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Rush Enterprises (NASDAQ: RUSHA) gains new dual listing on Nasdaq Texas

Filing Impact
(Moderate)
Filing Sentiment
(Neutral)
Form Type
8-K

Rhea-AI Filing Summary

Rush Enterprises, Inc. updated executive pay and announced a dual stock listing. Effective July 1, 2026, base salaries for key leaders will rise, including W.M. “Rusty” Rush, Chairman, President and CEO, whose annual base salary is set at $1,855,802, and CFO Steven L. Keller at $562,506.

The company’s Class A and Class B common stock will be dually listed on the new Nasdaq Texas exchange while keeping the primary listing on the Nasdaq Global Select Market under “RUSHA” and “RUSHB.” The dual listing involves no new share issuance and does not change governance or reporting obligations.

Positive

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Negative

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Item 5.02 Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers Governance
Key personnel changes including departures, elections, or appointments of directors and executive officers.
Item 7.01 Regulation FD Disclosure Disclosure
Material non-public information disclosed under Regulation Fair Disclosure, often investor presentations or guidance.
Item 8.01 Other Events Other
Voluntary disclosure of events the company deems important to shareholders but not covered by other items.
Item 9.01 Financial Statements and Exhibits Exhibits
Financial statements, pro forma financial information, and exhibit attachments filed with this report.
CEO base salary $1,855,802 per year Annual base salary for W.M. “Rusty” Rush effective July 1, 2026
CFO base salary $562,506 per year Annual base salary for CFO Steven L. Keller effective July 1, 2026
COO base salary $530,450 per year Annual base salary for COO Jody Pollard effective July 1, 2026
SVP Peterbilt base salary $527,193 per year Annual base salary for SVP – Peterbilt Dealerships Corey Lowe effective July 1, 2026
Texas locations 55 locations Company locations in Texas mentioned in the press release
Texas employees 2,400 employees Approximate number of employees in Texas cited by the company
Dealership network size more than 160 locations Commercial vehicle dealership locations in 24 states and Ontario, Canada
dual listing financial
"today announced the dual listing of its common stock on the Nasdaq Texas"
A dual listing is when a company makes the same shares available on two different stock exchanges, often in different countries, so investors can buy and sell the same ownership stake in more than one market—like a shop opening branches in two cities that sell the same product. It matters to investors because it can widen the pool of buyers, make shares easier to trade, expose the stock to different currencies and rules, and create price differences or arbitrage opportunities that affect returns and risk.
Nasdaq Global Select Market financial
"The Company will maintain its primary listing on the Nasdaq Global Select Market"
A Nasdaq Global Select Market listing is the highest tier of stocks on the Nasdaq exchange, reserved for companies that meet the strictest financial, reporting and governance standards. For investors, it acts like a premium quality label—signaling larger, more transparent and better-governed companies that tend to offer greater liquidity and lower perceived risk compared with lower-tier listings, making it easier to buy, sell and evaluate shares.
forward-looking statements regulatory
"Certain statements contained in this release... are “forward-looking” statements"
Forward-looking statements are predictions or plans that companies share about what they expect to happen in the future, like estimating sales or profits. They matter because they help investors understand a company's outlook, but since they are based on guesses and assumptions, they can sometimes be wrong.
Nasdaq Texas financial
"Nasdaq Texas is a newly established dual listing exchange created to broaden capital access"
Private Securities Litigation Reform Act of 1995 regulatory
"as such term is defined in the Private Securities Litigation Reform Act of 1995"
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Learn about SEC filing dates
false 0001012019 0001012019 2026-06-29 2026-06-29 0001012019 rusha:ClassACommonStockParValue001PerShareCustomMember 2026-06-29 2026-06-29 0001012019 rusha:ClassBCommonStockParValue001PerShareCustomMember 2026-06-29 2026-06-29

 
UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
 
FORM 8-K
 
CURRENT REPORT
Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934
 
Date of Report (Date of earliest event reported): June 29, 2026
 
Rush Enterprises, Inc.
(Exact name of registrant as specified in its charter)
 
Texas
(State or other jurisdiction
of incorporation)
0-20797
(Commission File Number)
74-1733016
(IRS Employer Identification No.)
 
 
 
555 IH-35 South, Suite 500
New BraunfelsTexas
(Address of principal executive offices)
 
78130
(Zip Code)
 
Registrant’s telephone number, including area code: (830302-5200
 
Not Applicable 
 

(Former name or former address, if changed since last report.)
 
Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions (see General Instruction A.2. below):
 
 Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)
 
 Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)
 
 Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))
 
 Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))
 
Securities registered pursuant to Section 12(b) of the Act:
 
Title of each class
Trading Symbol(s)
Name of each exchange on which registered
Class A Common Stock, par value $0.01 per share
RUSHA
Nasdaq Global Select Market
Class B Common Stock, par value $0.01 per share
RUSHB
Nasdaq Global Select Market
 
Indicate by check mark whether the registrant is an emerging growth company as defined in Rule 405 of the Securities Act of 1933 or Rule 12b-2 of the Securities Exchange Act of 1934.
 
Emerging growth company 
 
If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act. ☐
 

 
Item 5.02
Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers.
 
On June 29, 2026, pursuant to the recommendation of the Compensation and Human Capital Committee of the Board of Directors (the “Board of Directors”) of Rush Enterprises, Inc. (the “Company”), the Board of Directors approved new base salaries, effective as of July 1, 2026, for the current named executive officers of the Company, as follows:
 
Name / Title
Annual Base Salary
W.M. “Rusty” Rush
 
 
Chairman, President and Chief Executive Officer
 
$
1,855,802
 
Steven L. Keller
 
 
Chief Financial Officer and Treasurer
 
$
562,506
 
Jody Pollard
 
 
Chief Operating Officer
 
$
530,450
 
Corey Lowe
 
 
Senior Vice President – Peterbilt Dealerships
 
$
527,193
 
 
Item 7.01
Regulation FD Disclosure.
 
On June 30, 2026, the Company issued a press release announcing that the Company’s Class A common stock, par value $0.01 and Class B common stock, par value $0.01 (collectively, the “Common Stock”) has been approved for dual listing with Nasdaq Texas, LLC (“Nasdaq Texas”).
 
A copy of the press release is attached as Exhibit 99.1 to this Form 8-K. The information in this Item 7.01 on Form 8-K (including the exhibit attached hereto) is being furnished under Item 7.01 and Item 8.01 and shall not be deemed “filed” for the purposes of Section 18 of the Securities Exchange Act of 1934, as amended (the “Exchange Act”), or otherwise subject to the liability of such section, nor shall it be deemed incorporated by reference in any filing under the Securities Act of 1933, as amended, or the Exchange Act, except as shall be expressly set forth by specific reference in any such filing.
 

 
Item 8.01         Other Events.
 
On June 30, 2026, the Company announced that it has applied and been approved to have its Common Stock dually listed with the Nasdaq Texas securities exchange. The Company expects the listing and trading of the Common Stock on Nasdaq Texas to commence on July 1, 2026, under the ticker symbols “RUSHA” and “RUSHB.” The Company will maintain its primary listing on the Nasdaq Global Select Market under its current ticker symbols, “RUSHA” and “RUSHB.”
 
Item 9.01         Financial Statements and Exhibits.
 
(d)         Exhibits
 
Exhibit No.         Description
 
99.1
Rush Enterprises, Inc. press release dated June 30, 2026. 
 
 
104
Cover Page Interactive Data File (formatted in Inline XBRL).

 
SIGNATURES
 
Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.
 
 
RUSH ENTERPRISES, INC.
 
 
 
 
 
Dated: June 30, 2026 
By:
/s/ Michael Goldstone
 
 
 
Senior Vice President, General Counsel and          
Corporate Secretary
 
 
 
 
 
    
 

Exhibit 99.1

logo.jpg

 

Contact:                                                                

Rush Enterprises, Inc., New Braunfels

Steven L. Keller, 830-302-5226

 

 

RUSH ENTERPRISES, INC. ANNOUNCES DUAL LISTING

ON NASDAQ TEXAS EXCHANGE

 

NEW BRAUNFELS, Texas, June 30, 2026 — Rush Enterprises, Inc. (NASDAQ: RUSHA & RUSHB), which operates the largest network of commercial vehicle dealerships in North America, today announced the dual listing of its common stock on the Nasdaq Texas, LLC (“Nasdaq Texas”) exchange. The Company will maintain its primary listing on the Nasdaq Global Select Market, and the dual listing will not affect investors’ ability to buy or sell the Company’s common stock on the Nasdaq Global Select Market. Nasdaq Texas is a newly established dual listing exchange created to broaden capital access for companies with strong ties to Texas. The Company’s common stock will continue to trade under the ticker symbols “RUSHA” and “RUSHB,” and the dual listing will not involve the issuance of new shares or change the Company’s governance structure or reporting obligations. The Company expects the listing and trading of its common stock on Nasdaq Texas to commence on July 1, 2026.

