Happy Belly Food Group's Smash Burger Brand Rosie's Burgers Announces the Opening of Its Newest Location in Calgary, Alberta
Happy Belly Food Group (OTCQB: HBFGF) announced the opening of its newest Rosie's Burgers location in Calgary's Bridgeland neighborhood, marking the brand's 5th opening this year. The smash burger QSR chain continues its nationwide expansion with 115 locations already secured under Multi-Unit and Area Development agreements across key Canadian provinces.
The company's growth strategy combines franchised expansion with targeted corporate store openings. Happy Belly now has 626 contractually committed retail franchise locations across its emerging brands portfolio, positioning itself as Canada's leading restaurant consolidator.
Happy Belly Food Group (OTCQB: HBFGF) ha annunciato l'apertura della sua nuovissima sede Rosie’s Burgers nel quartiere Bridgeland di Calgary, segnando la 5ª apertura quest'anno. La catena QSR di smash burger continua l'espansione nazionale con già 115 location assicurate tramite accordi Multi-Unit e Area Development in province chiave del Canada.
La strategia di crescita dell'azienda combina l'espansione in franchising con aperture mirate di punti vendita corporate. Happy Belly dispone ora di 626 sedi di franchising al dettaglio contrattualmente impegnate attraverso il proprio portafoglio di marchi emergenti, posizionandosi come il principale consolidatore di ristoranti in Canada.
Happy Belly Food Group (OTCQB: HBFGF) anunció la apertura de su nueva ubicación de Rosie’s Burgers en el vecindario Bridgeland de Calgary, marcando la quinta apertura este año. La cadena de QSR de hamburguesas smash continúa su expansión nacional con 115 ubicaciones ya aseguradas bajo acuerdos de Multi-Unit y Desarrollo por Área en provincias canadienses clave.
La estrategia de crecimiento de la empresa combina la expansión por franquicia con aperturas estratégicas de tiendas corporativas. Happy Belly now tiene 626 ubicaciones minoristas de franquicia contractualmente comprometidas a través de su porfolio de marcas emergentes, posicionándose como el principal consolidado de restaurantes de Canadá.
Happy Belly Food Group (OTCQB: HBFGF)가 칼거리의 브리들랜드(Str Bridgeland)에서 새로운 Rosie’s Burgers 매장을 오픈했다고 발표했으며, 올해 다섯 번째 매장 개점을 기록했습니다. 스매시 버거(QSR) 체인인 이 브랜드는 캐나다 주요 주에 걸친 이미 115곳의 매장을 확보한 상태로 전국 확장을 계속하고 있습니다. 이는 다지점 운영 및 영역 개발(Multi-Unit 및 Area Development) 계약 하에 이루어졌습니다.
회사의 성장 전략은 가맹점 확장과 타깃팅된 법인 매장 오픈을 결합합니다. Happy Belly는 이제 자사 신흥 브랜드 포트폴리오 전반에 계약상 약속된 소매 프랜차이즈 위치 626곳를 보유하고 있어 캐나다에서 선두적인 레스토랑 컨솔리데이터로 자리매김하고 있습니다.
Happy Belly Food Group (OTCQB: HBFGF) a annoncé l'ouverture de sa dernière location Rosie’s Burgers dans le quartier Bridgeland de Calgary, marquant la cinquième ouverture cette année. La chaîne QSR de smash burger poursuit son expansion nationale avec 115 emplacements déjà sécurisés sous des accords de Multi-Unit et de Développement par zone dans des provinces canadiennes clés.
La stratégie de croissance de l'entreprise combine l'expansion par franchisage et des ouvertures de magasins corporatifs ciblées. Happy Belly compte désormais 626 emplacements de franchise de détail contractuellement engagés à travers son portefeuille de marques émergentes, se positionnant comme le principal consolidateur de restaurants au Canada.
