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Fluent, Inc. Stock Price, News & Analysis

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Welcome to our dedicated page for Fluent news (Ticker: FLNT), a resource for investors and traders seeking the latest updates and insights on Fluent stock.

Fluent, Inc. (NASDAQ: FLNT) is a commerce media solutions provider in the data processing and digital marketing space. News about Fluent often centers on its efforts to connect top-tier brands with highly engaged consumers using exclusive ad inventory, first-party data, and proprietary machine learning. The company’s updates provide insight into how it is evolving its performance marketing and commerce media businesses.

Investors and industry observers following FLNT news can expect coverage of financial results, including quarterly earnings releases where Fluent discusses the performance of its Commerce Media Solutions segment and its shift in revenue mix. Press releases also highlight new or expanded partnerships with media and retail organizations, such as agreements that support post-purchase monetization and personalized offers at key points in the customer journey.

Fluent’s news flow additionally includes announcements related to data intelligence initiatives, such as its partnership with Databricks to support privacy-first data collaboration and real-time audience modeling. Capital markets activities, including private placements of securities and new credit facilities, are also disclosed through company news and associated SEC filings.

This FLNT news page aggregates these types of developments so readers can review Fluent’s latest earnings announcements, strategic partnerships, financing transactions, and data platform initiatives in one place. For those tracking the company’s progress in commerce media and performance marketing, the news feed offers a concise view of how Fluent describes its strategy, risk considerations, and operational priorities over time.

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Fluent (NASDAQ: FLNT) reported Q2 2025 financial results, highlighting significant growth in its Commerce Media Solutions business. Revenue reached $44.7 million in Q2, with Commerce Media Solutions revenue growing 121% year-over-year to $16.1 million, now representing 36% of consolidated revenue.

The company's strategic pivot shows momentum with Commerce Media Solutions' annual revenue run rate exceeding $80 million, reflecting a 23% quarter-over-quarter increase. However, Q2 net loss was $7.2 million, or $0.30 per share. The company secured $10.3 million in new funding post-quarter and expects adjusted EBITDA profitability in Q4 2025, along with double-digit revenue growth and full-year adjusted EBITDA profitability in 2026.

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Fluent (NASDAQ: FLNT) has announced a $10.3 million private placement of securities, involving the issuance of 5,871,427 shares of common stock at $1.75 per share with accompanying warrants. The warrants have an exercise price of $2.21 per share and a five-year expiration term.

The offering includes participation from both institutional investors and company insiders, with The Benchmark Company acting as the sole placement agent. If all warrants are fully exercised, the company could receive additional proceeds of approximately $13.0 million. The funds will be used for working capital and general corporate purposes.

CEO Don Patrick highlighted the company's triple-digit growth in their Commerce Media Solutions business as a key driver of their transformation, serving an expanding roster of world-class brands.

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Fluent (NASDAQ: FLNT) has expanded its partnership with Authentic Brands Group, a leading sports, lifestyle, and entertainment brand owner whose portfolio generates over $32 billion in global annual retail sales. The partnership will integrate Fluent's post-purchase ad technology across multiple iconic brands including Reebok, Vince Camuto, Volcom, and Champion.

Building on successful campaigns with Eddie Bauer, Nautica, Lucky Brand, and Aéropostale, this broader agreement aims to add millions of annual transactions to Fluent's commerce media partner network. The partnership enables Authentic's retail partners to deliver personalized, non-endemic offers at checkout, creating new revenue streams while maintaining customer experience.

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Fluent (NASDAQ:FLNT) has scheduled its second quarter 2025 financial results announcement for August 19, 2025, after U.S. market close. The company will host a conference call at 4:30 PM ET on the same day to discuss the results.

Investors can access the conference call through phone registration or audio registration. The presentation will be simultaneously webcast on Fluent's Investor Relations webpage, with participants advised to log in 15 minutes early. A recorded replay will be available for one year following the call.

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Fluent, Inc. (NASDAQ: FLNT), a commerce media company, announced its participation in the 45th Annual Canaccord Genuity Growth Conference on August 13, 2025, at the InterContinental Boston.

