If You Invested in Medallia (MDLA)
Looking for the current price? See the MDLA quote & overviewWhat $1,000 or $10,000 in MDLA Would Be Worth Now
Real historical value by amount invested and how long ago| If you invested | 1 year ago | 5 years ago | 10 years ago | Since Jul 19, 2019 |
|---|---|---|---|---|
| $1,000 | — | $1,002 +0% | — | $917 -8% |
| $10,000 | — | $10,021 +0% | — | $9,174 -8% |
Based on real historical closing prices, dividend- and split-adjusted, through 2021-10-28. Past performance does not guarantee future results.
Custom Calculation
Choose your own date and amount for MDLA$1,000 Investment Over Time
MDLA vs S&P 500Year-by-Year Returns
MDLA annual performance| Year | Start Price | End Price | Annual Return | Cumulative |
|---|---|---|---|---|
| 2019 | $37.05 | $31.11 | -16.0% | -16.0% |
| 2020 | $31.01 | $33.22 | +7.1% | -10.3% |
| 2021 | $31.85 | $33.99 | +6.7% | -8.3% |
About Medallia
NYSE
Medallia Inc. was an enterprise software company that operated a software-as-a-service platform for customer and employee experience management before its common stock ceased trading on the New York Stock Exchange under the ticker MDLA. The company’s platform, Medallia Experience Cloud, was built to capture feedback and experience signals from customers, employees, patients, fans, and other stakeholders across multiple interaction channels. Medallia was acquired by Thoma Bravo in an all-cash transaction completed in October 2021, after which its common stock was no longer listed on the NYSE. The company remained headquartered in San Francisco.
Medallia’s operating model centered on enterprise experience programs. Its software collected signals from in-person interactions, call centers, digital channels, video, social media, and connected devices, then applied artificial intelligence technology to identify patterns and support operational responses. The company positioned its platform around real-time feedback, predictive insights, and action workflows for organizations managing customer loyalty, employee engagement, service quality, and brand experience.
The company served business functions that rely on structured and unstructured feedback data. In customer experience use cases, Medallia’s tools were used to understand interactions across service, digital, and physical touchpoints. In employee experience use cases, the platform supported feedback capture and engagement programs. In healthcare, Medallia received approval from the Centers for Medicare & Medicaid Services as a vendor to administer HCAHPS surveys by telephone, allowing healthcare organizations to use Medallia in connection with patient-feedback programs and regulatory survey requirements.
As a public company, Medallia’s news flow reflected the profile of a subscription software issuer: product and platform updates, customer and partner announcements, healthcare experience initiatives, employee-culture recognition, and corporate transaction developments. Its completed acquisition by Thoma Bravo changed the status of the MDLA ticker from an actively traded public-company symbol to a historical reference for Medallia’s former NYSE-listed common stock.
Frequently Asked Questions
Medallia investment returns
How much would $1,000 invested in Medallia be worth today?
If you invested $1,000 in Medallia (MDLA) 5 years ago on 2021-10-01, your investment would be worth $1,002 as of 2021-10-28, representing a +0.2% total return, growing at a compounded rate of 2.8% per year (CAGR).
Has Medallia outperformed the S&P 500?
Comparison data requires at least 10 years of trading history. Use the calculator above to compare MDLA performance over available time periods.
What is Medallia's average annual return?
The compound annual growth rate (CAGR) of MDLA over the past 5 years is 2.8%, growing at a compounded rate each year. Individual years vary significantly — MDLA's best recent year was 2020 (+7.1%) and worst was 2019 (-16.0%).
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For informational and educational purposes only — not investment advice.
