Vital Farms CPO has 344 shares withheld for tax

Vital Farms, Inc. (VITL) reported that Chief People Officer Reena Chauhan Van Hoven had 344 shares of Common Stock withheld on September 16, 2026 to satisfy a withholding tax obligation, valued at $10.03 per share.

Rhea-AI Filing Summary

Vital Farms, Inc. (VITL) reported that Chief People Officer Reena Chauhan Van Hoven had 344 shares of Common Stock withheld on September 16, 2026 to satisfy a withholding tax obligation, valued at $10.03 per share. After this tax-withholding disposition, she directly holds 25,483 shares, including 2,242 shares held jointly with her spouse. No Rule 10b5-1 trading plan is reported for this transaction.

Insider Trade Summary

Tax Withholding: 344 shares

Tax Withholding 1 txn

Insider Van Hoven Reena Chauhan

Role Chief People Officer

Type	Security	Shares	Price	Value
Tax Withholding	Common Stock F1, F2	344	$10.03	$3K

Holdings After Transaction: Common Stock — 25,483 shares (Direct)

Footnotes (2)

1. F1. Shares withheld by the Issuer to satisfy withholding tax obligation.
2. F2. Includes 2,242 shares held jointly with Reporting Person's spouse.

Key Figures

Shares withheld for taxes: 344 shares Per-share value for tax withholding: $10.03 per share Shares owned after transaction: 25,483 shares +1 more

4 metrics

Shares withheld for taxes 344 shares Common Stock withheld on September 16, 2026 to satisfy withholding tax obligation

Per-share value for tax withholding $10.03 per share Value applied to the 344 shares withheld for tax on September 16, 2026

Shares owned after transaction 25,483 shares Direct Common Stock holdings following the September 16, 2026 disposition

Jointly held shares with spouse 2,242 shares Portion of post-transaction holdings held jointly with the reporting person’s spouse

Key Terms

withholding tax obligation, Common Stock, Rule 10b5-1 trading plan

3 terms

withholding tax obligation financial

"Shares withheld by the Issuer to satisfy withholding tax obligation"

Common Stock financial

"security title is listed as Common Stock in the transaction"

Common stock represents ownership shares in a company, giving investors a stake in its success and a say in important decisions through voting rights. It is the most common type of stock traded on markets and can provide income through dividends, as well as potential for value growth. For investors, holding common stock means sharing in the company’s profits and risks.

Rule 10b5-1 trading plan regulatory

"No Rule 10b5-1 trading plan is reported for this transaction"

A Rule 10b5-1 trading plan is a pre-arranged schedule that allows company insiders to buy or sell stock at specific times, even if they have inside information. It helps prevent accusations of unfair trading by making these transactions look planned and transparent, rather than sneaky or illegal.

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What insider transaction did Vital Farms (VITL) disclose for Reena Chauhan Van Hoven?

Vital Farms disclosed that Chief People Officer Reena Chauhan Van Hoven had 344 shares of Common Stock withheld on September 16, 2026 to satisfy a withholding tax obligation, reported as a disposition of shares.

How many Vital Farms (VITL) shares were involved in the tax withholding event?

The event involved 344 shares of Vital Farms Common Stock, withheld by the issuer to satisfy the reporting person’s withholding tax obligation at a reported value of $10.03 per share.

What is Reena Chauhan Van Hoven’s remaining Vital Farms (VITL) shareholding after this Form 4?

After the tax-withholding disposition, Reena Chauhan Van Hoven directly holds 25,483 shares of Vital Farms Common Stock, which includes 2,242 shares held jointly with her spouse.

Was the Vital Farms (VITL) insider transaction under a Rule 10b5-1 plan?

No. The filing indicates that the Rule 10b5-1 checkbox is not affirmed, and the footnotes do not state that the 344-share tax-withholding disposition was made under any Rule 10b5-1 trading plan.

What price per share was reported for the Vital Farms (VITL) tax-withheld shares?

The Form 4 reports a value of $10.03 per share for the 344 shares withheld by Vital Farms to satisfy Reena Chauhan Van Hoven’s withholding tax obligation.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Available on EDGAR 09/18/2026 - 04:55 PM Accepted by SEC EDGAR 09/18/2026 - 04:55 PM Learn about SEC filing dates

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Van Hoven Reena Chauhan

(Last) (First) (Middle)

C/O VITAL FARMS, INC.

3601 SOUTH CONGRESS AVENUE, SUITE A100

(Street)

AUSTIN TEXAS 78704

(City) (State) (Zip)

UNITED STATES

(Country)

2. Issuer Name and Ticker or Trading Symbol
Vital Farms, Inc. [ VITL ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

	Director		10% Owner
X	Officer (give title below)		Other (specify below)
	Chief People Officer

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
09/16/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock	09/16/2026		F(1)		344	D	$10.03	25,483(2)	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. Shares withheld by the Issuer to satisfy withholding tax obligation.

2. Includes 2,242 shares held jointly with Reporting Person's spouse.

	/s/ Francis Cullo, Attorney-in-Fact	09/18/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)