Welcome to our dedicated page for American Rebel Hldgs news (Ticker: AREBW), a resource for investors and traders seeking the latest updates and insights on American Rebel Hldgs stock.
American Rebel Holdings, Inc. reports developments across its patriotic consumer-products business, including Champion Safe high-security safes, concealed-carry and soft goods, and American Rebel Light Beer. Recurring updates cover dealer shows, buying-group activity, wholesale and retail distribution, beverage wholesaler agreements, and product-line activity such as Champion Safe models and vault-door sales channels.
The company’s news also includes capital-structure and listing-related matters for its common stock and publicly traded warrants, including its completed 1-for-100 reverse stock split, round-lot stockholder processing, Nasdaq compliance communications, and share-count disclosures.
American Rebel Holdings (NASDAQ: AREB / AREBW) filed a formal appeal with Nasdaq on February 11, 2026, preserving its Nasdaq listing and keeping its common stock and warrants trading pending a Nasdaq Hearings Panel review. The appeal was filed ahead of the 4:00 p.m. ET deadline, which automatically stays any suspension that had been scheduled for February 13, 2026.
Nasdaq's delisting notice cited failure to maintain a $1.00 bid and multiple reverse splits (four since October 2024; cumulative 1-for-90,000), rendering the company ineligible for the standard compliance period under Nasdaq rules.
American Rebel Holdings (NASDAQ: AREB; AREBW) will not appeal Nasdaq's delisting determination and will transition to quotation on OTC Markets, initially targeting OTCID with a path to OTCQB/OTCQX as eligibility is met. The company will remain a fully reporting SEC filer and aims to relist on a national exchange after strengthening operations and capital.
Nasdaq cited noncompliance with the $1.00 minimum bid rule for 30 consecutive business days (Dec 17, 2025–Jan 30, 2026); Nasdaq plans suspension effective Feb 13, 2026. The company noted four reverse splits since Oct 2024 (cumulative 1-for-90,000).
Champion Safe (NASDAQ: AREB) supported retailer Northwest Safe at the Washington Sportsmen’s Show on February 5, 2026, where Northwest Safe engaged thousands of attendees and sold a notable number of Champion safes. The booth featured Champion’s 10-foot, two-ton Big Yellow, driving foot traffic and conversions.
Champion Safe praised Northwest Safe’s customer service, showroom consultations, and professional delivery and installation as factors behind strong on-site sales and brand representation in the Pacific Northwest.
American Rebel Holdings (NASDAQ: AREB) unveiled a limited-edition 250th Anniversary “Patriot Pack” of American Rebel Light Beer in 16 oz cans and 12-packs. Pre-orders for distributors and retailers are open, with retail availability starting mid-May 2026 and distribution continuing through October 2026 or while supplies last. The beer is a 100% all-malt, 4.2% ABV light lager (110 calories per 12 oz) brewed by City Brewing Company with recipe support from AlcSource.
Champion Safe Company (NASDAQ: AREB) acknowledged Heavy Metal Gun Safes for a 56% year-over-year increase in Champion Safe orders from 2024 to 2025. The recognition highlights Heavy Metal Gun Safes’ expansion in New Braunfels and the Texas Hill Country, plus its focus on delivery, installation, and customer education.
Founded by Caleb Lindner, Heavy Metal Gun Safes grew from a moving startup to a retail and installation provider, citing quality, dealer support, and American-made steel as drivers of demand.
American Rebel Holdings (NASDAQ: AREB) will effect a 1-for-20 reverse stock split of its common stock and publicly traded warrants, effective February 2, 2026, with adjusted trading to begin at Nasdaq open that day. The reverse split reduces issued shares from ~17,017,944 to ~850,898 and keeps the company listed under symbols AREB and AREBW with new CUSIP for common stock 02919L 802. The company said it has not received and does not expect a Nasdaq bid-price deficiency notice. The split includes round lot stockholder protection so holders of 100+ shares retain a minimum of 100 shares; fractional interests will be rounded up.
American Rebel Holdings (NASDAQ: AREB) announced a strategic distribution agreement with Tri-Eagle Sales to expand American Rebel Light Beer across North and North Central Florida. The deal provides 16-county coverage, access to Tri-Eagle’s refrigerated logistics and retail relationships, and makes the beer the Official Beer at Gainesville Raceway for the 2026 Gatornationals (March 5–8, 2026).
Tri-Eagle will manage onsite logistics, cold-box execution, and event activation while supporting chain placements, spring resets, and prioritized rollouts in grocery, convenience, mass, and on-premise accounts.
Champion Safe (NASDAQ: AREB) supported Norcal Safe & Vault at the Sacramento Sportsmen’s Expo, showcasing Champion high-security safes and dealer expertise to thousands of Northern California consumers.
Norcal Safe & Vault, family owned by Dan and Kevin Engstrom, staffed show booths offering hands-on guidance, consultations, delivery and installation services. Champion Safe highlighted Norcal as a long-time dealer partner and regional leader with strong online customer reviews and showroom presence in Sacramento and San Jose.
American Rebel Holdings (NASDAQ: AREB) will effect a 1-for-20 reverse stock split at 12:00 AM ET on February 2, 2026, with the Common Stock to trade on a split-adjusted basis at Nasdaq open that day under the same symbol AREB and a new CUSIP 02919L 802. The record date is January 30, 2026. The company says the split aims to increase per-share price to support marketability and maintain compliance with Nasdaq's $1.00 minimum bid requirement. Fractional shares will be rounded up and shareholders holding at least 100 pre-split shares will be protected to retain a minimum of 100 shares post-split. Transfer agent: Securities Transfer Corporation.
The company reports common shares outstanding of approximately 8,707,171 as of January 20, 2026, which the release says will be reduced to approximately 435,359 after the reverse split (before any round-lot rounding).
American Rebel Holdings (NASDAQ: AREB) announced a strategic distribution agreement with Lawrence Distributing Company of Danville, Virginia executed on Nov. 15, 2025, expanding American Rebel Light Beer’s Virginia footprint. Through Dec. 31, 2025, Lawrence added 4 on-premise and 26 retail accounts. Lawrence operates two climate-controlled warehouses, employs 80+ staff, serves 1,000+ customers across 10+ counties, and reports annual volume just over 1,000,000 equivalent cases, reaching an estimated regional population of ~375,000. The partnership is presented as part of American Rebel’s Distributor-First strategy to convert distributor engagement into broader retail rollouts in 2026.