ISG to Study Automotive and Mobility Service Providers

Rhea-AI Impact

(Neutral)

Rhea-AI Sentiment

(Very Positive)

Key Terms

product lifecycle management technical

Product lifecycle management is the organized process a company uses to guide a product from initial idea through development, launch, ongoing updates and eventual retirement. For investors, it matters because effective management speeds time to market, controls costs, ensures quality and regulatory compliance, and extends a product’s revenue potential — much like a film producer coordinating writing, filming, promotion and sequels to maximize box-office returns.

industrial internet of things technical

A network of machines, sensors and control systems that collect and share real-time data from factories, power plants, transportation fleets and other industrial sites—think of everyday devices talking to each other, but on an industrial scale. It matters to investors because this connectivity can boost efficiency, cut costs, reduce downtime and create new service revenue streams, so companies that adopt IIoT often change productivity and profit potential in measurable ways.

advanced analytics technical

Advanced analytics involves using sophisticated techniques and tools to examine large amounts of data, uncover patterns, and generate insights that might not be obvious at first glance. For investors, it’s like using a high-powered microscope to see details that help predict future trends or make better decisions. This approach helps turn complex information into clear, actionable knowledge.

autonomous systems technical

Autonomous systems are machines or technology that can operate and make decisions on their own, without needing constant human guidance. They use sensors, software, and rules to perform tasks independently, much like a self-driving car navigating traffic. For investors, understanding autonomous systems is important because they are transforming industries, increasing efficiency, and creating new opportunities for innovation and growth.

software-defined vehicles technical

Vehicles whose key features and performance are controlled and updated primarily through software rather than fixed hardware designs. Like a smartphone that gains new apps and capabilities over time, these cars can receive over-the-air updates that add features, improve efficiency, or fix issues, which matters to investors because it can extend product life, create ongoing revenue from software services, lower recall risk, and change how value is created and captured in the auto industry.

over-the-air software update technical

An over-the-air software update is a wireless delivery of new or improved software to a device—such as a car, phone, medical device, or appliance—without needing physical access. Like pushing a remote app update to many users at once, it fixes bugs, adds features, or patches security flaws, and matters to investors because it affects product reliability, customer satisfaction, compliance costs, recurring service revenue, and potential liability or competitive advantage.

omnichannel technical

A coordinated approach to selling and serving customers across all touchpoints—stores, websites, mobile apps, social media, and call centers—so the experience feels like one continuous conversation no matter where a customer interacts. For investors, omnichannel capability signals how well a company can attract and keep customers, turn interactions into sales, and use shared customer data to cut costs and boost revenue—making it a key driver of growth and competitive strength.

05/06/2026 - 10:00 AM

Upcoming ISG Provider Lens^® report will evaluate providers helping enterprises modernize engineering, manufacturing, mobility and retail operations

STAMFORD, Conn.--(BUSINESS WIRE)-- Information Services Group (ISG) (Nasdaq: III), a global AI-centered technology research and advisory firm, has launched a research study examining providers that help automotive and mobility enterprises transform operations and respond to rapid changes in the industry.

The study results will be published in a series of comprehensive ISG Provider Lens^® reports, called Automotive and Mobility Services and Solutions, scheduled to be released in September 2026. The reports will cover companies offering services spanning automotive engineering and manufacturing, electric vehicles and mobility, autonomous systems, retail and aftermarket operations and specialized industry support.

Enterprise buyers will be able to use information from the reports to evaluate their current vendor relationships, potential new engagements and available offerings, while ISG advisors use the information to recommend providers to the firm’s buy-side clients.

The automotive industry is being reshaped by disruptive technologies, changing consumer expectations and global trends toward electric and autonomous vehicles. Enterprises are adopting integrated platforms and solutions to manage product complexity, meet regulatory demands and embed digital capabilities across operations. Agile methodologies, flexible IT architectures and technologies such as product lifecycle management, industrial Internet of Things and advanced analytics are becoming more important to increase efficiency, quality and responsiveness.

“Automotive enterprises are under growing pressure to modernize across the value chain and become flexible enough to respond to changing market demands,” said Iain Fisher, director at ISG. “They increasingly need providers that combine industry knowledge with digital capabilities to help them reshape products and operations for new mobility models.”

ISG has distributed surveys to approximately 160 providers of automotive and mobility services and solutions. Working in collaboration with ISG’s global advisors, the research team will produce five quadrants representing the automotive and mobility services and solutions that enterprises are buying, based on ISG’s experience working with its clients. The five quadrants are:

Automotive Engineering and Manufacturing Services, evaluating providers supporting vehicle design, development, production and quality improvement.
Electric Vehicles and Mobility Services, assessing providers helping enterprises advance electrification, charging, connected services and new mobility models.
Autonomous Systems and Software-defined Vehicles, covering providers assisting companies with transitions to software-centered vehicle development, autonomous driving systems and over-the-air software update capabilities.
Automotive Retail and Aftermarket Services, evaluating providers helping enterprises improve sales operations and after-sales support through advancements in areas including omnichannel strategies, predictive inventory management and online marketplaces.
Automotive Industry: Mid-tier and Specialist, covering agile providers that use digital engineering heritage and advanced capabilities to deliver tailored solutions in areas including AI and analytics.

Geographically focused reports from the study will cover the global automotive and mobility services and solutions market and examine products and services available in Europe and North America. ISG analysts Harish B (Europe) and Swadhin Pradhan (North America) will serve as authors of the reports.

A list of identified providers and vendors and further details on the study are available in this digital brochure. Companies not listed as automotive and mobility services and solutions providers can contact ISG and ask to be included in the study.

All 2026 ISG Provider Lens evaluations feature expanded customer experience (CX) data that measures actual enterprise experience with specific provider services and solutions, based on ISG’s continuous CX research.

About ISG

ISG (Nasdaq: III) is a global AI-centered technology research and advisory firm. A trusted partner to more than 900 clients, including 75 of the world’s top 100 enterprises, ISG is a long-time leader in technology and business services that is now at the forefront of leveraging AI to help organizations achieve operational excellence and faster growth. The firm, founded in 2006, is known for its proprietary market data and research, in-depth knowledge and governance of provider ecosystems, and the expertise of its 1,500 professionals worldwide working together to help clients maximize the value of their technology investments.