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Gopro Inc Stock Price, News & Analysis

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Welcome to our dedicated page for Gopro news (Ticker: GPRO), a resource for investors and traders seeking the latest updates and insights on Gopro stock.

GoPro, Inc. (NASDAQ: GPRO) regularly issues news and press releases that highlight its role in photographic equipment manufacturing, content creation, and subscription services. This news feed focuses on developments that show how GoPro helps the world capture and share itself in immersive and exciting ways, from new camera launches to AI‑driven software and cloud initiatives.

Recent announcements describe GoPro’s expanding hardware lineup, including the MAX2 360 camera with True 8K video resolution, the LIT HERO ultra‑compact lifestyle camera, and the Fluid Pro AI multi‑camera gimbal designed for GoPro cameras, smartphones, and compact point‑and‑shoot cameras. GoPro also publishes updates on its 360‑specific accessories, such as MAX2 lens kits, extension poles, mounts, power solutions, and protective gear that support immersive capture in demanding environments.

GoPro’s news also covers software and cloud enhancements, including new 360 editing tools in the Quik mobile app, advanced features in the GoPro Player desktop app, and plugins like GoPro ReFrame for DaVinci Resolve. The company reports on AI‑related initiatives such as AI‑powered subject tracking, 360 footage classification, and its AI Training program, which allows subscribers to license cloud‑stored video content for third‑party AI model training.

Investors and creators will find updates on financial results, credit and warrant agreements, and direct equity investments disclosed through earnings releases and 8‑K filings. GoPro also shares recognition such as Technology & Engineering Emmy Awards for its 360 technology and inclusion in Newsweek’s World’s Most Trustworthy Companies list. Bookmark this page for an organized view of GoPro’s product announcements, financial disclosures, partnerships, and creator‑focused programs.

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GoPro (NASDAQ: GPRO) has announced significant changes to its Board of Directors. The company has appointed Mick Lopez, an experienced financial executive, as an immediate addition to the board. Lopez brings extensive experience from his roles at Vista Outdoors, L3 Harris, IBM, and Cisco Systems, and currently serves on Zeekr Technologies' board.

Additionally, GoPro has nominated two new candidates for board election at the June 3, 2025 stockholder meeting: Mike Dennison, CEO of Fox Factory Holding Corp., who manages ~$1.4B in global operations across 29 locations, and Emily Culp, Chief Strategy & Brand Officer at BodyHealth.com, who successfully scaled company revenues to over $100M.

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GoPro (NASDAQ: GPRO) announces the international shipping of its new Anamorphic Lens Mod for HERO13 Black, priced at $129.99 MSRP. The lens mod delivers cinematic 21:9 aspect ratio and ultra-wide field of view, targeting professional cinematographers and creators.

The product features in-camera 'de-squeezing' capability and is waterproof. It's part of the new HB-Series Lens Collection, which includes Ultra Wide Lens Mod ($99.99), Macro Lens Mod ($129.99), and ND Filter 4-Pack ($69.99). The complete collection is available for $349.99.

GoPro will launch a bundle combining HERO13 Black with the HB-Series Lens Collection for $699.99 in Q2. All products are currently available individually on GoPro.com and international retailers.

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GoPro (NASDAQ: GPRO) has unveiled a edition Polar White variant of its flagship HERO13 Black camera, priced at $399.99. The new colorway maintains all premium features of the original model, including 5.3K60 video capability, HyperSmooth 6.0 stabilization, and compatibility with the new HB-Series Lenses.

The camera supports various interchangeable lenses: Ultra Wide Lens Mod ($99.99), Macro Lens Mod ($129.99), ND Filter 4-Pack ($69.99), and Anamorphic Lens Mod ($129.99). Users can enhance their experience with GoPro Premium subscription at $24.99 for the first year ($49.99/year after) or Premium+ at $99.99/year, offering cloud uploads, automatic highlight videos, accessory discounts, and camera replacement benefits.

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GoPro (NASDAQ: GPRO) has announced the selection of five young athletes through its 'Grom Quest' talent search program, chosen from over 4,000 video submissions. The program, open to athletes aged 17 and younger worldwide, requires participants to submit their best performance clips captured on GoPro cameras.

