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Digital Brands Group Inc Stock Price, News & Analysis

DBGI Nasdaq

Welcome to our dedicated page for Digital Brands Group news (Ticker: DBGI), a resource for investors and traders seeking the latest updates and insights on Digital Brands Group stock.

Digital Brands Group Inc (DBGI) operates at the forefront of digital brand management and e-commerce innovation. This page serves as the definitive resource for all official company announcements, financial updates, and strategic developments.

Investors and industry observers will find a comprehensive collection of press releases, earnings reports, and partnership announcements detailing DBGI's progress in digital transformation. The curated content enables stakeholders to track the company's initiatives in brand monetization and online retail strategies.

Regular updates include information on corporate milestones, operational enhancements, and market positioning within the digital commerce sector. All materials are sourced directly from official company communications to ensure accuracy and timeliness.

Bookmark this page for streamlined access to DBGI's evolving narrative in digital brand management. Check back frequently to stay informed about developments shaping the future of online retail innovation.

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Digital Brands Group (NASDAQ:DBGI) announced it was added to the S&P Total Market Index (TMI), effective December 21, 2025. The S&P TMI is a broad U.S. equity benchmark that includes major companies with float-adjusted market capitalization data. Digital Brands Group said inclusion reflects its qualification under S&P eligibility methodology and described the listing as a key milestone in the company's continued growth and visibility in U.S. capital markets.

CEO Hil Davis commented that inclusion is an important validation of the company’s progress and market visibility.

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Digital Brands Group (NASDAQ:DBGI) announced progress building an AI-driven technology suite to protect, support, and grow consumer brands in global eCommerce. The company is integrating third-party tools starting with SECUR3D, whose AssetSafe™ platform uses AI to detect and address unauthorized use of brand assets, counterfeits, and trademark misuse across marketplaces and social channels. Digital Brands Group plans to add more AI and data-centric solutions to deploy across its portfolio and with select external brand partners to strengthen digital trust and IP protection.

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Digital Brands Group (NASDAQ:DBGI) announced its first AVO clothing activation at the University of Mississippi on Dec 20, 2025 for the home playoff game (Tulane vs. Ole Miss).

The Ole Miss playoff capsule launched online on https://shopavo.la on Dec 17, 2025 and includes a 25% off code HottyToddy valid through the college playoffs. AVO plans additional capsule releases in January, February, and March 2026 featuring Ole Miss colors. Every purchase contributes to The Grove Collective’s NIL fund supporting female student athletes. CEO Hil Davis highlighted ongoing month‑over‑month revenue growth and reiterated DBGI’s strategic push into the NIL college apparel sector within the global licensed sports merchandise market estimated at $36.4B (2024) and projected to reach $49.0B by 2030.

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Digital Brands Group (NASDAQ:DBGI) announced on December 16, 2025 a partnership with Herschel Supply Co. to deploy SECUR3D’s AssetSafe™ AI-driven platform for brand protection. The platform is designed to identify, monitor, and address unauthorized use of Herschel brand assets across online marketplaces, social platforms, and digital channels.

The initiative aims to detect counterfeit goods, protect trademarks and product designs, and reinforce consumer trust across Herschel’s global eCommerce presence. The company said the collaboration is the first of multiple expected large consumer-brand partnerships as it expands its AI-powered brand protection ecosystem.

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Digital Brands Group (NASDAQ:DBGI) on December 16, 2025 announced a partnership with Herschel Supply Co. to deploy SECUR3D’s AssetSafe™ platform for AI-powered brand protection.

The AssetSafe solution is described as an AI-driven system to identify, monitor, and address unauthorized use of brand assets across online marketplaces, social platforms, and digital channels to detect counterfeit goods, protect trademarks and product designs, and reinforce consumer trust in Herschel’s global eCommerce presence.

Digital Brands Group said the collaboration is part of a broader strategy to build technology-enabled solutions and expand an ecosystem of brands using AI tools to combat counterfeiting and digital IP misuse at scale.

