Black Rock Coffee Bar (BRCB) opens a new Beaverton, Oregon store at 3340 SW Cedar Hills Blvd, launching on March 31, 2026. This location is the brand’s 35th Oregon store and features signature beverages, limited-time Desert Springs drinks, and the Black Rock Rewards app.
Opening-day promotions include a collectible sticker with purchase while supplies last; the company highlights handcrafted drinks, Fuel energy options, and loyalty rewards redeemable for free beverages.
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News Market Reaction – BRCB
-9.38%
6 alerts
-9.38%Session close to close
-2.9%Trough in 5 hr 51 min
$631.70MMarket Cap
0.8xRel. Volume
In the Mar 27 session, BRCB declined 9.38%, reflecting a notable negative market reaction.
Argus tracked a trough of -2.9% from its starting point during tracking.
Our momentum scanner triggered 6 alerts that day, indicating moderate trading interest and price volatility.
The stock moved -9.4% in the session following this news. The decline reflects a divergence between ...
Analysis
The stock moved -9.4% in the session following this news. The decline reflects a divergence between fundamentally positive operating news and current trading behavior. The Beaverton opening lifts Oregon to 35 stores, consistent with prior expansion updates that saw muted or mixed moves, while stronger gains previously followed earnings and a J.P. Morgan forum appearance with reactions of +9.59%. Recent 13D, 13G, Form 4, and 8-K filings detailing shifts in ownership and centralized voting control could remain part of the broader backdrop investors monitor.
Key Figures
Oregon store count:35 storesFuel flavors:over 20 fruit flavorsQ4 2025 revenue:$53.6M+5 more
8 metrics
Oregon store count35 storesNew Beaverton location marks 35th store in Oregon
Fuel flavorsover 20 fruit flavorsCustomization options for Fuel energy drink
Strong Q4 and full-year 2025 growth, margin gains, and 2026 guidance.
24h Move is the share-price change in the day after each event; other market factors may also have contributed.
Pattern Detected
Recent store-opening news has produced small mixed reactions, while the earnings release and a conference appearance saw stronger positive moves.
Recent Company History
Over the last month, Black Rock Coffee Bar has repeatedly highlighted footprint expansion and investor engagement. On Mar 3, strong Q4 and full-year 2025 results with revenue of $53.6M for Q4 and $200.3M for the year coincided with a +9.59% move. A J.P. Morgan forum appearance on Mar 11 (announced Mar 4) also saw a +9.59% reaction. By contrast, multiple store-opening announcements in Denver, Dallas, and Phoenix around Mar 19–25 produced modest, mixed price responses between -0.61% and +1.09%.
Key Terms
schedule 13g/a, schedule 13g, schedule 13d/a, form 4, +4 more
8 terms
schedule 13g/aregulatory
"Amendment No. 1 to a Schedule 13G filed by The Vanguard Group"
A Schedule 13G/A is an amended public filing with the U.S. securities regulator that updates a previous Schedule 13G, disclosing when an individual or group holds a substantial (typically over 5%) stake in a company and is claiming a passive, non‑controlling intent. Investors monitor these updates because rising or falling holdings can signal changing confidence, potential future moves, or shifts in voting power — like watching a public ledger where large shareholders quietly adjust their positions.
schedule 13gregulatory
"Black Rock Coffee Bar, Inc. disclosure: Brandon J. Olson reports beneficial ownership"
A Schedule 13G is a formal document that investors file with the government when they acquire a large ownership stake in a company, usually for investment purposes rather than control. It helps keep the public informed about who owns significant parts of a company's shares, which can influence how the company is managed and how investors make decisions. Filing this schedule is important for transparency and understanding the ownership landscape of publicly traded companies.
schedule 13d/aregulatory
"received an updated Schedule 13D/A reflecting significant changes in large shareholder positions"
A Schedule 13D/A is an amended disclosure filed with regulators by an investor who already reported owning more than 5% of a company’s shares and needs to update their original filing. Think of it as a public status update that tells markets whether the investor’s ownership, plans, or source of funds have changed; such updates matter because they can signal a push for control, major strategic moves, or increased pressure on management, which can affect stock prices.
form 4regulatory
"[Form 4] Black Rock Coffee Bar, Inc. Insider Trading Activity"
Form 4 is a official document that company insiders, such as executives or major shareholders, file with regulators whenever they buy or sell company shares. It provides transparency about how those with inside knowledge are trading, helping investors see if insiders are confident in the company's prospects or may be selling for personal reasons. This information can influence investor decisions by revealing insiders' perspectives on the company's value.
"[8-K] Black Rock Coffee Bar, Inc. Reports Material Event"
An 8-K is a public report companies must file with the U.S. Securities and Exchange Commission to disclose major events or changes that shareholders should know about, such as leadership changes, mergers, financial surprises, or legal developments. It matters to investors because it acts like a breaking-news alert for a company’s health and prospects—providing timely facts that can affect stock value and investment decisions.
"reports beneficial ownership of 4,320,385 shares of Class A Common Stock"
Beneficial ownership means the person or entity that actually enjoys the benefits of owning shares or other assets — such as receiving dividends, voting rights, or price gains — even if the legal title is held in another name. For investors it matters because knowing who truly controls and profits from a company reveals who can influence decisions, exposes potential conflicts of interest or hidden concentration of power, and affects transparency and risk in the stock.
