Savings Programs that offer Affordable Access to GLP-1s Available at Kroger
Rhea-AI Summary
Kroger (NYSE: KR) announced on Feb 24, 2026 that its pharmacies participate in multiple savings programs to reduce eligible customers' out‑of‑pocket costs for certain GLP‑1 medications. Kroger emphasizes combined pharmacy access, nutrition support, registered dietitians, and virtual/in‑store prescribing in select states to support long‑term wellness.
The company highlights insurance navigation, manufacturer savings, counseling on medication use and side‑effect management, and food‑based nutrition tools like OptUP to help customers pursuing weight‑loss journeys.
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News Market Reaction – KR
On the day this news was published, KR gained 2.20%, reflecting a moderate positive market reaction.
Data tracked by StockTitan Argus on the day of publication.
Market Reality Check
Peers on Argus
KR gained 2.86% while peers were mixed: ACI up 3.99%, SFM up 6.81%, WMK up 0.66%, but TGT down 2.36% and GO down 3.11%, pointing to company-specific drivers rather than a clean sector-wide move.
Historical Context
| Date | Event | Sentiment | Move | Catalyst |
|---|---|---|---|---|
| Feb 18 | Employee recognition | Neutral | -1.1% | Highlighted Supermarket Employee Day and recognition for over 400,000 associates. |
| Feb 10 | Promotional campaign | Neutral | -3.0% | Valentine’s Day surf and turf savings and at-home celebration promotions. |
| Feb 09 | CEO appointment | Positive | +3.9% | Appointed Greg Foran as CEO and reaffirmed fiscal 2025 guidance. |
| Feb 05 | Earnings call notice | Neutral | +1.2% | Announced timing and access details for Q4 2025 earnings call. |
| Feb 02 | Big Game offers | Neutral | +0.3% | Revealed Big Game food items, savings, and promotional pricing. |
Recent Kroger news has largely been operational and promotional, with share reactions generally modest and mixed, except for a stronger positive move on the CEO appointment.
Over the past month, Kroger has issued a series of brand and operations-focused updates, including Supermarket Employee Day recognition on Feb 22, 2026, promotional campaigns for Valentine’s Day and Big Game savings, and an upcoming Q4 2025 earnings call on March 5, 2026. The most material recent item was the appointment of Greg Foran as CEO, which saw a 3.85% gain. Today’s GLP-1 savings and nutrition support announcement fits this pattern of customer-facing, wellness-oriented initiatives layered on top of ongoing leadership and financial developments.
Market Pulse Summary
This announcement showcases Kroger’s focus on holistic health, pairing GLP-1 savings programs with dietitian support and fresh, protein- and fiber-rich foods. It extends a stream of customer-facing initiatives following recent promotional campaigns and the CEO transition in early 2026. When evaluating this news, investors may track how such wellness offerings influence pharmacy engagement, basket size, and loyalty over time, alongside upcoming financial updates like the Q4 2025 earnings call scheduled for March 5, 2026.
Key Terms
glp-1 medical
AI-generated analysis. Not financial advice.
Paired with nutrition support, fresh food and easy access to dietitians, Kroger can help customers reach wellness goals
"In a time when customers are seeking convenient, reliable and affordable support, Kroger delivers," said Colleen Lindholz, President of Kroger Health. "We're committed to expanding access to medication, pharmacy expertise, and practical nutrition guidance that puts food at the center of well‑being."
Kroger is dedicated to helping customers feel their best through a holistic approach to care. Whether customers are already on a GLP‑1 or just exploring their options, Kroger offers a connected, end‑to‑end experience that supports multiple ways to access and pay for prescribed medications.
Kroger participates in affordable options paired with knowledgeable professional guidance. Prescriptions from any provider can be filled at Kroger, where customers may benefit from:
- Support navigating insurance coverage, manufacturer savings programs and other cash‑pay options to help identify the best price based on individual needs
- Personalized counseling and education on GLP‑1 medications, including how they work and what to expect
- Ongoing help managing potential side effects to support adherence over time
- Continuous support throughout the weight‑loss journey, including referrals to dietitians and other healthcare providers, when appropriate, to reinforce a holistic approach for long‑term success
Kroger customers can receive convenient and personalized virtual nutrition care from a registered dietitian to build a plan for their lifestyle. Additionally, in select states, customers can complete an in‑store or virtual evaluation with a licensed provider who can prescribe GLP‑1 medications when appropriate.
Shopping for a well-balanced diet is possible at Kroger, where customers can find a wide variety of fresh foods alongside protein and fiber-rich options that help support nourishment and satisfaction. Our dietitians emphasize the importance of prioritizing nutrient dense foods, especially fruits, vegetables, lean protein and high-fiber choices, to help individuals meet their nutrition needs when on a GLP-1 journey. In addition to food choices, we offer a range of over‑the‑counter products and supplements, such as protein powders, fiber supplements, and select vitamins and minerals, that may help address common nutrition gaps or digestive concerns when used appropriately and in coordination with a healthcare professional.
To support informed nutrition choices while shopping, our dietitians recommend using the OptUP ® program and checking the FoodHealth Score of their favorite products. These tools help easily identify options that align with balanced eating goals, making it easier to build meals that are both nutritious and enjoyable.
About Kroger
At The Kroger Co. (NYSE: KR), we are dedicated to our Purpose: To Feed the Human Spirit™. We are, across our family of companies more than 400,000 associates who serve over 11 million customers daily through an eCommerce experience and retail food stores under a variety of banner names, serving America through food inspiration and uplift, and creating #ZeroHungerZeroWaste communities. To learn more about us, visit our newsroom and investor relations site.
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SOURCE The Kroger Co.
FAQ
What GLP-1 savings options did Kroger (KR) announce on February 24, 2026?
How does Kroger (KR) support customers using GLP-1 medications beyond discounts?
Can Kroger pharmacies prescribe GLP-1 medications in-store in 2026?
What nutrition tools does Kroger (KR) recommend for customers on a GLP-1 journey?
How does Kroger (KR) help customers find the best price for GLP-1 prescriptions?
