Performance marketing is an advertising approach where companies pay only when a measurable action happens—such as a sale, a lead, or a sign-up—similar to hiring a salesperson paid on commission rather than by the hour. Investors watch it because it makes customer acquisition costs and returns easier to track and optimize, affecting revenue growth, profit margins and how efficiently a business can scale; changes in ad platforms or privacy rules can quickly alter its effectiveness.
connected tvtechnical
A connected TV is a television that can access the internet and run online apps, streaming services, and digital content directly on the screen, much like a giant tablet or computer. For investors, it matters because it represents a shift in how people consume media, opening new opportunities for advertising, content creation, and revenue growth in the entertainment industry.
webcasttechnical
A webcast is a live or recorded online event where people watch or listen to presentations, announcements, or performances through the internet. It’s like a TV broadcast but over the internet, allowing viewers from anywhere to tune in in real time or later. Webcasts are important because they let companies share information quickly and widely with audiences around the world.
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NEW YORK--(BUSINESS WIRE)--
MNTN (NYSE: MNTN), a technology platform that brings performance marketing to Connected TV, today announced that CEO Mark Douglas will present and host one-on-one investor meetings along with CFO Patrick Pohlen at the following investor conference:
Needham Technology, Media, & Consumer Conference
Date: Wednesday, May 13, 2026
Location: New York, NY Presentation: 1:30 p.m. Eastern Time (10:30 a.m. Pacific Time)
The live webcast of the presentations and any related materials can be accessed through the Events & Presentations page of the MNTN investor relations website. A replay of the presentations will also be accessible through the MNTN investor relations website shortly following the presentations and will be available for at least seven days.
About MNTN
MNTN (NYSE: MNTN) is the Hardest Working Software in Television™, bringing unrivaled performance and simplicity to Connected TV advertising. Our self-serve technology makes running TV ads as easy as search and social and helps brands drive measurable conversions, revenue, site visits, and more. MNTN was named one of Fast Company’s Most Innovative Companies and Next Big Things in Tech and was recently featured on the cover of INC’s Best in Business Issue. For more information, please visit https://mntn.com/.