 

“While Rush Enterprises’ mission is to deliver best-in-class commercial vehicle solutions that enable our customers to keep the economy up and running across all of North America, our dealership roots are in Texas and our headquarters has always been here,” said W.M. “Rusty” Rush, Chairman, Chief Executive Officer and President of Rush Enterprises, Inc. “We have 55 locations in Texas, employ approximately 2400 individuals in Texas and serve countless customers across the Lone Star State. We have grown along with our home state and are proud to be a part of the opportunity and growth that Nasdaq Texas represents,” added Rush.

 

About Rush Enterprises, Inc.

 

Rush Enterprises, Inc. is the premier solutions provider to the commercial vehicle industry. The Company owns and operates Rush Truck Centers, the largest network of commercial vehicle dealerships in North America, with more than 160 locations in 24 states and Ontario, Canada. These vehicle centers, strategically located in high traffic areas on or near major highways throughout the United States and Ontario, Canada, represent truck and bus manufacturers, including Peterbilt, International, Hino, Isuzu, Ford, IC Bus and Blue Bird. They offer an integrated approach to meeting customer needs – from sales of new and used vehicles to aftermarket parts, service and body shop operations plus financing, insurance, and leasing and rental solutions. Rush Enterprises' operations also provide CNG fuel systems (through its investment in Cummins Clean Fuel Technologies, Inc.), telematics products and other vehicle technologies, as well as vehicle modification and up-fitting, chrome accessories and tires. For more information, please visit us at www.rushtruckcenters.com and www.rushenterprises.com, on X @rushtruckcenter, Facebook.com/rushtruckcenters and www.linkedin.com/company/ rushenterprises-inc.

 

Certain statements contained in this release, including those concerning current and projected market conditions, sales forecasts, market share forecast and anticipated demand for the Companys services, are forward-looking statements (as such term is defined in the Private Securities Litigation Reform Act of 1995). Such forward-looking statements only speak as of the date of this release and the Company assumes no obligation to update the information included in this release. Because such statements include risks and uncertainties, actual results may differ materially from those expressed or implied by such forward-looking statements. Important factors that could cause actual results to differ materially from those expressed or implied by such forward-looking statements are disclosed in our annual report on Form 10-K for the fiscal year ended December 31, 2025.

 

 

FAQ

What executive salary changes did Rush Enterprises (RUSHA) approve?

Rush Enterprises approved higher base salaries for its named executives, effective July 1, 2026. CEO W.M. “Rusty” Rush’s annual base salary is set at $1,855,802, while CFO Steven L. Keller’s base salary is $562,506, reflecting revised compensation levels.

How much will Rush Enterprises’ COO and SVP of Peterbilt dealerships earn?

Chief Operating Officer Jody Pollard will receive an annual base salary of $530,450. Senior Vice President – Peterbilt Dealerships Corey Lowe will earn $527,193 in annual base salary, effective July 1, 2026, under the compensation adjustments approved by the Board of Directors.

What is Rush Enterprises’ new dual listing on Nasdaq Texas?

Rush Enterprises’ Class A and Class B common stock have been approved for dual listing on the Nasdaq Texas exchange. Trading on Nasdaq Texas is expected to begin July 1, 2026, with the company retaining its primary listing on the Nasdaq Global Select Market under “RUSHA” and “RUSHB.”

Will the Nasdaq Texas dual listing change Rush Enterprises’ share count?

The company states the dual listing will not involve issuing new shares. Rush Enterprises’ common stock will trade on Nasdaq Texas in addition to the Nasdaq Global Select Market, without altering its capital structure, governance framework, or existing reporting obligations described in the announcement.

Does the dual listing affect how investors trade Rush Enterprises stock?

Rush Enterprises notes the dual listing will not affect investors’ ability to buy or sell shares on the Nasdaq Global Select Market. The Nasdaq Texas listing simply adds another venue where the same Class A and Class B shares, under “RUSHA” and “RUSHB,” can trade.

How significant is Texas to Rush Enterprises’ operations?

Rush Enterprises highlights its strong Texas presence, with 55 locations and approximately 2,400 employees in the state. The company emphasizes its long-standing Texas roots and views the Nasdaq Texas dual listing as aligned with its growth and customer base across the Lone Star State.

Filing Exhibits & Attachments

5 documents