form 144 Filer Information	UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Form 144 NOTICE OF PROPOSED SALE OF SECURITIES PURSUANT TO RULE 144 UNDER THE SECURITIES ACT OF 1933
FORM 144

144: Filer Information

Filer CIK	0001834902
Filer CCC	XXXXXXXX
Is this a LIVE or TEST Filing?	LIVE TEST
Submission Contact Information
Name
Phone
E-Mail Address

144: Issuer Information

Name of Issuer	ROKU, INC.
SEC File Number	001-38211
Address of Issuer	1173 Coleman Avenue San Jose CALIFORNIA 95110
Phone	408-556-9040
Name of Person for Whose Account the Securities are To Be Sold	DANIEL JEDDA
See the definition of "person" in paragraph (a) of Rule 144. Information is to be given not only as to the person for whose account the securities are to be sold but also as to all other persons included in that definition. In addition, information shall be given as to sales by all persons whose sales are required by paragraph (e) of Rule 144 to be aggregated with sales for the account of the person filing this notice.
Relationship to Issuer	Officer

144: Securities Information

Title of the Class of Securities To Be Sold	Name and Address of the Broker	Number of Shares or Other Units To Be Sold	Aggregate Market Value	Number of Shares or Other Units Outstanding	Approximate Date of Sale	Name the Securities Exchange
Common	Morgan Stanley Smith Barney LLC Executive Financial Services 1 New York Plaza 8th Floor New York NY 10004	3000	267210.00	147330633	08/15/2025	NASDAQ

Furnish the following information with respect to the acquisition of the securities to be sold and with respect to the payment of all or any part of the purchase price or other consideration therefor:

144: Securities To Be Sold

Title of the Class	Date you Acquired	Nature of Acquisition Transaction	Name of Person from Whom Acquired	Is this a Gift?	Date Donor Acquired	Amount of Securities Acquired	Date of Payment	Nature of Payment *
Common	03/01/2024	Restricted Stock	ISSUER			3000	03/01/2024	Not Applicable

* If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note thereto the nature of the consideration given. If the consideration consisted of any note or other obligation, or if payment was made in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.

Furnish the following information as to all securities of the issuer sold during the past 3 months by the person for whose account the securities are to be sold.

144: Securities Sold During The Past 3 Months

Name and Address of Seller	Title of Securities Sold	Date of Sale	Amount of Securities Sold	Gross Proceeds
DANIEL JEDDA 1173 Coleman Avenue San Jose CA 95110	Common	07/15/2025	983	88666.60
DANIEL JEDDA 1173 Coleman Avenue San Jose CA 95110	Common	07/15/2025	2017	181933.40
DANIEL JEDDA 1173 Coleman Avenue San Jose CA 95110	Common	07/10/2025	1500	136500.00
DANIEL JEDDA 1173 Coleman Avenue San Jose CA 95110	Common	06/16/2025	1500	121980.00

144: Remarks and Signature

Remarks
Date of Notice	08/15/2025
Date of Plan Adoption or Giving of Instruction, If Relying on Rule 10b5-1	11/20/2024
ATTENTION:
The person for whose account the securities to which this notice relates are to be sold hereby represents by signing this notice that he does not know any material adverse information in regard to the current and prospective operations of the Issuer of the securities to be sold which has not been publicly disclosed. If such person has adopted a written trading plan or given trading instructions to satisfy Rule 10b5-1 under the Exchange Act, by signing the form and indicating the date that the plan was adopted or the instruction given, that person makes such representation as of the plan adoption or instruction date.
Signature	/s/ Dan Jedda
ATTENTION: Intentional misstatements or omission of facts constitute Federal Criminal Violations (See 18 U.S.C. 1001)