Veeva director exercises 262 RSUs to shares
Veeva Systems director Priscilla Hung exercised 262 Restricted Stock Units into Class A Common Stock at an exercise price of $0.00 per share.
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Form Type
4
Rhea-AI Filing Summary
Veeva Systems director Priscilla Hung exercised 262 Restricted Stock Units into Class A Common Stock at an exercise price of $0.00 per share. These RSUs come from a June 18, 2025 grant of 1,049 units that vest over time, and she now holds 3,515 Class A shares directly after this transaction. The transaction is described as exempt from Section 16(b) under Rule 16b-6(b).
Insider Trade Summary
262 shares exercised/converted
Exercise
2 txns
Insider
Hung Priscilla
Role
Director
| Type | Security | Shares | Price | Value |
|---|---|---|---|---|
| Exercise | Restricted Stock Units | 262 | $0.00 | $0.00 |
| Exercise | Class A Common Stock | 262 | $0.00 | $0.00 |
Holdings After Transaction:
Restricted Stock Units — 0 contracts (Direct);
Class A Common Stock — 3,515 shares (Direct)
Footnotes (3)
- F1. Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act.
- F2. Each Restricted Stock Unit ("RSU") represents a contingent right to receive one share of Class A Common Stock of the Issuer.
- F3. On June 18, 2025, the Reporting Person was granted 1,049 RSUs under the Issuer's Amended & Restated 2013 Equity Incentive Plan, of which 1/4 of the RSUs vested on September 1, 2025, with the remaining RSUs vesting equally on a quarterly basis thereafter, subject to continued service on the Issuer's board of directors on the applicable vesting date.
Key Figures
RSUs exercised: 262 shares
Exercise price: $0.00 per share
Post-transaction holdings: 3,515 shares
+2 more
5 metrics
RSUs exercised
262 shares
Restricted Stock Units converted to Class A Common Stock on June 1, 2026
Exercise price
$0.00 per share
Price for converting RSUs into Class A Common Stock
Post-transaction holdings
3,515 shares
Class A Common Stock directly owned by Priscilla Hung after the transaction
Original RSU grant
1,049 RSUs
Grant on June 18, 2025 under the Amended & Restated 2013 Equity Incentive Plan
Initial vesting
1/4 of 1,049 RSUs
Vested on September 1, 2025, with remaining units vesting quarterly
Key Terms
Restricted Stock Unit, Section 16(b), Rule 16b-6(b), Equity Incentive Plan
4 terms
Restricted Stock Unit financial
"Each Restricted Stock Unit ("RSU") represents a contingent right to receive one share of Class A Common Stock"
A restricted stock unit is a promise from a company to give an employee shares of stock after certain conditions are met, like staying with the company for a set amount of time. It’s like earning a bonus that turns into company stock once you’ve proven your commitment, making it a way to motivate and reward employees.
Section 16(b) regulatory
"Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934"
A federal rule that requires company insiders—like officers, directors and large shareholders—to return any profits made from buying and selling the company’s stock within a six-month window. It matters to investors because it discourages short-term trades that could exploit non-public information and helps protect outside shareholders by creating a simple, enforceable way to recover unfair gains, much like a rule stopping someone from flipping a limited-edition item for quick profit after getting early access.
Rule 16b-6(b) regulatory
"pursuant to Rule 16b-6(b) promulgated under the Act"
Equity Incentive Plan financial
"granted 1,049 RSUs under the Issuer's Amended & Restated 2013 Equity Incentive Plan"
An equity incentive plan is a program that gives employees, executives or directors the right to receive company stock or options to buy stock as part of their pay. Think of it as offering slices of future company profit to motivate people to boost long‑term performance; for investors it matters because it can align employee goals with shareholder value but also increases the number of shares outstanding, which can dilute existing ownership.
FAQ
AI-generated questions and answers. How Rhea-AI works. Not financial advice.
What insider transaction did VEEVA SYSTEMS INC (VEEV) report for Priscilla Hung?
Veeva Systems reported that director Priscilla Hung exercised 262 Restricted Stock Units into Class A Common Stock at $0.00 per share. This converted previously granted RSUs into actual shares, increasing her direct ownership stake in the company.
What is the origin of the 262 RSUs exercised by Priscilla Hung at VEEVA SYSTEMS INC (VEEV)?
The 262 RSUs exercised by Priscilla Hung are part of a June 18, 2025 grant of 1,049 RSUs under Veeva’s Amended & Restated 2013 Equity Incentive Plan. One quarter vested on September 1, 2025, with remaining RSUs vesting quarterly, subject to continued board service.
Is the Priscilla Hung transaction at VEEVA SYSTEMS INC (VEEV) exempt under Section 16(b)?
Yes. A footnote states the transaction is exempt from Section 16(b) of the Securities Exchange Act of 1934 under Rule 16b-6(b). This rule covers certain derivative security exercises, treating them differently from standard short-swing profit transactions for insider reporting purposes.
AI-generated analysis. How Rhea-AI works. Not financial advice.
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