New Sargento® Cheese Bakes Blends Mondelēz International's Deeply Rooted Cracker Expertise with the Rich Flavor and Heritage of Real Sargento® Cheese

Rhea-AI Summary

Mondelēz International (MDLZ) has partnered with Sargento to launch Sargento® Cheese Bakes, a new premium cheese cracker line featuring real Sargento® cheese as the primary ingredient. The product will be available nationwide starting March 2025 in three varieties: Aged White Cheddar & Rosemary, Pepper Jack, and Parmesan & Oregano.

The crackers will be sold in 4.5 oz. pouches with an SRP of $4.99, marking Sargento's first venture outside the dairy case and into the cracker aisle. This collaboration combines Mondelēz's cracker-making expertise with Sargento's cheese heritage, aiming to deliver a premium snacking experience that can be enjoyed alone or with dips and spreads.

This partnership brings together two significant players in the snacking industry: Mondelēz, with 2023 net revenues of approximately $36 billion, and Sargento, a family-owned company with net sales of $1.7 billion and over 2,500 employees.

Positive

• Strategic expansion into premium cheese crackers category
• Partnership with established cheese brand Sargento
• Product diversification in snacking portfolio
• Premium positioning with higher margin potential

Negative

• None.

News Market Reaction – MDLZ

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+1.07% News Effect

On the day this news was published, MDLZ gained 1.07%, reflecting a mild positive market reaction.

Data tracked by StockTitan Argus on the day of publication.

With Three Irresistible Flavors, Sargento^® Cheese Bakes Are the Latest Innovation to Expand the Mondelēz Snacking Portfolio

EAST HANOVER, N.J., Feb. 24, 2025 /PRNewswire/ -- Mondelēz has teamed up with Wisconsin-based, family-owned cheese company Sargento^® to create a uniquely crafted snack that delivers delicious, high-quality flavor. Introducing Sargento® Cheese Bakes— rich, premium cheese crackers made with real Sargento^® cheese as the #1 ingredient, with the care consumers expect from the experts at Mondelēz. 

"Cheese lovers deserve snacks that celebrate quality ingredients and exceptional taste," said Miguel Zorrilla, VP, Mondelēz. "With Sargento® Cheese Bakes, we're bringing together premium Sargento® cheese and Mondelēz expertise as a leading maker of crackers to deliver an exciting and delicious snacking experience that beautifully highlights the best of both brands."

Each cracker features delicious Sargento^® cheese and herbs, delivering a bold and flavorful crunch with real cheesy yumminess in every bite. Available in three savory varieties—Aged White Cheddar & Rosemary, Pepper Jack, and Parmesan & Oregano—Sargento^® Cheese Bakes combine real cheese flavor with a satisfying crunch, making every bite irresistible.

"Creating new and flavorful ways for families to enjoy real, natural cheese is what Sargento has done best for more than 70 years. Now, for the very first time, consumers will see our family-owned brand outside of the dairy case and in the cracker aisle thanks to our continued partnership with Mondelēz," said Erin Price, General Manager, Sargento.

Sargento^® Cheese Bakes are made with real Sargento^® cheese as the #1 ingredient ensuring a deliciously crunchy snack. Whether enjoyed straight from the box or paired with dips and spreads, these crackers are perfect for every snacking occasion.

Sargento^® Cheese Bakes can be found in the cracker aisle at retailers nationwide beginning March 2025 in a 4.5 oz. pouch for an SRP of $4.99.

About Mondelēz
Mondelēz International, Inc. (Nasdaq: MDLZ) empowers people to snack right in over 150 countries around the world. With 2023 net revenues of approximately $36 billion, MDLZ is leading the future of snacking with iconic global and local brands such as Oreo, Ritz, LU, Clif Bar and Tate's Bake Shop biscuits and baked snacks, as well as Cadbury Dairy Milk, Milka and Toblerone chocolate. Mondelēz is a proud member of the Standard and Poor's 500, Nasdaq 100 and Dow Jones Sustainability Index. Visit www.mondelezinternational.com or follow the company on Twitter/X at www.twitter.com/MDLZ. 

About Sargento
With over 2,500 employees and net sales of $1.7 billion, Sargento is a family-owned company that has been a leader in cheese for more than 70 years. Founded in 1953 in Plymouth, Wisconsin, Sargento is proud to be the company that successfully introduced America to pre-packaged sliced and shredded natural cheeses and cheese blends. Today, Sargento is still based in Wisconsin, where they make and market amazing, high-quality shredded, sliced and snack natural cheese products, as well as ingredients. Company leadership lives to serve local communities and employees, whom they refer to as the Sargento Family. www.sargento.com

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SOURCE Mondelēz International

FAQ

When will Sargento Cheese Bakes be available in stores and at what price?

Sargento Cheese Bakes will be available nationwide in the cracker aisle beginning March 2025, priced at $4.99 for a 4.5 oz. pouch.

What flavors will MDLZ's new Sargento Cheese Bakes offer?

The new Sargento Cheese Bakes will be available in three varieties: Aged White Cheddar & Rosemary, Pepper Jack, and Parmesan & Oregano.

How does this partnership impact MDLZ's product portfolio?

This partnership expands Mondelēz's snacking portfolio by entering the premium cheese cracker category, leveraging Sargento's cheese expertise with Mondelēz's cracker-making capabilities.

What are the main ingredients in MDLZ's new Sargento Cheese Bakes?

Sargento Cheese Bakes feature real Sargento cheese as the #1 ingredient, combined with herbs and crackers made by Mondelēz.