Happy Belly Food Group (OTCQB: HBFGF) kündigte die Eröffnung seines neuesten Standorts Rosie’s Burgers im Bridgeland-Viertel von Calgary an und markiert damit die 5. Eröffnung dieses Jahres. Die Smash-Burger-QSR-Kette setzt ihre nationale Expansion mit bereits 115 Standorten fort, die unter Multi-Unit- und Area-Development-Vereinbarungen in Schlüsselprovinzen Kanadas gesichert sind.
Die Wachstumsstrategie des Unternehmens kombiniert franchised expansion mit gezielten Eröffnungen von Unternehmensfilialen. Happy Belly verfügt nun über 626 vertraglich gebundene Einzelhandels-Franchiselokationen über sein Portfolio an aufstrebenden Marken und positioniert sich damit als Kanadas führender Restaurant-KonSolidator.
Happy Belly Food Group (OTCQB: HBFGF) أعلنت افتتاح فرعها الجديد Rosie’s Burgers في حي بريدجلاند (Bridgeland) في كالجاري، وهو ما يمثل الافتتاح الخامس هذا العام لهذه العلامة. وتواصل سلسلة QSR للبرغر المسحوق توسيعها على الصعيد الوطني مع 115 موقعاً محجوزاً بالفعل بموجب اتفاقيات متعددة الوحدات وتطوير المناطق عبر مقاطعات كندية رئيسية.
تستند استراتيجية نمو الشركة إلى الجمع بين التوسع عبر الامتياز وافتتاحات المتاجر التابعة للشركة. لدى Happy Belly الآن 626 موقعاً لمتاجر التجزئة بالامتياز متعاقدة عبر محفظة علاماتها الناشئة، مما يجعلها الرائد في توحيد المطاعم في كندا.
Happy Belly Food Group (OTCQB: HBFGF)宣布在卡尔加里的 Bridgeland 社区开设最新的 Rosie’s Burgers 分店，成为今年的第5家分店。这家碎牛排汉堡快餐连锁店继续其全国扩张，已确保115个地点，通过多单位和区域开发协议覆盖加拿大关键省份。
公司的增长策略将特许经营扩张与有目标的企业门店开设结合起来。Happy Belly 现在在其新兴品牌组合中拥有633个具约束力的零售特许经营地点，使自己成为加拿大领先的餐饮整合商。
- Secured 115 Rosie's locations under development agreements across major Canadian provinces
- Achieved 5 new store openings this year, demonstrating strong execution
- Total of 626 contractually committed retail franchise locations across all brands
- Strategic location selection in high-traffic, demographically favorable areas
- Successful expansion of franchisees into multi-unit ownership
- Rapid expansion may pose operational and quality control challenges
- High concentration of growth dependent on franchise model success
Toronto, Ontario--(Newsfile Corp. - September 12, 2025) - Happy Belly Food Group Inc. (CSE: HBFG) (OTCQB: HBFGF) ("Happy Belly" or the "Company"), a leader in acquiring and scaling emerging food brands is pleased to announce the grand opening of Rosie's Burgers ("Rosie's") newest location at 204 4th St NE (Bridgeland), Calgary, Alberta, this Saturday September 13th, 2025. Rosie's is a boutique QSR restaurant brand serving up its signature smash burgers, poutine, onion rings, milkshakes, and more.
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"Rosie's Burgers continues its organic growth with its 5th opening this year. This opening further expands our reach in a growing province and helps service the increasing demand for Rosie's in Alberta," said Sean Black, Chief Executive Officer of Happy Belly. "We're excited to see another valued franchisee expand into multi-unit ownership, a clear reflection of the trust our franchisees place in the Rosie's brand and our long-term vision. Rosie's Burgers continues to build momentum as a differentiated player in the QSR landscape, driven by its compelling guest experience and excellent product quality. The rapid signing of new agreements and coinciding openings underscores the strength of our franchise system and the significant growth potential we're tapping into nationwide."
