LiveOne (Nasdaq: LVO) Expands PPVOne Partnership with Bare Knuckle Ice Wars Following ESPN Debut and More Than 15 Million Social Media Views
LiveOne (LVO) expanded its PPVOne pay-per-view partnership with Bare Knuckle Ice Wars, adding the sold-out September 5 championship event at River Cree Resort & Casino in Enoch, Alberta to its premium sports lineup.
Rhea-AI Summary
LiveOne (LVO) expanded its PPVOne pay-per-view partnership with Bare Knuckle Ice Wars, adding the sold-out September 5 championship event at River Cree Resort & Casino in Enoch, Alberta to its premium sports lineup.
The event follows Ice Wars’ national ESPN debut and more than 15 million social media views, and will feature UFC Hall of Famer Tito Ortiz on its biggest championship card to date, with three titles contested in one night. PPVOne has generated over $30 million in revenue and $5 million in EBITDA since inception across more than 250 livestreams, reaching viewers in more than 200 countries. Previous PPVOne events have included Mayweather vs. Logan Paul, Social Gloves, Shaquille O’Neal, BTS, Pitbull, Wiz Khalifa and other sports and entertainment properties.
Positive
- PPVOne has generated more than $30 million in revenue since inception
- PPVOne has produced over $5 million in EBITDA across its livestreams
- Platform track record exceeds 250 livestreams in more than 200 countries
- Expanded partnership adds Ice Wars’ sold-out September 5 championship event to PPVOne
- Ice Wars brings strong momentum with 15+ million social views and ESPN debut
Negative
- None.
Key Figures
Previous Partnership Reports
| Date | Event | Sentiment | 24h Move | Catalyst |
|---|---|---|---|---|
| Jun 03 | Connected-car partnership | Positive | -6.4% | Expanded connected-car collaboration with AT&T and Cisco for in-vehicle entertainment |
| Apr 10 | TBL streaming partnership | Positive | -1.3% | Exclusive TBL streaming partnership covering 60+ events across 200+ countries through June 12 |
| Mar 26 | TBL streaming partnership | Positive | -4.7% | TBL streaming deal for more than 60 live events across 200+ countries |
| Mar 19 | Samsung distribution partnership | Positive | -1.6% | Samsung partnership expanded LiveOne distribution to more than 100 million Smart TVs |
| Jan 08 | Partnership revenue milestone | Positive | -4.3% | Reported $65M+ partnership revenue and a 100+ partnership B2B pipeline |
24h Move is the share-price change in the day after each event; other market factors may also have contributed.
The five provided partnership events each had negative 24-hour reactions; the recorded average move was -3.66%.
Key Terms
pay-per-view technical
ebitda financial
AI-generated analysis. How Rhea-AI works. Not financial advice.
UFC Hall of Famer Tito Ortiz Joins Sold-Out September 5 Championship Event at River Cree Resort & Casino
PPVOne Has Generated More Than
LOS ANGELES, Sept. 02, 2026 (GLOBE NEWSWIRE) -- LiveOne (Nasdaq: LVO), an award-winning, creator-first music, entertainment, and technology platform, today announced the expansion of its PPVOne pay-per-view partnership with Bare Knuckle Ice Wars, the fast-growing combat sports property following its national ESPN debut, more than 15 million social media views and another sold-out event at River Cree Resort & Casino in Enoch, Alberta on September 5.
LiveOne will distribute the September 5 championship event live on pay-per-view, adding another premium sports property to PPVOne and extending the relationship between LiveOne and Ice Wars first announced in 2023.
PPVOne has generated more than
Ice Wars enters the September 5 event with significant momentum. The promotion made its national television debut on ESPN in August, has surpassed 15 million social media views and continues to sell out live events across North America.
UFC Hall of Famer and former UFC Light Heavyweight Champion Tito Ortiz joins the September 5 event as Ice Wars brings its biggest championship card to date to River Cree Resort & Casino.
“We have sold-out crowds, more than 15 million social views and national exposure on ESPN. LiveOne gives us a powerful platform to put Ice Wars in front of an even larger audience as we take the sport to the next level,” said Ice Wars CEO Charlie Nama.
THREE TITLES. ONE NIGHT.
For the first time in Ice Wars history, three championship titles will be contested on the same card:
- Super Heavyweight Championship
- Heavyweight Championship
- Lightweight Championship
Ice Wars features current and former hockey enforcers alongside experienced MMA fighters and boxers competing bare knuckle on skates inside the promotion's custom 900-square-foot Ice Box. Each bout is contested over three 60-second rounds under sanctioned rules with referees, judges and defined weight classes.
Bare Knuckle Fighting Championship (BKFC) acquired an ownership stake in Ice Wars in 2025. BKFC's ownership group includes combat sports superstar Conor McGregor, further connecting Ice Wars to one of the fastest-growing brands in combat sports.