CEO Don Patrick will engage in a fireside chat at 12:00 PM ET and will be available for one-on-one meetings throughout the day. The presentation will be accessible via live webcast, with a replay available after the event.

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Fluent Inc. (NASDAQ: FLNT) has announced the formation of its first-ever Board of Advisors to accelerate its Commerce Media Solutions growth. The board comprises five distinguished industry veterans: Drew Cashmore (former Walmart Connect executive), Charlie Cole (digital transformation expert and former Global Chief eCommerce Officer at Samsonite), Shawna Hausman (ecommerce executive), Jennifer Olsen (former CMO of Caleres), and Brian Wong (Founding Partner at Ascii Ventures). This strategic initiative follows Fluent's strong performance, with triple-digit year-over-year revenue growth reported in unaudited Q4 results. The advisors will partner with Fluent's executive team to enhance strategic decision-making, strengthen brand partnerships, guide product development, and identify new revenue opportunities in the commerce media landscape.
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Fluent (NASDAQ: FLNT) reported Q1 2025 financial results, highlighting its strategic pivot towards Commerce Media Solutions. Total revenue was $55.2M, down 16% YoY, while Commerce Media Solutions revenue grew 99% to $12.7M, representing 23% of consolidated revenue. The company reported a net loss of $8.3M ($0.39 per share). The Owned and Operated segment saw a 30% decline to $31.1M due to reduced media supply. Post-Q1, Fluent announced a strategic partnership with Rebuy Engine to launch Rebuy Ads for Shopify merchants. The company expects Commerce Media Solutions' growth to continue through 2025, with improvements in net loss and positive adjusted EBITDA projected for the second half of 2025.

Commerce Media Solutions achieved a gross profit margin of 22% and maintains an annual revenue run rate exceeding $65M, showing an 8% quarter-over-quarter increase.

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Fluent Inc (NASDAQ: FLNT) has scheduled its First Quarter 2025 earnings release for May 15, 2025, after U.S. market close. The company will host a conference call at 4:30 PM ET on the same day to discuss the results.

Participants can access the call by registering online, and a simultaneous webcast with slide presentation will be available on Fluent's Investor Relations webpage. Attendees are advised to log in 15 minutes early for any necessary downloads. A recorded replay of the webcast will remain accessible for one year on the company's Investor Relations page.

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Fluent Inc. (NASDAQ: FLNT) and Rebuy Engine have announced a strategic partnership to launch Rebuy Ads powered by Fluent, a new post-purchase advertising solution for Shopify merchants. The partnership combines Fluent's AI-powered advertiser marketplace with Rebuy's deep Shopify integration, serving over 12,000 active merchants who generate more than $1 billion in annual revenue.

The unique revenue-positive offering pays merchants for adoption instead of charging them, monetizing the thank-you page while providing Fluent access to new audiences through Rebuy's merchant network. This risk-free opportunity aims to drive rapid adoption within the Rebuy Engine merchant community and Shopify platform.

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Fluent Inc (NASDAQ: FLNT) has announced an enhanced version of its Fluent Identity Graph, strengthening its commerce media solutions through a strategic partnership with Experian. The upgrade combines Fluent's 200M+ first-party profiles with Experian's online and offline identity data to improve targeting accuracy and ad relevance.

The enhanced system leverages 14 years of customer acquisition experience and uses advanced AI algorithms to optimize post-purchase offers based on behavior, purchase intent, and conversion signals. The partnership aims to provide a more comprehensive, privacy-safe view of consumer digital identities across channels and devices, leading to improved return on ad spend for media partners and advertisers.

This development represents part of Fluent's broader investment in AI-powered innovation, focusing on enhancing monetization across the customer journey and driving long-term growth in the commerce media category.

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FAQ

What is the current stock price of Fluent (FLNT)?

The current stock price of Fluent (FLNT) is $3.24 as of February 25, 2026.

What is the market cap of Fluent (FLNT)?

The market cap of Fluent (FLNT) is approximately 101.1M.

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101.06M
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