"Bridgeland is an ideal location for Rosie's thanks to its walkable, transit-oriented setting just outside downtown, strong population growth, and younger, food-savvy residents with disposable income. The neighbourhood has become a foodie hub with brunch spots, cafés, and casual dining, yet there's room for a dedicated premium burger concept to stand out. High foot traffic from the C-Train, local parks, and nearby events creates steady demand, while its mix of families, professionals, and millennials supports both dine-in and takeout. With its vibrant community culture, proximity to downtown, and growing density, Bridgeland offers the perfect conditions for our craveable, smash burger brand to thrive."
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"With 115 Rosie's locations already secured under Multi-Unit and Area Development agreements across key provinces-including Atlantic Canada, Quebec, Ontario, Alberta, British Columbia, Manitoba, and Saskatchewan-the brand is set to scale rapidly in the years ahead. Our dual expansion strategy, combining franchised growth with targeted corporate store openings, reinforces our commitment to accelerating Rosie's development. With a proven track record in the burger space, a solid foundation in organic growth, and a high-performing franchise model, Rosie's Burgers is on track to become Canada's leading smash burger brand."
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"With each new opening and franchise agreement signed, our coast-to-coast Canadian expansion grows. Our core focus is on accelerating growth through organic initiatives and strategic acquisitions. With more restaurants in development across Canada, we expect to announce several projects throughout the remainder of the year. Happy Belly now has 626 contractually committed retail franchise locations across our emerging brands-whether in development, under construction, or already operating. We are excited to share updates on newly secured locations for our brands as we continue to grow as we progress in our mission to become a predictable and disciplined growth company, Canada's #1 restaurant consolidator."
"We are just getting started," said Sean Black.
About Rosie's Burgers
Deliciously handcrafted smashed burgers, golden fries, and classic milkshakes. Rosie's is your neighbourhood burger shop serving up nostalgic flavours you know, love, and crave. From our Smashburger's and French fries to strawberry shakes and onion rings-we're all about keeping things simple and perfecting tradition. Because the classics were made classic for a reason, right?
Franchising
For franchising inquiries, please see www.happybellyfg.com/franchise-with-us/ or contact us at hello@happybellyfg.com.
About Happy Belly Food Group
Happy Belly Food Group Inc. (CSE: HBFG) (OTCQB: HBFGF) ("Happy Belly" or the "Company") is a leader in acquiring and scaling emerging food brands across Canada.
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Sean Black
Co-founder, Chief Executive Officer
Shawn Moniz
Co-founder, Chief Operating Officer
FOR FURTHER INFORMATION, PLEASE VISIT:
www: www.happybellyfg.com or email: hello@happybellyfg.com
If you wish to contact us, please call: 1-877-589-8805
Neither the Canadian Securities Exchange nor its Regulation Services Provider (as that term is defined in the policies of the Canadian Securities Exchange) accepts responsibility for the adequacy or accuracy of this press release, which has been prepared by management.
Cautionary Note Regarding Forward-Looking Statements
All statements in this press release, other than statements of historical fact, are "forward-looking information" with respect to the Company within the meaning of applicable securities laws. Forward-Looking information is frequently characterized by words such as "plan", "expect", "project", "intend", "believe", "anticipate", "estimate" and other similar words, or statements that certain events or conditions "may" or "will" occur and include the future performance of Happy Belly and her subsidiaries. Forward-Looking statements are based on the opinions and estimates at the date the statements are made and are subject to a variety of risks and uncertainties and other factors that could cause actual events or results to differ materially from those anticipated in the forward-looking statements. There are uncertainties inherent in forward-looking information, including factors beyond the Company's control. There are no assurances that the business plans for Happy Belly described in this news release will come into effect on the terms or time frame described herein. The Company undertakes no obligation to update forward-looking information if circumstances or management's estimates or opinions should change except as required by law. The reader is cautioned not to place undue reliance on forward-looking statements. For a description of the risks and uncertainties facing the Company and its business and affairs, readers should refer to the Company's Management's Discussion and Analysis and other disclosure filings with Canadian securities regulators, which are posted on www.sedarplus.ca.
To view the source version of this press release, please visit https://www.newsfilecorp.com/release/266167
FAQ
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