What was the price per TBHC share used in the tax-withholding entry?

The Form 4 lists a price of $0.895 per share for the 1,382 withheld shares. This value is used to record the tax-withholding disposition and does not indicate an open-market trading price or a discretionary sale transaction by the executive.

Brand House Collective (NASDAQ: TBHC) officer uses 1,382 shares to cover tax

Q: What did TBHC executive Melody Rose Jubert report in this Form 4?

Melody Rose Jubert reported a tax-withholding disposition of 1,382 shares of BRAND HOUSE COLLECTIVE common stock. These shares were withheld to pay taxes due when 4,661 restricted stock units vested, and do not represent an open-market sale.

Q: How many TBHC shares were withheld for taxes in this filing?

A total of 1,382 shares of BRAND HOUSE COLLECTIVE common stock were withheld. The shares covered the reporting person’s tax obligation arising from the vesting of 4,661 restricted stock units on March 27, 2026, according to the Form 4 footnote.

Q: How many restricted stock units vested for TBHC’s executive on March 27, 2026?

On March 27, 2026, 4,661 restricted stock units vested for Chief Transformation Officer Melody Rose Jubert. To satisfy related tax withholding, 1,382 shares were withheld, while the remaining shares from the vesting were retained by the reporting person.

Q: Is the TBHC Form 4 transaction an open-market sale of shares?

No, the TBHC Form 4 shows a tax-withholding disposition , not an open-market sale. Shares were delivered to satisfy the executive’s tax liability when restricted stock units vested, as described by transaction code F and the accompanying footnote.

Filing Impact

(Neutral)

Filing Sentiment

(Neutral)

Form Type

Rhea-AI Filing Summary

BRAND HOUSE COLLECTIVE, INC. Chief Transformation Officer Melody Rose Jubert had 1,382 shares of common stock withheld on March 27, 2026 to cover taxes on 4,661 restricted stock units that vested that day. This was a tax-withholding disposition, not an open-market sale. After this transaction, she directly holds 141,219 shares of common stock.

Insider Trade Summary

1 transaction reported

Mixed 1 txn

Insider Jubert Melody Rose

Role Chief Transformation Officer

Type	Security	Shares	Price	Value
Tax Withholding	Common Stock	1,382	$0.895	$1K

Holdings After Transaction: Common Stock — 141,219 shares (Direct)

Footnotes (1)

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Key Figures

Shares withheld for taxes: 1,382 shares Tax-withholding share price: $0.895 per share RSUs vested: 4,661 restricted stock units +1 more

4 metrics

Shares withheld for taxes 1,382 shares Tax-withholding disposition on March 27, 2026

Tax-withholding share price $0.895 per share Valuation used for withheld shares

RSUs vested 4,661 restricted stock units Vesting event on March 27, 2026

Shares held after transaction 141,219 shares Direct common stock holdings post-transaction

Key Terms

restricted stock units, tax withholding obligation, tax-withholding disposition, Form 4

4 terms

restricted stock units financial

"with respect to the 4,661 restricted stock units that vested on March 27, 2026"

Restricted stock units are a type of company reward where employees are promised shares of stock, but they only fully own these shares after meeting certain conditions, like staying with the company for a set time. They matter because they can become valuable assets and are often used to motivate employees to help the company succeed.

tax withholding obligation financial

"shares withheld to satisfy the reporting person's tax withholding obligation"

tax-withholding disposition financial

"transaction_action: "tax-withholding disposition""

A tax-withholding disposition is an event or transaction—such as selling or transferring securities, exercising options, or receiving compensation—that triggers a requirement to hold back part of the payment and remit it to tax authorities. It matters to investors because it reduces the cash they receive immediately and can change the timing and amount of taxable income, like a cashier taking a portion of your sale proceeds to pay taxes before you get the rest.

Form 4 regulatory

"INSIDER FILING DATA (Form 4)"

Form 4 is a official document that company insiders, such as executives or major shareholders, file with regulators whenever they buy or sell company shares. It provides transparency about how those with inside knowledge are trading, helping investors see if insiders are confident in the company's prospects or may be selling for personal reasons. This information can influence investor decisions by revealing insiders' perspectives on the company's value.

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Form 4 Insider Transactions: What Each Field Means →

03/30/2026 - 08:39 PM

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Jubert Melody Rose

(Last)

(First)

(Middle)

C/O TBHC, 5310 MARYLAND WAY

(Street)

BRENTWOOD

TENNESSEE

37027

(City)

(State)

(Zip)

UNITED STATES

(Country)

2. Issuer Name and Ticker or Trading Symbol
BRAND HOUSE COLLECTIVE, INC. [ TBHC ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

	Director	10% Owner
X	Officer (give title below)	Other (specify below)
	Chief Transformation Officer

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
03/27/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	Code	V	Amount	(A) or (D)	Price		6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
Common Stock	03/27/2026		F		1,382⁽¹⁾	D	$0.895	141,219	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares	8. Price of Derivative Security (Instr. 5)		10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)

Explanation of Responses:

1. Represents shares withheld to satisfy the reporting person's tax withholding obligation with respect to the 4,661 restricted stock units that vested on March 27, 2026. The reporting person retained the remaining shares.

	/s/ Michael W. Sheridan, Attorney-in-Fact for Melody R. Jubert	03/30/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)

Source: View Original Filing on SEC EDGAR

FAQ

What did TBHC executive Melody Rose Jubert report in this Form 4?

Melody Rose Jubert reported a tax-withholding disposition of 1,382 shares of BRAND HOUSE COLLECTIVE common stock. These shares were withheld to pay taxes due when 4,661 restricted stock units vested, and do not represent an open-market sale.

How many TBHC shares were withheld for taxes in this filing?

A total of 1,382 shares of BRAND HOUSE COLLECTIVE common stock were withheld. The shares covered the reporting person’s tax obligation arising from the vesting of 4,661 restricted stock units on March 27, 2026, according to the Form 4 footnote.

How many restricted stock units vested for TBHC’s executive on March 27, 2026?

On March 27, 2026, 4,661 restricted stock units vested for Chief Transformation Officer Melody Rose Jubert. To satisfy related tax withholding, 1,382 shares were withheld, while the remaining shares from the vesting were retained by the reporting person.

Is the TBHC Form 4 transaction an open-market sale of shares?

No, the TBHC Form 4 shows a tax-withholding disposition, not an open-market sale. Shares were delivered to satisfy the executive’s tax liability when restricted stock units vested, as described by transaction code F and the accompanying footnote.

How many TBHC shares does Melody Rose Jubert hold after this transaction?

Following the tax-withholding transaction, Melody Rose Jubert directly holds 141,219 shares of BRAND HOUSE COLLECTIVE common stock. This figure reflects her position after 1,382 shares were withheld to cover taxes on vested restricted stock units.