ABOUT BARE KNUCKLE ICE WARS
Bare Knuckle Ice Wars is a sanctioned and regulated combat sports promotion built around professional bare-knuckle fighting on ice. Led by CEO Charlie Nama, Ice Wars brings together current and former hockey enforcers, MMA fighters, boxers and other combat athletes inside its custom-built 900-square-foot Ice Box. Fights consist of three 60-second rounds. Ice Wars has generated more than 15 million social media views, sold out live events across North America and made its national ESPN debut in August 2026. For more information, visit BKIceWars.com.
ABOUT LIVEONE
Headquartered in Los Angeles, CA, LiveOne (Nasdaq: LVO) is an award-winning, creator-first, music, entertainment, and technology platform focused on delivering premium experiences and content worldwide and live and virtual events. LiveOne's subsidiaries include Slacker, PodcastOne (Nasdaq: PODC), PPVOne, Custom Personalization Solutions, LiveXLive and DayOne Music Publishing. LiveOne is available on iOS, Android, Roku, Apple TV, Spotify, Samsung, Amazon Fire, Android TV, and through STIRR's OTT applications. For more information, visit liveone.com and follow LiveOne on Facebook, Instagram, TikTok, YouTube and X at @liveone. For more investor information, visit ir.liveone.com.
FORWARD-LOOKING STATEMENTS
All statements other than statements of historical facts contained in this press release are “forward-looking statements,” which may often, but not always, be identified by the use of such words as “may,” “might,” “will,” “will likely result,” “would,” “should,” “estimate,” “plan,” “project,” “forecast,” “intend,” “expect,” “anticipate,” “could,” “believe,” “seek,” “continue,” “contemplate,” “predict,” “potential,” “target” or the negative of such terms or other similar expressions. These statements involve known and unknown risks, uncertainties and other factors, which may cause actual results, performance or achievements to differ materially from those expressed or implied by such statements, including: LiveOne’s reliance on its largest OEM customer for a substantial percentage of its revenue; LiveOne’s ability to consummate any proposed financing, acquisition, spin-out, special dividend, merger, distribution or transaction, the timing of the consummation of any such proposed event, including the risks that a condition to the consummation of any such event would not be satisfied within the expected timeframe or at all, or that the consummation of any proposed financing, acquisition, spin-out, merger, special dividend, distribution or transaction will not occur or whether any such event will enhance stockholder value; LiveOne’s ability to continue as a going concern; LiveOne’s ability to attract, maintain and increase the number of its subscribers and paid users; LiveOne identifying, acquiring, securing and developing content; LiveOne’s ability to implement and continue its announced digital asset treasury strategy and/or purchase digital assets from time to time pursuant to such strategy, including for the maximum announced amount, and other risks related to such strategy; LiveOne’s intent to repurchase shares of its and/or PodcastOne’s common stock from time to time under LiveOne’s announced stock repurchase program and the timing, price, and quantity of repurchases, if any, under the program; LiveOne’s ability to maintain compliance with certain financial and other debt covenants; LiveOne successfully implementing its growth strategy, including relating to its technology platforms and applications; management’s relationships with industry stakeholders; LiveOne’s ability to repay its indebtedness when due; LiveOne’s ability to satisfy the conditions for closing on its announced additional convertible debentures financing; uncertain and unfavorable outcomes in legal proceedings and/or LiveOne’s ability to pay any amounts due in connection with any such legal proceedings; significant legal, commercial, regulatory and technical uncertainty and risks related to digital assets; regulatory developments related to digital assets and digital asset markets; changes in economic conditions; competition; risks and uncertainties applicable to the businesses of LiveOne’s subsidiaries; and other risks, uncertainties and factors including, but not limited to, those described in LiveOne’s Annual Report on Form 10-K for the fiscal year ended March 31, 2026, filed with the U.S. Securities and Exchange Commission (the “SEC”) on June 29, 2026, and in LiveOne’s other filings and submissions with the SEC. These forward-looking statements speak only as of the date hereof, and LiveOne disclaims any obligation to update these statements, except as may be required by law. LiveOne intends that all forward-looking statements be subject to the safe-harbor provisions of the Private Securities Litigation Reform Act of 1995.
* ABOUT NON-GAAP FINANCIAL MEASURES
EBITDA is a non-GAAP financial measure. It should not be considered in isolation from, or as a substitute for, financial measures prepared in accordance with GAAP. The PPVOne revenue and EBITDA figures referenced in this release were previously reported by LiveOne in connection with PPVOne's historical livestreaming operations.
LIVEONE PRESS CONTACT
press@liveone.com
ICE WARS MEDIA / CREDENTIALS
Bernie Bahrmasel | Double B Sports | +1 773 592-2986 | BernieBahrmasel@yahoo.com | X: @BernieBahrmasel Follow LiveOne on social media: Facebook, Instagram, TikTok, YouTube and X at @liveone.
Source: LiveOne, Inc.
A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/9854ef5e-7c09-4d65-aecd-4525fbb7746c
