Lucky Charms and Trix Bring Bold Flavors to the Breakfast Table Through New Cereals Made with Colors from Natural Sources

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Key Terms

gluten‑free medical

Gluten-free describes foods and products formulated or certified to contain no, or only trace amounts of, gluten proteins found in wheat, barley and rye; it is intended for people with celiac disease, gluten sensitivity or those choosing to avoid gluten. For investors, the label signals a distinct consumer segment, potential for higher prices or volume growth, and different supply-chain, testing and labeling risks—similar to a “nut-free” label that changes sourcing and liability considerations.

certified colors technical

Certified colors are color additives that a government agency has tested and approved for use in products such as food, drugs, cosmetics or medical devices; they indicate the pigment meets safety and purity standards. For investors, certified colors affect whether products can be sold in regulated markets, influence reformulation or labeling costs, and carry compliance risk similar to a safety stamp on a product—if approval is withdrawn or restricted it can impact sales and margins.

03/26/2026 - 09:00 AM

General Mills introduces Lucky Charms Unicorn Cotton Candy and Tropical Trix featuring Disney’s Moana cereals, available nationwide this summer

MINNEAPOLIS--(BUSINESS WIRE)-- Lucky Charms and Trix are adding more fun and imagination to the cereal aisle with two new cereals made with colors from natural sources. This summer, fans can enjoy Lucky Charms Unicorn Cotton Candy cereal, featuring three new unicorn marshmallows, and Tropical Trix featuring Disney’s Moana cereal, a special collaboration inspired by the fan-favorite film.

Lucky Charms Unicorn Cotton Candy and Tropical Trix featuring Disney’s Moana cereals add a playful twist to morning routines

Together, the new cereals offer an exciting adventure as part of your morning routine — whether you’re itching to travel to the land of imagination or indulge in an island-inspired experience.

Lucky Charms Unicorn Cotton Candy Cereal — A Whimsical New Spin on a Classic Favorite
Celebrate with a cotton candy–flavored cereal complete with three enchanting unicorn-shaped marshmallows. Made with colors from natural sources, this gluten‑free cereal delivers 19g of whole grain plus essential vitamins and minerals, bringing a little more wonder to breakfast and beyond.

Tropical Trix featuring Disney’s Moana Cereal — A Flavor Journey Inspired by Family-Favorite “Moana”
In partnership with Disney, Tropical Trix featuring Disney’s Moana cereal transports fans straight to the Hawaiian Islands with a refreshing, fruit-forward tropical flavor. Each bowl — made with colors from natural sources — provides key vitamins, minerals and calcium, making it perfect for breakfast, snacking or anytime enjoyment.

“Whether it’s discovering new ways to make the magic of Lucky Charms even more enchanting or bringing on-screen experiences to our cereal bowls, we’re always looking for ways to make breakfast-time moments more memorable,” said Megan Brooks, Business Unit Director of Family Favorites Cereals at General Mills. “These cereals showcase the kind of creativity fans love, while also reflecting the progress we’re making to remove certified colors from our cereal portfolio.”

General Mills remains on track with its commitment to remove certified colors from its U.S. cereal portfolio by summer 2026 and from its full U.S. retail portfolio by the end of 2027. These new offerings reflect that ongoing progress while delivering bold, exciting flavors consumers love.

Lucky Charms Unicorn Cotton Candy and Tropical Trix featuring Disney’s Moana cereals will be available at retailers nationwide starting this summer.

About General Mills

General Mills makes food the world loves. The company is guided by its Accelerate strategy to boldly build its brands, relentlessly innovate, unleash its scale and stand for good. Its portfolio of beloved brands includes household names like Cheerios, Nature Valley, Blue Buffalo, Häagen-Dazs, Old El Paso, Pillsbury, Betty Crocker, Totino’s, Annie’s, Wanchai Ferry and more. General Mills generated fiscal 2025 net sales of U.S. $19 billion. In addition, the company’s share of non-consolidated joint venture net sales totaled U.S. $1 billion. For more information, visit www.generalmills.com.