Black Rock Coffee Bar Continues Expansion in Colorado with New Colorado Springs Location
Rhea-AI Summary
Black Rock Coffee Bar (BRCB) is expanding in Colorado with a new store in Colorado Springs, located at 3565 Spectrum Air Way, opening May 30, 2026. This is the brand’s 5th Colorado Springs location and 18th in Colorado, reinforcing regional growth.
Opening week features daily drink promotions, including free 16oz drinks on May 30 and buy-one-get-one offers. Guests can earn rewards through the Black Rock Rewards app and enjoy new protein add-ins, Egg Bites, signature beverages, and limited-time summer drinks.
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News Market Reaction – BRCB
In the May 28 session, BRCB gained 1.43%, reflecting a mild positive market reaction.
Data tracked by StockTitan Argus on the day of publication.
Key Figures
Historical Context
| Date | Event | Sentiment | 24h Move | Catalyst |
|---|---|---|---|---|
| May 26 | Investor conferences | Positive | +9.1% | Management announced participation in three June 2026 investor conferences. |
| May 18 | Governance/ownership | Positive | -1.4% | Cynosure transaction fully extinguished founders’ margin loan and shifted equity stakes. |
| May 12 | Q1 2026 earnings | Positive | -30.3% | Q1 2026 results showed strong revenue growth and positive net income with reaffirmed guidance. |
| May 12 | Leadership change | Positive | -30.3% | Company appointed Jon Vingo as Chief Development Officer to drive store expansion. |
| Apr 21 | Earnings call notice | Neutral | -3.0% | Announced schedule and access details for the Q1 2026 earnings conference call. |
24h Move is the share-price change in the day after each event; other market factors may also have contributed.
Recent history shows several positive or neutral announcements followed by mixed to negative price reactions, especially around earnings and leadership changes.
Over the past few months, Black Rock Coffee Bar has combined growth and capital-structure milestones with active investor outreach. On May 12, it reported Q1 2026 revenue of $55.5 million, up 23.7% year over year, with 5.2% same store sales growth and reaffirmed $255–$257 million full-year revenue guidance, yet shares fell 30.26%. Governance and development updates, including appointing a Chief Development Officer targeting 1,000 stores by 2035, also coincided with weakness. More recently, conference participation news on May 26 saw a positive 9.1% reaction, indicating selective support for non-earnings catalysts.
AI-generated analysis. How Rhea-AI works. Not financial advice.
New Location Marks 5th Store in Colorado Springs
Scottsdale, AZ, May 28, 2026 (GLOBE NEWSWIRE) -- Black Rock Coffee Bar, the Oregon-born boutique coffee chain celebrated for its specialty coffees, teas, smoothies, and signature Fuel® energy drinks, is growing its footprint in Colorado with the opening of a new store in Colorado Springs.
The store, located at 3565 Spectrum Air Way, will officially open its doors on Saturday, May 30th. This opening marks Black Rock’s eighteenth Colorado location and reinforces the brand’s steady expansion across the region. Guests can enjoy the following specials during opening week:
- Saturday, 5/30: Free 16oz Drinks
- Sunday, 5/31: Buy One, Get One Free Drinks
- Monday, 6/1:
50% Off Drinks with Food Purchase
- Tuesday, 6/2: Limited Edition Sticker with Purchase (while supplies last)
- Wednesday, 6/3: Free T-Shirt with Purchase (while supplies last)
- Thursday, 6/4:
$2 Off Any Size Drink
“Colorado has been an exciting area of growth for Black Rock, and we’re proud to continue expanding in Colorado Springs,” said Mark Davis, CEO of Black Rock Coffee Bar. “We’re grateful for the support we’ve seen across the state and look forward to further growing in the Colorado Springs community through great drinks and genuine hospitality.”
Guests can also take advantage of the Black Rock Rewards app, where every purchase—whether in-store, online, or through the app—earns “bolts” that can be redeemed for free beverages. Recent menu additions, like Black Rock’s protein-packed Egg Bites, are also included in the program.
Black Rock Coffee Bar is beloved for its handcrafted beverages, including the Caramel Blondie, a sweet and creamy signature blend; the Mexican Mocha, a spicy twist with hints of vanilla, almond, and cinnamon; and the Jackhammer, a vanilla mocha with an extra double shot; as well as its in-house developed Fuel energy drink, customizable with over 20 fruit flavors. These can be enjoyed alongside sweet and savory food items, including the recently launched Egg Bites. For an extra kick of protein, guests can add Black Rock’s new Protein Cold Foam, Protein Boosted Milk or Protein Boost to their drinks.
In addition to Black Rock menu staples, guests can enjoy limited-time summer offerings like the Fudge Brownie Mocha, Blueberry Cobbler Latte, and Juice Box Fuel Energy drink, bringing bold flavors and nostalgic summertime vibes. The brand is also featuring its new Mystery Dirty Pop— a better-for-you soda featuring OLIPOP Dr. Goodwin and a smooth, creamy berry-inspired twist.
For more information, visit https://br.coffee/ and follow @blackrockcoffeebar on Facebook and Instagram, and @blackrockcoffeeofficial on TikTok for updates on new locations, promotions, and seasonal offerings.
About Black Rock Coffee Bar
Black Rock Coffee Bar is a national boutique coffee shop that is known for its premium roasted coffees, teas, smoothies and flavorful Fuel® energy drinks. Founded as a family owned and operated business in Oregon in 2008, Black Rock Coffee Bar has grown to over 180 retail locations in seven states. The Black Rock culture prides itself on not only being a positive force for the communities it serves, but also the team members that fuel their locations day in and day out. An important aspect of their team mission is to recognize those that go above and beyond by displaying the 4G’s of Black Rock - grit, growth, gratitude, and grace. For more information, visit https://br.coffee/.
Attachments
Audrey Arbogast Black Rock Coffee Bar audrey.arbogast@havasred.com