The selected athletes, ranging from 9 to 16 years old, include:

  • Truly Adams (14) - Karting champion with National Cup wins
  • Weston Lukens (10) - MTB rider with 24+ wins
  • Carter Durlacher (16) - #2 ranked IFSA Jr National Tour skier
  • Iyla Edwards (15) - RMSHA Series Points Champion in snowmobile
  • Max Cristea (13) - Karting prodigy with 16 wins

Winners will receive GoPro equipment, mentorship opportunities with pro athletes, and brand exposure through GoPro's social channels. The Grom Quest Challenge continues to accept submissions through the GoPro Quik App or GoPro.com/Awards.

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GoPro (NASDAQ: GPRO) has announced its participation in the upcoming Morgan Stanley Technology, Media & Telecom Conference. The presentation will feature Founder and CEO Nicholas Woodman along with CFO and COO Brian McGee.

The event is scheduled for March 5, 2025, at 8:30 am PT and will take place at the Palace Hotel in San Francisco, CA. Investors and interested parties can access the presentation through a live webcast, which will also be available for replay on GoPro's investor relations website under the 'Events & Presentations' section at investor.gopro.com.

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GoPro (NASDAQ: GPRO) has been named the official camera partner for the 2025 Freeride World Tour, continuing their 12-year partnership with the premier ski and snowboard freeriding competition. The first three rounds have already generated over 60 million video views across all platforms.

More than 50 athletes will use helmet-mounted HERO13 Black cameras during the tour, which runs from January 17 to March 30, 2025, spanning six events across North America and Europe. The coverage features GoPro's premium HB-Series Ultra Wide Lens Mod, offering a 177° field of view—36% wider and 48% taller than standard lens shots—with 4K60 video resolution and enhanced HyperSmooth stabilization.

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GoPro (NASDAQ: GPRO) announced a comprehensive update to its 360 product lineup, featuring a refreshed MAX 360 camera at $349.99 MSRP. The camera now includes a MAX Enduro Battery and upgraded mounting system compatible with standard ¼-20 tripod mounts.

The company also unveiled a revamped 360 mobile editing experience in its Quik App, introducing new features including AI-Powered Object Tracking, Keyframing, CameraFx for dynamic movements, Automatic Transitions, Single Clip Edits, and a new Frame Grab Tool. GoPro Premium and Premium+ subscribers receive unlimited cloud storage with cloud-based 360 footage editing capabilities.

Additionally, GoPro launched a new Reframe plugin for Adobe Premier Pro and After Effects, enabling desktop editors to adjust various parameters for both 360 and 2D media.

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GoPro (NASDAQ: GPRO) has announced a new distribution partnership with Kimpex Powersports in Canada, expanding its reach to over 2,300 dealers across the country. The agreement allows Kimpex to distribute GoPro's full range of cameras and accessories through its extensive powersports sales network.

The partnership covers various retail outlets, including on-road and off-road powersports, ATV/UTV, marine, and snowmobile specialty shops. Kimpex will provide select dealers with new GoPro product displays and offer training and support for end customers. This collaboration aims to enhance product availability and brand presence across Canada's powersports dealer network.

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GoPro (NASDAQ: GPRO) has released its financial results for Q4 and full-year 2024. The company reported annual revenue of $801 million and fourth quarter revenue of $201 million. A notable highlight was the company's Subscription and Service Revenue, which reached $107 million, representing a 10% increase year-over-year.

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GoPro (NASDAQ: GPRO) announced that its diversified supply chain strategy effectively minimizes the impact of U.S. tariffs on its operations. The company has proactively relocated its U.S.-bound camera production outside of China, resulting in no material effects on U.S. consumer pricing or gross margins from recent tariff announcements.

CFO and COO Brian McGee emphasized the company's ongoing efforts to optimize its supply chain for improved product delivery at lower costs. The company also announced it will release its Q4 and full-year 2024 financial results on February 6, 2025, followed by a conference call and webcast at 2:00 p.m. Pacific Time.

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FAQ

What is the current stock price of Gopro (GPRO)?

The current stock price of Gopro (GPRO) is $0.7677 as of April 10, 2026.

What is the market cap of Gopro (GPRO)?

The market cap of Gopro (GPRO) is approximately 121.5M.