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Academy Sports + Outdoors Announces Executive Appointment

Academy Sports + Outdoors names Matt Pasch Chief People Officer, overseeing talent, HR and communications functions and reporting to the CEO.

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Academy Sports + Outdoors (ASO) has appointed Matthew (Matt) M. Pasch as Executive Vice President and Chief People Officer. He will lead talent strategy, human resources, and communications across Academy's corporate offices, distribution centers, and retail operations, and will report directly to CEO Steve Lawrence.

Pasch previously served as Executive Vice President and Chief Human Resources Officer at Burlington and held multiple senior HR roles there. He succeeds William (Bill) S. Ennis, who recently retired.

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Argus Sep 3 session
+0.18% close to close Open Argus
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News Market Reaction – ASO

On Sep 3, the day this news came out, ASO closed 0.18% above the previous close.

Data tracked by StockTitan Argus for the Sep 3 session.

Key Figures

Announcement date: September 3, 2026
Announcement date
September 3, 2026
Executive appointment

Historical Context

5 past events · Latest: Aug 31
5 events
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  4. Aug 25

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  5. Aug 18

    Store expansion

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    Eleven new stores announced across six states during fiscal third quarter

24h Move is the share-price change in the day after each event; other market factors may also have contributed.

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Matthew M. Pasch joins as Executive Vice President and Chief People Officer

KATY, Texas, Sept. 3, 2026 /PRNewswire/ -- Academy Sports + Outdoors ("Academy") (Nasdaq: ASO), a leading full-line sporting goods and outdoor recreation retailer, today announced the appointment of Matthew (Matt) M. Pasch to the role of Executive Vice President and Chief People Officer. In this position, Mr. Pasch will oversee Academy's talent strategy, human resources, and communications functions supporting the company's corporate, distribution centers, and retail initiatives.

Matthew M. Pasch joins Academy Sports + Outdoors as Executive Vice President and Chief People Officer

Most recently, Mr. Pasch served as Executive Vice President, Chief Human Resources Officer at Burlington. He also held the roles of Senior Vice President of Human Resources, Merchandising, Marketing and Strategy as well as Senior Vice President of Human Resources, Corporate Support, Distribution and Supply Chain in addition to other executive and leadership positions throughout his tenure.

Mr. Pasch will report directly to Steve Lawrence, Chief Executive Officer of the Company, and succeeds William (Bill) S. Ennis who recently retired.

About Academy Sports + Outdoors
Academy is a leading full-line sporting goods and outdoor recreation retailer in the United States. Originally founded in 1938 as a family business in Texas, Academy has grown to more than 300 stores across 21 states and counting. Academy's mission is to provide "Fun for All" and Academy fulfills this mission with a localized merchandising strategy and value proposition that strongly connects with a broad range of consumers. Academy's product assortment focuses on key categories of outdoor, apparel, sports & recreation and footwear through both leading national brands and a portfolio of private label brands. For more information, visit www.academy.com.

Media inquiries:
Meredith Klein, Vice President of Communications
346.826.6615
meredith.klein@academy.com

Investor inquires:
Dan Aldridge, Vice President of Investor Relations
832.739.4102
dan.aldridge@academy.com

Academy Sports + Outdoors

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/academy-sports--outdoors-announces-executive-appointment-302868282.html

SOURCE Academy Sports + Outdoors

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

Who was appointed Chief People Officer at Academy Sports + Outdoors (ASO)?

Academy Sports + Outdoors appointed Matthew (Matt) M. Pasch as Executive Vice President and Chief People Officer. He will oversee talent strategy, human resources, and communications across the company’s corporate, distribution, and retail operations.

What will Matt Pasch oversee in his new role at Academy Sports + Outdoors (ASO)?

As Executive Vice President and Chief People Officer, Matt Pasch will oversee Academy’s talent strategy, human resources, and communications functions supporting the company’s corporate offices, distribution centers, and retail initiatives.

Who does the new Chief People Officer at Academy Sports + Outdoors (ASO) report to?

Matt Pasch will report directly to Steve Lawrence, Chief Executive Officer of Academy Sports + Outdoors. The role places him on the senior leadership team with responsibility for people-related functions across the company.

Who did Matt Pasch succeed as Chief People Officer at Academy Sports + Outdoors (ASO)?

Matt Pasch succeeds William (Bill) S. Ennis, who recently retired. Pasch steps into the Executive Vice President and Chief People Officer role following Ennis’s retirement from the company.

What is Matt Pasch’s previous experience before joining Academy Sports + Outdoors (ASO)?

Before joining Academy, Matt Pasch served as Executive Vice President and Chief Human Resources Officer at Burlington. He also held senior vice president human resources roles covering merchandising, marketing, strategy, corporate support, distribution, and supply chain.

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