Kroger Kicks off a Big Game Savings Blitz

Rhea-AI Summary

Kroger (NYSE: KR) announces special savings and promotions for Big Game shopping, offering various deals on game day essentials. The company introduces a Mix & Match Event with $2 savings on eligible items, $2 discounts on Kroger Brand Frozen Appetizers, and $4 off on Kroger Brand BIG DEAL! Crunchy Butterfly Frozen Shrimp.

Key promotions include loyalty card savings on soft drinks, weekly digital deals on charcoal and chicken wings, and 4X Fuel Points on gift cards (February 5-18). The company is also featuring prepared foods from Home Chef, including fried chicken, wings, and pizzas, alongside deli platters and fresh sides.

Customers can access over $600 in weekly digital coupon savings through Kroger.com or the app. The Boost by Kroger Plus membership offers potential savings up to $1,100 per year on fuel, exclusive deals, streaming options, and grocery delivery.

Positive

• Extensive promotional campaign targeting high-demand event period
• Multiple revenue streams through various product categories and prepared foods
• Digital integration with over $600 in weekly savings available
• Boost membership program offering up to $1,100 annual customer savings

Negative

• None.

News Market Reaction

-0.03%

1 alert

-0.03% News Effect

On the day this news was published, KR declined 0.03%, reflecting a mild negative market reaction.

Data tracked by StockTitan Argus on the day of publication.

Tackle gameday shopping for less

CINCINNATI, Jan. 30, 2025 /PRNewswire/ -- The Kroger Co. (NYSE: KR) is today sharing all of its winning plays for saving on Big Game shopping. From chicken wings, chips and dips to dessert trays, America's grocer is guaranteed to cover the spread on game day.

"At Kroger, we know the best offense is a good defense, so we are setting customers up for success with a savings blitz that will tackle Big Game watch parties everywhere," said Mike Murphy, group vice president of Center Store Merchandising. "With hot savings on soft drinks, salty snacks, appetizers and more, fans won't need to call any audibles on game day."

Look for weekly digital deals and hot offers across the store including these special kickoff savings:

• Mix & Match Event: Save $2 each when purchasing three or more eligible items such as Ore-Ida Frozen potatoes, Heinz Ketchup, A1 Original Steak Sauce, Hellmann's Real Mayo, Gold Peak Unsweetened Ice Tea and more.
• Save $2 each on Kroger® Brand Frozen Appetizers: Seasoned Crispy Cheese Triangles, Fiesta Style Stuffed Queso Bites, Potato Bites, Mozzarella Breaded Cheese Sticks, Franks in a Blanket, Stuffed Cream Cheese Breaded Jalapeno Peppers and Bavarian Style Soft Pretzel Sticks.
• Save $4 on Kroger® Brand BIG DEAL! Crunchy Butterfly Frozen Shrimp.
• Loyalty Card Savings on Coca-Cola, Pepsi or 7UP 12-packs.
• Weekly Digital Deal: Kingsford BBQ Charcoal Briquettes, 2x12lb and Royal Oak All Natural Charcoal
• Weekly Digital Deal: Kroger Brand® Frozen Bone-In Chicken Wings
• 4X Fuel Points on gift cards including delivery favorites such as DoorDash, GrubHub, Buffalo Wild Wings and more (February 5-18).

Get game day ready in the deli with all the prepared foods needed to score big at homegates from Home Chef, Bakery Fresh and more:   

• Home Chef Fried Chicken and Chicken Tenders
• Home Chef Cattlemen's BBQ Bone-In Wings and Frank's RedHot® Boneless Wings
• Home Chef Bacon Wrapped Jalapeno Poppers with Brisket Cream Cheese
• Home Chef Ready-to-Bake Pizzas & Flatbreads
• Bakery Fresh Two-Bite® Mini Football Cupcakes—only $5 and Brownie Bites (32 count)
• Order ahead deli meat and cheese platters, sushi trays, dessert platters and cheese boards.

No game day menu is complete without fresh sides, dips and beverages. Keep sports fans snacking with these favorites:

• Made in-store fresh salsa and fresh guacamole
• Private Selection® Candied Jalapeno & Bacon Cream Cheese Dip
• Private Selection® Buffalo Style Chicken Dip
• Kroger® Brand French Onion Sour Cream Dip & Spread
• Kroger® Brand Veggie Chips & Buffalo Dip and Fresh Cut Fruit 
• Pre-made and Seasoned Shrimp Bowls: $5 and $10
• Ice Cold Beverages: Modelo, Corona, Pacifico, Cutwater Spirits, Athletic Brewing Co Non-Alcoholic Beer and brews from Miller, Budweiser and Coors.

For fans looking to make their own plays, Kroger's Fresh Lane is here to help tackle the pregame prep with homemade dip recipes, snack boards and better-for-you homegate options.

Shop fresh ingredients and get everyday savings at Kroger.com or the Kroger app, offering more than $600 in savings available weekly in digital coupons. With more than 30,000 mouthwatering possibilities, customers are a swipe away from inspiration to reality. Kroger is worth it every time.

Customers can get these game day favorites and more in-store or through Kroger Pickup and Delivery offering the same fresh products at the same low prices no matter how they shop. Save even more with Boost by Kroger Plus, the membership that can save customers up to $1,100* per year on fuel, exclusive savings, streaming options** and grocery delivery. Eligible customers can now try the

* Savings for Boost $99 membership, based on 2 deliveries per week, $91 weekly grocery spend, 13 gallons per fill-up and Fuel Point redemption twice per month. Along with streaming value of $119 based on $9.99 monthly fee for Disney+ Basic (With Ads) and Hulu (With Ads), and $11.99 monthly fee for ESPN+.

** Eligible subs only. Restrictions Apply. See retailer site for details.

About Kroger
At The Kroger Co. (NYSE: KR), we are dedicated to our Purpose: To Feed the Human Spirit™. We are, across our family of companies nearly half a million associates who serve over 11 million customers daily through a seamless digital shopping experience and retail food stores under a variety of banner names, serving America through food inspiration and uplift, and creating #ZeroHungerZeroWaste communities by 2025. To learn more about us, visit our newsroom and investor relations site.

 

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SOURCE The Kroger Co.

FAQ

What are the main Big Game savings offers at Kroger (KR)?

Kroger offers $2 savings on Mix & Match items, $2 off Kroger Brand Frozen Appetizers, $4 off Kroger BIG DEAL! Shrimp, and loyalty card savings on beverages. They also offer 4X Fuel Points on gift cards from February 5-18.

How much can customers save with Boost by Kroger Plus membership?

Customers can save up to $1,100 per year with Boost by Kroger Plus membership, which includes savings on fuel, exclusive deals, streaming options, and grocery delivery.

What digital savings does Kroger (KR) offer for the Big Game?

Kroger offers over $600 in weekly digital coupon savings through Kroger.com and their app, including deals on charcoal, frozen chicken wings, and other game day essentials.

What prepared food options does Kroger (KR) offer for Big Game parties?

Kroger offers Home Chef prepared foods including fried chicken, wings, bacon wrapped jalapeño poppers, ready-to-bake pizzas, flatbreads, and various deli platters and trays.