STOCK TITAN

Rush Enterprises (RUSHA) director exercises options, sells 6,500 shares

(Neutral)
(Neutral)
Form Type
4

Rhea-AI Filing Summary

Rush Enterprises director and Senior Advisor Michael McRoberts reported an option exercise combined with a share sale. On 2026-08-03, he exercised options to acquire 6,500 shares of Class A Common Stock at an exercise price of $15.06 per share, fully eliminating that option position. The same day, he sold 6,500 shares at a weighted average price of $81.435 per share, with individual sale prices ranging from $81.26 to $81.57. The transactions are indicated as not being made under a Rule 10b5-1 trading plan.

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Insider McRoberts Michael
Role Director
Sold 6,500 shs ($529K)
Approx. gross sale proceeds $529K
Approx. exercise cost $98K
Approx. pre-tax spread $431K
Type Security Shares Price Value
Exercise Option (right to buy) F2 6,500 $0.00 $0.00
Exercise Class A Common Stock 6,500 $15.06 $98K
Sale Class A Common Stock F1 6,500 $81.435 $529K
Holdings After Transaction: Option (right to buy) — 0 shares (Direct); Class A Common Stock — 16,229.339 shares (Direct)
Footnotes (2)
  1. F1. This price is a weighted average price. These shares were sold in multiple transactions at prices ranging from $81.26 to $81.57. The reporting person undertakes to provide Rush Enterprises, Inc., any security holder of Rush Enterprises, Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price.
  2. F2. Options may be exercised in increments of 1/3 on each anniversary of the grant date beginning on the third anniversary of the grant date. The grant date is ten years prior to the expiration date.
Options exercised 6,500 shares Options to buy Class A Common Stock exercised on 2026-08-03
Option exercise price $15.06 per share Conversion or exercise price of options exercised on 2026-08-03
Shares sold 6,500 shares Class A Common Stock sold on 2026-08-03 following option exercise
Weighted average sale price $81.435 per share Weighted average for sales between $81.26 and $81.57
Option expiration date 2027-03-15 Expiration date of the option grant that was exercised
Options remaining from this grant 0 shares Total derivative shares following option exercise recorded as zero
weighted average price financial
"This price is a <b>weighted average price</b>. These shares were sold in multiple..."
Weighted average price is the average price of a security where each trade or component is counted according to its size, so bigger trades pull the average more than smaller ones. Think of it like calculating the average cost of a grocery haul where items you bought more of have greater influence on the final per-item cost. Investors use it to understand the true average price paid or received, judge execution quality, and compare trading performance against market movement.
grant date financial
"Options may be exercised... beginning on the third anniversary of the <b>grant date</b>..."
The grant date is the day a company formally gives an employee or contractor the right to receive stock-based compensation, such as stock options or restricted shares. It matters to investors because it fixes key terms—like the price, the start of the ownership clock, and when the award will affect the company’s financial statements and share count—so it can influence dilution, reported expenses, and potential future selling pressure.
expiration date financial
"The grant date is ten years prior to the <b>expiration date</b>."
The expiration date is the deadline after which a financial contract, such as an option or a futures agreement, is no longer valid or can be exercised. It matters to investors because it determines the timeframe during which they can take action or benefit from the contract, similar to how a coupon or a food item has a limited period of usefulness. Once the expiration date passes, the contract loses its value or ability to be used.
derivative security financial
"transaction code M: Exercise or conversion of <b>derivative security</b>"
A derivative security is a financial contract whose value comes from the price or performance of something else, such as a stock, bond, commodity, or market index. For investors it acts like an insurance policy or a wager: it can be used to protect against losses, lock in prices, or amplify gains and losses, so it can change a portfolio’s risk and potential return without owning the underlying asset directly.
Class A Common Stock financial
"underlying_security_title: <b>Class A Common Stock</b>"
Class A common stock is a category of a company’s shares that carries a specific set of ownership rights—most commonly defined voting power and claims on dividends—set out in the company’s charter. For investors it matters because the class determines how much influence you have over corporate decisions, the share’s likely dividend and trading behavior, and how it compares in value to other share classes, like choosing a particular seat with different privileges at the company’s decision-making table.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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FAQ

What insider transaction did Michael McRoberts report for RUSHA?

Michael McRoberts reported an option exercise and share sale involving Rush Enterprises Class A Common Stock. He exercised options for 6,500 shares at $15.06 per share and sold the same number of shares the same day.

How many Rush Enterprises (RUSHA) shares did McRoberts sell and at what price?

McRoberts sold 6,500 Rush Enterprises Class A shares at a weighted average price of $81.435 per share. According to the disclosure, individual sale prices ranged between $81.26 and $81.57 on the transaction date.

What was the option exercise price in the RUSHA Form 4 transaction?

The options exercised by McRoberts had an exercise price of $15.06 per share. Exercising these options on 2026-08-03 converted them into 6,500 shares of Rush Enterprises Class A Common Stock, which were then sold the same day.

Were McRoberts’ RUSHA trades made under a Rule 10b5-1 trading plan?

The disclosure indicates the trades were not made under a Rule 10b5-1 trading plan. The document-level checkbox for such a plan was left unchecked, suggesting these transactions were not executed pursuant to a preset trading program.

What does the weighted average sale price mean in McRoberts’ RUSHA Form 4?

The weighted average price of $81.435 reflects multiple trades executed between $81.26 and $81.57. The filer notes that detailed information about the number of shares sold at each separate price is available upon request to Rush Enterprises or the SEC staff.

What are the key dates for the options in McRoberts’ RUSHA transaction?

The options could be exercised in one-third increments beginning on the third anniversary of the grant date. The grant date was ten years before the expiration date of 2027-03-15, as described in the transaction footnote.
SEC Form 4
FORM 4UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number:3235-0287
Estimated average burden
hours per response:0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
McRoberts Michael

(Last)(First)(Middle)
555 IH 35 SOUTH, SUITE 500

(Street)
NEW BRAUNFELS TEXAS 78130

(City)(State)(Zip)

UNITED STATES

(Country)
2. Issuer Name and Ticker or Trading Symbol
RUSH ENTERPRISES INC \TX\ [ RUSHA ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
XDirector10% Owner
Officer (give title below)XOther (specify below)
Senior Advisor and Director
2a. Foreign Trading Symbol
3. Date of Earliest Transaction (Month/Day/Year)
08/03/2026
6. Individual or Joint/Group Filing (Check Applicable Line)
XForm filed by One Reporting Person
Form filed by More than One Reporting Person
4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year)2A. Deemed Execution Date, if any (Month/Day/Year)3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeVAmount(A) or (D)Price
Class A Common Stock08/03/2026M6,500A$15.0622,729.339D
Class A Common Stock08/03/2026S6,500D$81.435(1)16,229.339D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year)3A. Deemed Execution Date, if any (Month/Day/Year)4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year)7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeV(A)(D)Date ExercisableExpiration DateTitleAmount or Number of Shares
Option (right to buy)$15.0608/03/2026M6,500 (2)03/15/2027Class A Common Stock6,500$00D
Explanation of Responses:
1. This price is a weighted average price. These shares were sold in multiple transactions at prices ranging from $81.26 to $81.57. The reporting person undertakes to provide Rush Enterprises, Inc., any security holder of Rush Enterprises, Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price.
2. Options may be exercised in increments of 1/3 on each anniversary of the grant date beginning on the third anniversary of the grant date. The grant date is ten years prior to the expiration date.
/s/ Steven L. Keller, Attorney-in-Fact for Michael McRoberts08/05/2026
** Signature of Reporting PersonDate
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)