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Digital Brands Group (NASDAQ:DBGI) entered an exclusive three-year private label manufacturing agreement with The Grove Collective, the University of Mississippi's official NIL program.

The first capsule, a playoff collection, launches online on December 19, 2025 with a game-day activation at Ole Miss on December 20, 2025. Additional monthly capsule drops are scheduled for January, February and March 2026, featuring Ole Miss Powder Blue and Rebel Red.

Each purchase will contribute to The Grove Collective's NIL fund supporting female student-athletes, and the partners emphasize a direct-to-consumer collegiate apparel strategy and targeted NIL opportunities for female athletes.

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Digital Brands Group (NASDAQ:DBGI) announced a partnership with Aha (formerly HeadAI) to integrate Aha’s AI-driven influencer marketing platform across Digital Brands Group’s lifestyle brands, campus programs, and commerce initiatives.

The collaboration leverages Aha’s global network of more than 50 million creators and automates influencer campaign lifecycle tasks—creator matching, negotiation, publishing, and performance analytics—to enable faster content cycles, targeted creator campaigns, and measurable performance for retail, collegiate partnerships, ambassador programs, and community initiatives.

The company said the deal supports its technology roadmap, data intelligence, digital IP protection, and AI-enabled engagement tools to strengthen digital capabilities and scale across consumer and campus channels.

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Digital Brands Group (NASDAQ: DBGI) announced that AVO Clothing’s custom Crimson Out tee will be distributed in the Alabama student section during the Alabama vs Clemson game on December 3, 2025. Model and University of Alabama graduate Sydney Thomas will appear at an AVO pop-up on the Coleman Coliseum concourse from 5:00 PM–6:00 PM before the game for a meet-and-greet and apparel signings.

The partnership is AVO’s first with the Alabama Crimson Tide. Yea Alabama will earn a 20% royalty on AVO x Yea Alabama apparel sales, and AVO and Yea Alabama said they plan NIL opportunities focused on female student-athletes.

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Digital Brands Group (NASDAQ: DBGI) reported third quarter 2025 results for the period ended September 30, 2025.

Key metrics: Q3 net revenues $1.65M vs $2.44M year-ago; gross profit $0.71M and gross margin 42.7% vs 46.0% a year ago; net loss $3.45M (loss per diluted share $1.18). The company cited softer legacy wholesale revenue offset by rapid growth in its AVO collegiate business and higher Spring 2026 wholesale bookings.

Balance sheet and cash: cash & equivalents $12.41M at Sept 30, 2025 (vs $289k at 12/31/2024) driven by financings including Series D proceeds, warrants and prefunded warrants. The company will discuss its AVO collegiate strategy on a State of the Union call in early January 2026.

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Digital Brands Group (NASDAQ:DBGI) announced a partnership with SECUR3D on November 14, 2025 to expand its suite of eCommerce technology tools focused on brand and intellectual property protection.

SECUR3D provides an AI‑powered end‑to‑end protection system, including its flagship product AssetSafe, which creates unique digital fingerprints to detect theft, infringement and unauthorized listings before they go live across major platforms and marketplaces.

The collaboration aims to strengthen brand authenticity, reduce counterfeit exposure, and scale automated IP enforcement for universities and retail brands while supporting DBG’s strategy to protect and grow eCommerce brands.

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FAQ

What is the current stock price of Digital Brands Group (DBGI)?

The current stock price of Digital Brands Group (DBGI) is $16.96 as of January 9, 2026.

What is the market cap of Digital Brands Group (DBGI)?

The market cap of Digital Brands Group (DBGI) is approximately 140.3M.
Digital Brands Group Inc

Nasdaq:DBGI

DBGI Rankings

DBGI Stock Data

140.27M
8.18M
0.1%
1.31%
Apparel Retail
Retail-apparel & Accessory Stores
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United States
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