Black Rock Coffee Bar Expands Footprint in Austin with Harker Heights Location
Rhea-AI Summary
Black Rock Coffee Bar (BRCB) is expanding in the Austin metro with a new Harker Heights location at 645 E Knights Way, opening Friday, June 12. This is the brand’s 10th Austin-area store, featuring opening-week drink promotions and rewards via the Black Rock Rewards app.
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News Market Reaction – BRCB
In the Jun 10 session, BRCB gained 3.04%, reflecting a moderate positive market reaction. Argus tracked a peak move of +9.5% during that session. Our momentum scanner triggered 18 alerts that day, indicating notable trading interest and price volatility.
Data tracked by StockTitan Argus on the day of publication.
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Grand Opening on June 12th Marks 10th Location in Austin Metro
Scottsdale, AZ, June 10, 2026 (GLOBE NEWSWIRE) -- Black Rock Coffee Bar, the Oregon-born boutique coffee chain celebrated for its specialty coffees, teas, smoothies, and signature Fuel® energy drinks, is growing its footprint in the Austin area with the opening of a new store in Harker Heights.
The store, located at 645 E Knights Way, Harker Heights, TX 76548, will officially open its doors on Friday, June 12th. This opening marks Black Rock’s tenth Austin location and reinforces the brand’s steady expansion across the region. Guests can enjoy the following specials during opening week:
- Friday, June 12th: Free 16oz Drinks
- Saturday, June 13th: Buy One, Get One Free Drinks
- Sunday, June 14th:
50% Off a Drink w/ Food Purchase
- Monday, June 15th: Limited Edition Sticker with Purchase (while supplies last)
- Tuesday, June 16th: Free T-Shirt with Purchase (while supplies last)
- Wednesday, June 17th:
$2 Off Any Size Drink
“We’re thrilled to continue growing in Austin and to bring the Black Rock experience to even more neighborhoods across the Austin Metro Area,” said Mark Davis, CEO of Black Rock Coffee Bar. “Each new store represents an opportunity to connect with the community and share our passion for great coffee and exceptional service.”
Guests can take advantage of the Black Rock Rewards app, where every purchase—whether in-store, online, or through the app—earns “bolts” that can be redeemed for free beverages. Recent menu additions, like Black Rock’s protein-packed Egg Bites, are also included in the program.
Black Rock Coffee Bar is beloved for its handcrafted beverages, including the Caramel Blondie, a sweet and creamy signature blend; the Mexican Mocha, a spicy twist with hints of vanilla, almond, and cinnamon; and the Jackhammer, a vanilla mocha with an extra double shot; as well as its in-house developed Fuel energy drink, customizable with over 20 fruit flavors. These can be enjoyed alongside sweet and savory food items, including the recently launched Grilled Cheese. For an extra kick of protein, guests can add Black Rock’s new Protein Cold Foam, Protein Boosted Milk or Protein Boost to their drinks.
In addition to Black Rock menu staples, guests can enjoy limited-time summer offerings like the Fudge Brownie Mocha, Blueberry Cobbler Latte, and Juice Box Fuel Energy drink, bringing bold flavors and nostalgic summertime vibes. The brand is also featuring its new Mystery Dirty Pop — a better-for-you soda featuring OLIPOP Dr. Goodwin and a smooth, creamy berry-inspired twist.
For more information, visit https://br.coffee/ and follow @blackrockcoffeebar on Facebook and Instagram, and @blackrockcoffeeofficial on TikTok for updates on new locations, promotions, and seasonal offerings.
About Black Rock Coffee Bar
Black Rock Coffee Bar is a national boutique coffee shop that is known for its premium roasted coffees, teas, smoothies and flavorful Fuel® energy drinks. Founded as a family owned and operated business in Oregon in 2008, Black Rock Coffee Bar has grown to over 190 retail locations in seven states. The Black Rock culture prides itself on not only being a positive force for the communities it serves, but also the team members that fuel their locations day in and day out. An important aspect of their team mission is to recognize those that go above and beyond by displaying the 4G’s of Black Rock - grit, growth, gratitude, and grace. For more information, visit https://br.coffee/.
Attachments
Audrey Arbogast Black Rock Coffee Bar audrey.arbogast@havasred.com