"representing 19.8% of the class. The filing states this figure reflects conversion"
Class A common stock is a category of a company’s shares that carries a specific set of ownership rights—most commonly defined voting power and claims on dividends—set out in the company’s charter. For investors it matters because the class determines how much influence you have over corporate decisions, the share’s likely dividend and trading behavior, and how it compares in value to other share classes, like choosing a particular seat with different privileges at the company’s decision-making table.
irrevocable proxyregulatory
"entered into an irrevocable proxy with four 2021 trusts that hold Class C common shares"
An irrevocable proxy is a legal authorization in which a shareholder gives another person or entity the permanent right to vote their shares and cannot later take that voting permission back. It matters to investors because it locks who controls voting power on key issues—like board elections, mergers, or major policy changes—so it can change corporate control and influence the value or direction of an investment much like handing someone an unchangeable voting card.
Scottsdale, AZ, March 27, 2026 (GLOBE NEWSWIRE) -- Black Rock Coffee Bar, the Oregon-born boutique coffee company known for its specialty coffees, teas, smoothies, and popular Fuel® energy drinks, is growing its footprint in Beaverton with a brand-new location.
Located at 3340 SW Cedar Hills Blvd, the new store will officially open on Tuesday, March 31. Guests are invited to celebrate opening day with an exclusive Black Rock sticker, available with purchase while supplies last. This opening represents the brand’s 35th Oregon location, continuing to deepen its presence in the state where it was founded.
“Oregon has always been a key part of Black Rock’s story, and we’re proud to continue growing in the state where it all began,” said Mark Davis, CEO of Black Rock Coffee Bar. “Each new location allows us to further connect with local communities, and we’re excited to bring our signature drinks and genuine hospitality to a new Beaverton location.”
Black Rock Coffee Bar is beloved for its handcrafted beverages, including the Caramel Blondie, a sweet and creamy signature blend; the Mexican Mocha, a spicy twist with hints of vanilla, almond, and cinnamon; and the Jackhammer, a vanilla mocha with an extra double shot; as well as its in-house developed Fuel energy drink, customizable with over 20 fruit flavors. These can be enjoyed alongside sweet and savory food items, including their protein-packed Egg Bites.
In addition to Black Rock menu staples, guests can enjoy limited-time Desert Springs offerings like the Orange Blossom Mocha, Prickly Pear Fuel Energy, and Agave Lime Sonoran Latte. Available hot, iced, or blended, these drinks are crafted to highlight bright, refreshing desert-inspired flavors. The brand also recently debuted the Coco Lime Dirty Pop – a bright, indulgent blend of coconut, lime, OLIPOP Dr. Goodwin, and sweet cream.
Guests can also take advantage of the Black Rock Rewards app, where every purchase—whether in-store, online, or through the app—earns “bolts” that can be redeemed for free beverages. At the heart of the experience is Black Rock’s team of skilled baristas, committed to fast, friendly service and carrying out the company’s mission: to be a positive force in every community it serves.
About Black Rock Coffee Bar
Black Rock Coffee Bar is a national boutique coffee shop that is known for its premium roasted coffees, teas, smoothies and flavorful Fuel® energy drinks. Founded as a family owned and operated business in Oregon in 2008, Black Rock Coffee Bar has grown to over 180 retail locations in seven states. The Black Rock culture prides itself on not only being a positive force for the communities it serves, but also the team members that fuel their locations day in and day out. An important aspect of their team mission is to recognize those that go above and beyond by displaying the 4G’s of Black Rock - grit, growth, gratitude, and grace. For more information, visit https://br.coffee/.
Audrey Arbogast
Black Rock Coffee Bar
audrey.arbogast@havasred.com
FAQ
When will Black Rock Coffee Bar (BRCB) open the new Beaverton store?
The Beaverton store opens on March 31, 2026, with an opening-day collectible sticker promotion. According to Black Rock Coffee Bar, the location at 3340 SW Cedar Hills Blvd marks the brand’s 35th Oregon store and will offer full menu and rewards enrollment.
What menu items and limited-time drinks will BRCB offer at the new Beaverton location?
The new store serves signature beverages like Caramel Blondie, Mexican Mocha, Jackhammer, and Fuel energy drinks. According to Black Rock Coffee Bar, Desert Springs limited-time items include Orange Blossom Mocha, Prickly Pear Fuel Energy, and Agave Lime Sonoran Latte.
How does the Black Rock Rewards app work for customers at the Beaverton BRCB?
Black Rock Rewards awards "bolts" on every purchase that can be redeemed for free beverages. According to Black Rock Coffee Bar, bolts are earned in-store, online, or via the app and apply to purchases at the new Beaverton location.
Does the Beaverton opening expand Black Rock Coffee Bar's presence in Oregon significantly?
Yes, the Beaverton store increases the brand’s Oregon footprint to 35 locations, reinforcing local presence. According to Black Rock Coffee Bar, this expansion continues growth in the state where the company was founded and supports community engagement.
Will the new BRCB Beaverton location offer Fuel energy drink customization?
Yes; Fuel energy drinks remain customizable with over 20 fruit flavors at the Beaverton store. According to Black Rock Coffee Bar, guests can personalize Fuel drinks and enjoy other handcrafted beverage options and food items like Egg Bites.
What on-site experience can guests expect at Black Rock Coffee Bar (BRCB) Beaverton?
Guests can expect fast, friendly service from skilled baristas and a full menu of handcrafted drinks and food. According to Black Rock Coffee Bar, the Beaverton location emphasizes hospitality and community-focused service alongside loyalty rewards.
